Upload
genaro-malpeli
View
154
Download
0
Embed Size (px)
Citation preview
Elevator Pitch
Bring your TV in your hand!Wopip is a web platform where you can enjoy TV content. Live minute by minute and stay tune on what is happening in your favorite TV programs, also search for specific actors. If you are not in front of a TV, you can enjoy Wopip!
The Problem
Every minute the Millenials generation watch less TV. Spending 52% of their time next to a mobile device. This is the reason the producers don’t know how to keep the audience.Behavior is the reason of different platforms, which compete to access different content. This generates a decrease in the average rating.The solution of TV producers was simple, create mobile apps where additional content is shown. But its impact was not what they planned.The key: short videos.
The Solutions
Wopip is a platform which wants to canalize and tie up all the TV audiovisual information. Users will be able to interact with its favorites programs anywhere and anytime they want.We are in plans to create a Broadcast Mobile in addition to mix all the channels and TV programs to bring the user an enriching experience. Our concept is focusing on short videos.Broadcast Mobile will be based in a multiplatform and the co-operation of the users towards TV producers. The feedback will be much interesting, bringing to another dimension what we know as interaction with the content.
Business Model
Online videos will be the fastest growing format this year. Reaching 23.3 thousand millions of dollars in 2017.The formula is simple: watch and share videos as fast as possible. The reason of this is simple too, most of online video is watched on mobile devises.For our first year we offer: native publicity. Second year: services to producers (e.g. Castings) and interactive content.Wopip cost structure is to maintain the servers and incorporate each user every year.Second year, we will need a capital injection of u$300.000 to redesign the platform and generate new market and jobs