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Framwellgate School Durham - AS media lesson 1 - intro -2014
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AS MEDIA STUDIES
Mr Earl
PreparingMinds
Learning Intentions
To understand how AS Media is structured
To understand requirements of practical coursework element of Media Studies
To apply understanding to analysis of media texts
Success Criteria
I will be clear about course content
I will offer some contribution to tasks set
I will probably contribute in reasonable detail offer considered responses
I may respond in detail and lead discussion/ analysis activities
So...
What are “the media”?
Why study them?
The Course
Foundation Portfolio (50%)
Preliminary exercise (30s-1 min)
Titles/ Opening of new fiction film (2 mins max)
Research, planning and evaluation
Key Media Concepts (50%)
Textual Analysis and Representation (TV Drama)
Institutions and Audiences (Film Industry)
Ms King
The Expectations
100% attendance and punctuality
2/3 60 min weekly tasks, practical and written Complete all work to highest standards
Meet all deadlines
Prepare for lessons
Maintain your blog
Meet targets Fulfil/ transcend expectations
Contribute to lessons – work hard, share ideas
Behave professionally
Go the extra mile...
Analysis Task
How does this opening grab audience attention?
Music and sound effects
Dialogue
Mood and tone
Editing
Camerawork
Film intro (Trainspotting)
Music/ effects | Dialogue | Mood/ tone | Editing | Camera
Analysis Task
How did this opening grab audience attention?
Music and sound effects
Dialogue
Mood and tone
Editing
Camerawork
Assessment Objectives
AO1 Demonstrate knowledge and understanding of media concepts, contexts and critical debates, using terminology appropriately and with accurate and coherent written expression [exam only]
Weight 30%
Assessment Objectives
AO2 Apply knowledge and understanding to show how meanings are created when analysing media products and evaluating your own practical work.
Weight 30% [10% of Unit 2]
Assessment Objectives
AO3 Demonstrate the ability to plan and construct media products using appropriate technical and creativeskills.
Weight 30% [30% of Unit 2]
Assessment Objectives
AO4 Demonstrate the ability to undertakeand apply appropriate research
Weight 10% [10% of Unit 2]
AO Weightings
% of AS GCE Total
AO1 AO2 AO3 AO4
G321 Foundation Portfolioin Media
0 10 30 10 50
G322 Key Media Concepts(TV Drama)
30 20 0 0 50
• Consider Performance Descriptors• Explain how these might be
demonstrated in G321
Task – Opening a film
What is the best film opening you have ever seen?
Why?
Plenary
What does AS Media involve?
How will we succeed?
What will you need to do?
What will you need to know?