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Brian J. Piper, Ph.D., M.S. Scientific Thinking

Research Methods: Scientific Thinking

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The first lecture in a research methods in psychology course taught spring 2012 at Linfield College.

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Page 1: Research Methods: Scientific Thinking

Brian J. Piper, Ph.D., M.S.

Scientific Thinking

Page 2: Research Methods: Scientific Thinking

Objectives

• What is this course?• Why take this course?• Ways of knowing:

– Authority– Logic– Empiricism

• Characteristics of Science (versus pseudoscience)– Answerable questions– Tentative– Falsification

Page 3: Research Methods: Scientific Thinking

Why a course on research methods?

• Required? – Undergrad– Graduate (Basic or Clinical)

• Foundation for later courses (process versus content)

Page 4: Research Methods: Scientific Thinking

Ways of Knowing: Authority

Page 5: Research Methods: Scientific Thinking

Ways of Knowing: Authority

• Claudius Ptolemy (90-168): geocentric

• Galileo Galilei (1564-1642): helocentric

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Ways of Knowing: Logic

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Ways of Knowing: Empiricism

• Empiric: Greek (empiric), Latin root (experientia) of experience & experiment

• Knowledge comes from personal experience.

Page 8: Research Methods: Scientific Thinking

Scientific Characteristics: Tentative

• Science is never 100.0% certain.• Evolution & punctuated equilibrium• Medicine

– Mammograms: USPSTF: 40-49?– Hormone Replacement Therapy: breast cancer?

http://en.wikipedia.org/wiki/Mammograms

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Scientific Method

Page 10: Research Methods: Scientific Thinking

Scientific Method• Observation: my

nephew has problems• Question: Why?• Hypothesis: Smoking

during pregnancy, but not quitting, has negative outcomes

• Online study of non-smokers, smokers, quitters

Piper et al. (2011). Drug & Alcohol Dependence.

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Scientific Characteristics: Falsification

• Freud:– Id/Ego/Superego– Repression– Co-sleeping

• Evolutionary Psychology

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Baloney Detection

• How reliable is the source of claim? $• Do they make similar claims?• Have the claims been independently replicated?• Does this fit with how the world works?• Has anyone tried to disprove the claim?• Where is the majority of evidence?• Is the claimant playing by rules of science?

http://www.youtube.com/watch?v=eUB4j0n2UDUMichael Shermer (14 min):

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Baloney Detection

• Is claimant providing positive evidence?• Does new theory account for as many phenomenon

as the old theory?• Are personal beliefs driving the claim?

http://www.youtube.com/watch?v=eUB4j0n2UDUMichael Shermer (14 min):

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Science versus Pseudoscience:Phrenology

• Popular Theory (Johann Spurzheim) that:– Personality characteristics would result in

measurable bumps on skull (false)– Localization of function (true)

• Tested by Pierre Flourens– Lesion study (dogs/pigeons)

1794-18671776-1832

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Science versus Pseudoscience:Subliminal Messages

• James Vicary presented images for 1/3000th sec of “eat popcorn” or “Drink Coke” on alternating evenings to movie theater patrons (N = 45,699)

• He claimed in a press conference that Coke (18.1%) and popcorn (57.7%) sales increased!

http://plaza.ufl.edu/cyllek/docs/KCrandall_Thesis2006.pdf

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Science versus Pseudoscience: Accupunture

• Chronic back pain patients completed a double-blind study with 6 licensed acupuncturists (4-19 years experience):– Individualized– Standardized– Sham– Usual Care

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Science versus Pseudoscience: Homeopathy

• Developed by German physician Samuel Hahnemann

• Serial dilutions• Safe (?) but not efficacious

1755-1843

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Science versus Pseudoscience:Crime Scene Profiling

• Crime scene is used to infer characteristics of criminal

• Focus is on small # Hits, downplays misses (like fortune tellers)

Malcolm Gladwell

John Allen Williams

1960-2009

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Science versus Pseudoscience: Are cell phones dangerous to your brain?

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Figure 2. Brain Glucose Metabolic Images Showing Axial Planes at the Level of the Orbitofrontal Cortex

Volkow, N. D. et al. JAMA 2011;305:808-813

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Page 22: Research Methods: Scientific Thinking

ContrastScience Pseudoscience

Falsifiability Yes No

Burden of Proof Proponents Skeptics

Jargon Moderate High

Reliance on anecdote Low High

Connectivity with other knowledge High Low

Nestor & Schutt, 2012

Page 23: Research Methods: Scientific Thinking

“Pop” Science

• This may have elements of science, pseudo-science, science-fiction, and popular culture

• Examples:– Full moon and psychiatric admissions– Left-brain (verbal/rational)/Right-brain

(non-verbal/intuitive)