Is innovation important for the

Danish Crown Group?

- and what is the importance of food clusters?

Proteins for the future

DTI, 27. October 2015

-12

From øre/kg to kr/gram? -11

-10

Some of the family members…

-5

-9

-8

-7

Innovation checklist:

Mindset and culture

Competences

Open for new collaborations

Internal drivers

Access to external inspiration

Customer value focus

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Production and markets for the DC Group

136 MARKETS

GLOBALLY

COUNTRIES WITH

PRODUCTION

-4

We can utilise our global presence…

…to turn local collaborations into global value -3

How?

• Secure internal knowledge dissemination

• Collaborate with our suppliers

• Conduct Research & Development projects

• Inspiration and collaboration with startups

• Co-creation sessions

• Collaboration with end customers

• Open Innovation initiatives

• Competence development and recruitment

• Student collaborations

• …? -2

SLAUGHTER / UDBENING /

BY-PRODUCTS

B2B / TRADING FOOD PROCESSING

Some innovation pathways and opportunities

END USER CO-OP SUPPLY

Process optimisation

Ressource efficiency

Automatisation

Big data utilisation

Product optimisation

Utilisation of by-products

Sustainable raw material production

Bioeconomy

Deeper customer insight and understanding

Digital platforms

Urban/street food/subcultures

Demographic developments (singles…)

Generation shift in the pork market

Specialised nutritional products

Niche and special production concepts

Convenience/snacking

Organic

New global market development

-1

Want to play with us?

Søren Rosenkrantz Riber

srori@danishcrown.dk

(45) 8919 1414

(45) 3052 8171