Social MediaFor Early Childhood

Educators

Presented by Lisa Colton, Founder & President Darim Online

lisa@darimonline.org434.977.1170

Agenda

Review Social Media BasicsGood, Better and Best ExamplesImplications for Teaching & Learning

PPT available at: http://slidesha.re/darim-ece

COMMUNICATIONS REVOLUTION

COMMUNICATIONS REVOLUTION

Characteristics of Social Media

The Term “Social Media” refers to online tools (web sites) that

depend on user contributions and interactions between people to

build shared meaning and value. It is:

• Participatory: It blurs the line between producer and consumer, media and audience.

• Open and Democratic: It encourages voting, comments and the sharing of information. For this reason it is seen as authentic and trustworthy.

• Conversational: Two (or more) way conversation rather than one-directional broadcast. Is personal, specific, and engaging.

• Communal: Supports formation, growth and strength of communities around a particular shared interest.

• Connected: Thrives on being connected, making use of links to other sites, resources and people, rather than being territorial and proprietary.

Communal

Communal

Connected

WHERE CAN YOU ADD

VALUE

Social Content is Social Capital

• Social Capital is the value of the connections between and among social networks for increasing productivity, spreading information, and locating desired resources.

• Content should be newsworthy, unique, controversial, timely immediately useful and/or funny.

• 1:12 ratio

WHO ARE YOU TALKING TO?

P: People - who is your audience, what is their behavior, what do they want?

O: Objectives - what are your goals and objectives with that audience? What are their personal goals?

S: Strategy - how are you going to achieve those goals? (This is on and offline)

T: Technology - what tools, used in what way, will you use to implement your strategy?

Let’s try it!

Thinking about your P.O.S.T.

craft a stellar Facebook update.

What’s happening in this blog post?

“Schools will need to develop centers of inquiry and evaluation whose main goals will be to teach collaboration, responsibility for the good works of the group, trust and creative integration of various fields of knowledge across disciplines ...

Classroom teachers will need to learn to be facilitators and negotiators of human communication and meaning-creation. The idea of teachers who know something that needs to be passed on to someone else, as if it were a physical object, will also disappear.

Instead, instructors will need to be orchestrators of deeply felt human processes where the construction of human meaning (or meaning-making) will be the central purpose of the work of young people.”

- Jason Ablin, head of school at Milken Community High School in Los Angeles, as appeared in the Jewish Journal

Mobile

Angry Birds, #1 selling iphone/ipad app worldwide

iMahNishtanahiPhone app

What will do you differently?

What questions do you have?