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Great stories need great editors Holly Edgell, Sept. 2014 > Oklahoma Baptist University

News Editing for the Web

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Basic news editing tips and techniques for college journalists.

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Page 1: News Editing for the Web

Great stories need great editorsHolly Edgell, Sept. 2014 > Oklahoma Baptist University

Page 2: News Editing for the Web

What makes something un-readable?

Page 3: News Editing for the Web

What makes you click?Headline

Photo

Subject or topic

Page 4: News Editing for the Web

What makes you click?Headline

Photo

Subject or topic

Page 5: News Editing for the Web

F-SHAPE

IN THIS EYE-TRACK STUDY YOU SEE THAT READERS DON’T GET TO THE END

Page 6: News Editing for the Web

What is the best way to tell the story?Basic info, updated as new developments

come in

“Long-read,” magazine style

Fun: e.g. Listicle

Basic list

Q&A

Multimedia > video, audio, photos

Interactive

Page 7: News Editing for the Web

My news editing process1. Content, accuracy & style

2. Story format

3. Links, resources

4. Photos and cutlines (captions)

5. Multimedia, other art?

6. Headlines and abstract (DEK)

7. Preview/review

Page 8: News Editing for the Web

HeadlinesWCPO

Short headline

Abstract

Long headline

Page 9: News Editing for the Web

ExamplesBasic

Groupon looks to hire 90 part-time positions

In-depth

Sexual assault on campus: Xavier University aims at redemption with a strategy tied to Jesuit values

How-to

It came from Pinterest

Listicle: 9 places country music fans can find love for Valentine’s Day

Showcasing multimedia

Queen City Barrel