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Marketing through social influence
Citation preview
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Sales and marketing can be incredibly
difficult
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We’re all generally looking for the same things. We want to create a strong well known brand.
What we want
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• Simple, cost-effective, automated marketing
• Get people to engage with us and endorse our services
• Generate reliable leads that turn into predictable income
• Keep existing customers happy
• Reach out to new customers
A brief bio
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The power shiftis here to stay.
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Do you currently use social for any of the following activities:
• Monitoring trends, your market, your competitors or your brand?
• Listening, identifying and engaging with the influencers in your market?
• Marketing, selling and servicing your customers using social channels?
• Using the power of the crowd to test your ideas and shape your product development?
• Directly reaching and engaging with your target audience?
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“Customers don’t know who we areand we can’t create any sustainable
engagement, PR, or leads”
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“We are looking for ways to cut costs not increase them – we want to use social
media but we don’t have the time, money or resources”
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Over the past year or so we’ve helped loads of businesses use social media in a variety of ways.
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• Do market research before building
• Monitor client markets
• Track competitors
• View competitor’s fan connections
• Engage with competitors target customers
We’ve helped startups…
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They didn’t waste time and money on things that that weren’t core to getting their brand up and running.
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Other companies have used us to increase their brand awareness, advocacy, leads and sales by 400-500% simply by using our platform to understand their market and then by focusing on connecting and developing relationships with the most loyal and influential people.
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Build CustomerRelationships
Drastically Reduce Cost
Market Access & Knowledge
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By being more targeted and more relevant you can be sure to provide an incredible customer experience without breaking the bank.
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If you can tap into the
influencer market there is no limit to what you can achieve. Once the right people are talking about you, endorsing you and sharing your business – the momentum can take you anywhere.
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1Define your goals and expectations up frontWhat kind of business are you? Who are your customers? Where they are most likely to congregate online and what you hope to achieve?
The Three-Step Guide
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1Define your goals and expectations up frontWhat kind of business are you? Who are your customers? Where they are most likely to congregate online and what you hope to achieve?
2Be selective, strategic and smartSelected a platform then get the attention of your target customers. Think about what they are interested in and then get involved in the conversation.
The Three-Step Guide
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1Define your goals and expectations up frontWhat kind of business are you? Who are your customers? Where they are most likely to congregate online and what you hope to achieve?
2Be selective, strategic and smartSelected a platform then get the attention of your target customers. Think about what they are interested in and then get involved in the conversation.
3Measure, test and learnTrack your activities and compare results against goals. Set metrics, measure, learn from them and then make constant improvements.
The Three-Step Guide
We would love to hear how it’s going and if you want to book a session just get in touch.
We can help you create, implement and manage strategies.
And we won’t break the bank.
For more information please contact:
Or visit our website: www.sociolus.com
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