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Entrepreneur Expose Pdf Presentation

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Entrepreneur Expose\' is a series of events for women who want to start a business or want to build an existing business. The day combines expo and conference including start-up and franchise opportunities, media writers and angel investors in the "Behind the Curtain," State resources that are avaialble, fantastic speakers and break out sessions, fashion-image makeovers, and the connections women need to build an empire. For details: [email protected], (908)852-4200, www.entrepreneurexpose.com

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Page 1: Entrepreneur Expose Pdf Presentation
Page 2: Entrepreneur Expose Pdf Presentation

The mission of Entrepreneur Expose’ is to reveal options, resources andconnections for today’s business women through conferences, the internet,workshops and social media. We believe fostering the entrepreneurial spiritis one solution to economic growth and stability.

The Co-Founders of Entrepreneur Expose’ are Melissa Gasnick Cloeter andLinda Wellbrock, who worked together for a media and events company.

In 2007, Ms. Cloeter started a consulting business, WINC. She has aBachelor’s Degree in Business Management with a Minor in Marketing andhas extensive sales and marketing experience having worked for top majorFortune 500 companies.

Ms. Wellbrock has a Masters in Female Entrepreneurship and extensiveexperience in sales and marketing having worked for major Fortune 500Companies. She started “Her Business” in 2009.

“Our goal is to be an inspiration and a resource for women as they gothrough the journey of entrepreneurship. “

About Entrepreneur Expose’~

Page 3: Entrepreneur Expose Pdf Presentation

The inaugural Entrepreneur Expose’ was on October 24, 2009 atHamilton Park Conference Center in Florham Park, NJ. Over 300attendees were connecting throughout the day with over 62businesses exhibiting, numerous media partners and several angelinvestors. Verizon Wireless was the co-sponsor of the event.

About Entrepreneur Expose’~

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

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Our Sponsors~

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Our Partner Organizations ~Centenary College- SBDC

Centenary College- WNTI RadioContinental Airlines

Chameleon VideoDavid Taylor Design, LLC

Fairleigh Dickinson University- The Rothman InstituteHackettstown BIDIdentity MagazineIn Biz Magazine

Morristown Business PartnershipNAWBO- North/Central New JerseyNJAWBO- Morris County Chapter

NJAWBO- Women’s Business CenterNJ Life Magazine

NJ Monthly MagazineNJN Publishing

NJ Young ProfessionalParsippany Chamber of Commerce

Publishers Design Group, Inc.Saks Fifth Avenue

The Professional Women’s Center“The Toilet Paper Entrepreneur”

Transitioning to GreenThe Women’s Fund of New Jersey

UCEDCWRNJ Radio

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

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The Morning ~Nina Moseley~ Senior DirectorDiv. of Minority & Women Business Development, Department of Treasury, State of New Jersey…Nina spoke about the importance of having your business certified, the process, and the state’s resources to help.

Entrepreneur Expose’ Co-Founders~ Melissa Gasnick-Cloeter &Linda Wellbrock

Alan Wink~ Director at Amper, Politziner & Mattia Accounting Firm and Jump Start NJ Angel Network…Alan spoke about how to pitch your business to Angel Investors.

Kate Tomlinson~ Publisher & Editor of NJ Monthly Magazine…Kate spoke about pitching your business to the media.

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Break-Out Session ~“Let’s Get This Party Started”~ Implementing your idea to a reality.

Marion Zajac ~ NJ Economic Development Authority was the Moderator with JeanaWirtenberg~ Co-Founder & Director for the Institute for sustainable Enterprise (ISE); Donnella Tilery~ CEO & Founder of Donnella’sCloset; Nicholas Martin~ Assistant VP at TD Bank; Mary Adelman~ Assistant Director at Centenary College SBDC.

“Money, Money, Money” ~ Everything you need to know about money and your business.

Gail Rosen~ Principal at Gail Rosen CPA was the Moderator with Sharon Malone Brown~ President & CEO of Environmental & Occupational Safety Services, Inc. (EOSS); James Kocsi~ District Director of the US Small Business Administration; Denise Boutross McGlone~ Executive VP and CFO at Affinity Federal Credit Union; Renee’ Vanek~ President of Affinity Investment Services & Members Alliance Insurance.

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

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“Simply the Best”~ Take your business to the next level by handling Human Resource issues, franchising and having your infrastructure ready. Jill Johnson~ Co-Founder & COO of the Institute for Entrepreneurial Leadership (IFEL) was the Moderator with Christina Stoneburner~ Attorney at Fox Rothschild LLP in the Labor & Employment Department; David Schmeltzle~ President of Vintners Circle Franchising, LLC; Esther Luongo Psarakis~ President of Taste of Crete LLC & Managing Partner of Foodpreneur; Monica Chenault_Kilgore~ President & Senior Consultant of The Chenault Group.

“I Will Survive” ~ Marketing strategies in a recession, using social media and the legal implications associated with social media.Ethne Swartz ~ Associate Professor & Chair of Marketing & Entrepreneurial Studies at the Silberman College of Business at FDU was the Moderator with Mike Michalowicz~ Founder of Obsidian Launch and author of “The Toilet Paper Entrepreneur;” Mary Repke~ Founder of The Chief Bag Lady and Coakley Business Class, LLC; Beth Hinsdale-Piller~ Shareholder at Wilentz, Goldman & Spitzer in the Labor & Employment Department.

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

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Our Exhibitors~Above & Beyond Massage Envy*Affinity Federal Credit Union Millar Hair StudiosAssociated Graphics Morristown Memorial HospitalAtrio Life Coaches NJAWBO- Women’s Business CenterBaby Power* PNC BankBressler Law Firm Prudential**Bright Horizons* Saks Fifth AvenueBudd Larner Law Firm SCORECartridge World* Selve ShoesCentenary College~ SBDC Send Out Cards*Century 21~ Joe Tekula Realtors** Silk Purse Women MagazineChameleon Video TD BankCocoa Vino The Division of Women & MinorityCoughlin Duffy Law Firm Business DevelopmentDavid Taylor Design, LLC Toilet Paper EntrepreneurDonnellas’ Closet Transitioning to GreenDr. Paul Figlia TwistedNJ Economic Development Authority UBS Financial**Edward Jones** Union County - EDCFox Rothschild Verizon WirelessHackettstown BID Vintners Circle Wine*Hill Top Community Bank Wellness GalaHorizon Blue Cross/ Blue Shield Worth Collection* & **IVF-NJJacqueline Pasquale SpaKilcommons Shanahan Law Firm * Denotes a Franchise business Lady J’s Vintage Treasures opportunityLia Sophia** **Denotes a Home-Based businessLTC Partnerships opportunityLuran Custom Home De’corMary Kay Cosmetics**

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

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Gubernatorial Candidates~

Governor Tom Kean

Gubernatorial Candidate Chris Christie.

Linda Wellbrock, Mr. Chris Christie, Melissa Gasnick-Cloeter, Gov. Tom Kean

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

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Gubernatorial Candidates~

Lt. Governor Candidate Frank Esposito Gubernatorial Candidate Chris Daggett.

Linda Wellbrock , Mr. Chris Daggett, Melissa Gasnick-Cloeter.

Gov. Corzine Surrogate~ Fanwood Mayor Connie Mahr

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

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Expo Time~

Great Connections, a Little Shopping and Serious Networking!

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

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Entrepreneur Expose’ 2009 Advisory Steering Committee Members

Alice Anselmo UBSCarol Jegou The Worth CollectionChristina Stoneburner Fox Rothschild Law FirmDavid Capodanno Amper, Politziner & MattiaDawn Deselmak Affinity Federal Credit UnionDeborah Hurley Hurley Jones & AssociatesDebra Bowlby Pinpoint Graphics & PrintingElizabeth Smith Century 21- Joe Tekula RealtorsEthne Swartz FDU- The Rothman InstituteJanice Kovach NJ Division on Women- Department of Community AffairsJim Gerace Verizon WirelessJodi Holveck NJN PublishingJody Levinson Johnson & JohnsonLorraine LaShell Silk Purse Women MagazineMarian Sulenksi Right ManagementMary Adelman Centenary College- SBDCMike Michalowicz Obsidian Launch- The Toilet Paper EntrepreneurMitchell Rait Budd Larner Law FirmPenni Nafus NJAWBO- The Women’s Business CenterPaige Sato UCEBCRose Suriano Podvey, Menaor, Catecci, Hildner, Cocoziello & ChattmanSharol Lewis Horizon Blue Cross & Blue ShieldSrividya Rajan PNC BankStephanie Sherman Prudential

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

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Pitching “Behind the Curtain” & “The Sharkette Tank”

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

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“Sharkette Tank” Finalists & The Winners~ Selve Shoes in Red Bank

(L- R) Debbie Peterson~ Wellness Gala; Karin Lund~ Selve; Ruby Wesley~ Taste of Ruby; Shan Massucco~ SHAN Skin Care “The Sharkette Tank” Winner: Selve owned by Karin

Lund and her business associate Debi Kapec.

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

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Survey Results~

26%

74%

Entrepreneur Expose' Attendees

Start-Up Exisiting

81%

19%

Made Solid Connections

YES

NO

77%

23%

Did the vendors provide valuable resources &

connections?

Yes

No

57%

43%

Did you participate in "The Behind the Curtain?"

Media Room

Angel Investors

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

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Survey Results~ Break-Outs

0%

5%

10%

15%

Excellent Good So-So Not Great

"Simply the Best"

0%

5%

10%

15%

Excellent Good So-So Not Great

Let's Get This Party Started

0% 5% 10% 15% 20%

Excellent

Good

So-So

Not Great

"Money, Money, Money"

0%

10%

20%

30%

Excellent GoodSo-So

Not

Great

"I Will Survive"

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

Page 18: Entrepreneur Expose Pdf Presentation

The Future…

New Jersey Conferences/Expo-May 1, 2010 at DolceOctober 2010

New Jersey Pitching Workshops-February 2010March 2010August 2010September 2010 New Jersey Program & Guide~

May 2010October 2010

New Jersey Mentoring Program

Entrepreneur Expose’ Blog on NJ.Com~January 2010

New Jersey Scholarship Program

Angel Investor Network

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

Franchising Program

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The Future…

As of January 2010, our Partner Organizations:

NJ State SBDC; NJ EDA; NJ SBA; Fairleigh Dickinson University- The Rothman Institute;

NJ.Com; UCEDC; Hackettstown BID; Morristown Business Partnership; SCORE; NJ Entrepreneur.com; NJ Monthly Magazine; NJ Life Magazine; NJ Young Professional; Publishers Design Group, Inc.; The Professional

Women’s Center; “The Toilet Paper Entrepreneur;” Transitioning to Green; The Women’s Fund of New Jersey; WRNJ Radio

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

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A Special “Thank You”…

Photographs by:Diane J. LizzaMaplecroft Studio731 Route 94Newton, New Jersey 07860908- 362-9546

Main Room Video by:Ted DillenkoferTD Video Services LLChttp://www.tdvideoservices.com908-916-5250 Office908-303-3329 Mobile

©2009 Entrepreneur Expose’ All Rights Reserved www.entrepreneurexpose.com

Entrepreneur Expose’P.O. Box 954130 Goldfinch DriveHackettstown, NJ. 07840(908)852-4200(908)852-4496 Faxwww.entrepreneurexpose.com