A New Kind Of Website

Author Suzanne Palmieri (Hayes) and

her journey with Adobe Muse CC

“I wanted to create a story...not just a website. An experience…”

Deciding to design my own site

Last spring, I realized I’d need a new website. One that could

accommodate the fact that I write under two names, and one that would

be “liquid”, meaning it would display across varying devices and

browsers. Years ago I taught myself how to code. But I was curious

about Adobe’s new Creative Cloud software. It’s gotten mixed reviews,

but I found it exceptional. Here’s a little bit about my adventure...

What I wanted:

● An original design without

traditional padding, browser

fill and navigation bars.

● A website that reflected my

personality.

● A website to increase curiosity

about my novels and my brand.

BUT HOW?

Here’s how…..

Challenge: Getting rid of the classic layout (browser, padding, nav bar)

Resolution: Whimsical Menu design, original artwork, and anchoring the footer to the

page parameters.

Challenge: Fully expressing personality without obscuring important

information.

Resolution: I decided to place all of my elements inside of linear boxes.

That way, I could keep the phrasing under 250 words, be creative with

visuals, yet keep the boundaries uncluttered.

Challenge: As consumers, we are becoming increasingly visual. So, as an author,

“selling” my novels needed to be visual as well.

Resolution: I used a collage technique to convey the theme of THE WITCH OF LITTLE

ITALY.

And here’s the page for “I’LL BE SEEING YOU”

Challenge: In a new world where most events and news items are being broadcast

across social media, how can a static webpage keep up?

Resolution: I decided to make this page a “Buzz” page. Now, important news stories

are embedded, but links to constantly updated events are provided.

The Result: A fluid, flexible website that meets my own personal

needs. It captures my personality and the tone of my novels. I’m

really happy with Adobe and their Creative Cloud Software.

See the whole site at http://suzannepalmieri.com and don’t hesitate to

contact me with any questions. If you are interested enough to want to

contract design work, email me and I will give you a quote. Thank you for

visiting. It was a wonderful adventure!