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§ Presented by Grand Prix Tours

Worldwide Television Brand Exposure & Formula 1 VIP Hospitality Opportunity

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§ Formula 1 Overview

§ Introduction

§ Sponsorship Opportunity

§ Media Exposure

§ Budget Menu

§ Valuation

§ Benefits

§ Steps to Sponsorship

§ Contact Information

Presentation Agenda

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Formula 1 Overview

§ The premiere global motor racing series since 1950.

§ The biggest annual sporting event on television.

§ One of the most popular sports in the World.

§ A unique global sponsorship platform

§ 580 million unique viewers per year, 49% of Formula 1 viewers are 49% of Formula 1 viewers are

aged 35aged 35--55, and 31% age 2555, and 31% age 25--3434

§ Average 204 million unique viewers per race

Attracting Upscale Consumer Market & Biz oriented Audiences

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n Australian Malaysia n Bahrainn Spainn Monte Carlon Turkeyn Englandn Francen Germanyn Turkeyn Europe (Valencia)n Belgium n Italy n Singaporen Japann Chinan Braziln Abu Dhabi

Formula 1 is Global and LocalFormula 1 is Global and Local

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Introduction - Grand Prix Toursn Producing elite motor sport racing tours and programs since 1983. n Unique pre-race driver interviews held in elegant locations with live

audiences of exclusive dinner guests. Past drivers include:§§ Jenson ButtonJenson Button Fernando AlonsoFernando Alonso§§ Mark WebberMark Webber Sebastian Sebastian VettelVettel§§ Adrian Adrian SutilSutil Sebastian Sebastian BourdaisBourdais§§ JarnoJarno TrulliTrulli Giancarlo Giancarlo FisichellaFisichella§§ Nelson Piquet Jr.Nelson Piquet Jr.

n Internationally recognized and award winning race commentator:§§Peter Windsor, Motor Sport Journalist and SPEED TV CommentatorPeter Windsor, Motor Sport Journalist and SPEED TV Commentator

n Exclusive insider racing content of interest to Formula 1 racing enthusiasts

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Introduction – Inside Grand Prixn “Inside Grand Prix” is a Formula 1 focused television show, globally

broadcasted in 27 countriesn Each show has seven segments from insider, technical information

to personal driver interviews n Broadcasts are 30 minutes, televised immediately before each Grand

Prixn The show is distributed worldwide, reaching 44 million viewers per

shown Multi-language is available (English, German, Mandarin, others upon

request)n “Inside Grand Prix” is created and produced by RTV since 2002

Grand Prix Tours has partnered with RTV to film its Driver Talk Shows. Two-minutes of each Driver Talk Show will then air in a new segment in every episode of Inside Grand Prix.

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Sponsorship Opportunity

n International Broadcast

& Internet Media

n Hospitality/VIP Entertainment

n Activation

n Race and Paddock Club Tickets

n Hotel accommodations and

exclusive transfers

n Media measurement

Click to Start Video

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Sponsorship OpportunityPrime Components -- Media

n 2 minutes of brand exposure on a new segment of Inside Grand Prix aired immediately before each Formula 1 race, for a total season brand-exposure of 36 minutes

n Prominent display of company logo or product on the driver talk show backdrop

n Each show will broadcast in 27 countries to an audience of 44 million viewers

n A new segment will be filmed for each of the 18 episodes of Inside Grand Prix for a total season brand-exposure of 36 minutes

n Immediate broadcast quality upload of entire 20-minute Driver Talk Show to Internet Broadcast Distribution website: TV-Paradise

n Immediate broadcast on GP-Tours Microsite (entire 20-minutes)n Media metrics provided after each airing

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Sponsorship Opportunity

Prime Components – Promotionn Mention in Press Releases Grand Prix Tours and RTV Press Releases

n Logo with website link in sponsor area of Driver Talk Show webpage (entire racing season)

n Home page and sub page banners ads/links on gptours.com, and insidegrandprix.com

n Data capture – opt-in email registrants

n Immediate upload of entire 20 minute Driver Talk Show to companywebsite

n Right to use microsite URL in company ads & promotions

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Sponsorship Opportunity

Prime Components – Activationn Product display and/or giveaway available at each event

n Opportunity to build stage and feature different flooring in each country

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Inside Grand Prix - Media Exposure

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Budget MenuMedia & Hospitality Package $1,200,000n Twenty (20) minutes of company logo and/or product prominently placed on

backdrop of Driver Talk Show during live tapingn Two (2) minutes of Driver Talk Show featuring branded backdrop will air on

Inside Grand Prixn A total of eighteen (18) new episodes of Inside Grand Prix will air

immediately before each Formula 1 race for a total of thirty-six (36) internationally televised, branded minutes

n 25 VIP tickets will be provided to each live tapingn Activation (product display, giveaway) opportunity at each venuen Media metrics will be provided the week after each show airing

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The Sponsorship PropertyThe Sponsorship Property

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Budget MenuOptional Componentsn Race Tickets At Costn Paddock Tickets At Costn Hotel Accommodations & Transfers

Discount on Grand Prix Tours published rates for guest of: 5-10 (5%)11-15 (7%)

(Private Tour) 16-20 (10%)(Private Tour) 21-50 (12%)

n Presenting Sponsor of Inside Grand Prix (US only)40 Seconds of branding per show, 3 reruns, 18 shows(rate dependant on US exchange rate) $180,000

n 3 x 30 Seconds Television Ad Spots During Inside Grand Prix $175,000

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Valuation – Inside Grand Prix Driver Talk Show

CPM $3

Inside Grand Prix:30 Sec

Brand Exposure

CPM $7.60CPM $14.75

Media Value ofInside Grand Prix

Speed TV:30 Sec Spot

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BenefitsBenefitsn Reach 44 million viewers within 27 countries 18 times in 2009n Experience-rich brand exposure (2 minutes per show)n Highly visible company logo or product featured on talk show

backdrop n Local and Global television audience appeal n VIP tickets to each live Driver Talk Show tapingn Onsite activation opportunity with upscale consumer & Biz-oriented

audiences n Company and/or product exposure preceding every Formula 1 race

in 2009n Exceptional Value – 36 minutes of guaranteed Internationally

televised brand exposure (more minutes than the majority of brands that sponsor Formula 1 teams)

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Steps to Sponsorship

1. Select sponsorship components from Budget Menu

2. Contact Brian Turner with questions and/or selections

3. Receive and sign a Letter of Intent (LOI)

4. Incentive: signing LOI by Jan 15th entitles sponsor to a (7 night) bonus meeting on Le Ponant during 2009 Monaco Grand Prix

5. Review and sign contract

6. Execute contract during Formula One season 2009

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Thank you for your consideration

§ Contact:

Brian Turner

Stefanucci & Turner

+1 714-969-2540

stefturn@verizon.net