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AUSTRALIANHEALTHCAREPROFESSIONALS REPORT 2015
Demand for healthtalent outstrips supply1
Some specialists areeven more in demandthan others
Ability to make an impact is moreimportant to Australian healthcareprofessionals than the widerAustralian professional community
LinkedIn Talent Solutions recently analysed its healthcare membership to identify where to find talent, who the top employers are and what healthcare professionals are interested in on LinkedIn.
This infographic presents a summary of the key findings of LinkedIn's Australian Healthcare Professionals Report.
The report uncovered that there is high demand and high supply in almost all Australian metropolitan areas. The exception to this is Adelaide. So if you are looking for talent, try Adelaide!
Passive recruitment
Health professionals onLinkedIn are growing
Attract top talent
Demand
High Demand
Saturated
Small Markets
Untapped
SydneyMelbourne
BrisbanePerth
AdelaideNew South Wales
QueenslandNewcastle
VictoriaCanberra
Other
51,73150,08330,59520,11515,1059,4487,7965,5934,8564,65523,6445
There are 235K+ Health Care Professionalson LinkedIn in Australia
TOP
RE
GIO
NS
236,445TOTAL TALENT POOL
Note: Size of bubble indicates size of pool. Higher demand index means that professionals are receiving more contact from recruiters than peers in other regions
Source: LinkedIn member data, as at October 2015
gynaecologist
radiologist
sonographer
general practitioner
physiotherapist
nurse
occupational therapist
midwife
rehabilitation consultant
psychiatrist
anesthetist
orthopaedic surgeondirector nursing
podiatrist
radiographer
mental healthexcercise physiologistsurgeon
audiologist
pathologist
dental assistantclinical psychologist
case manager
dentist
psychologist
pharmacist
doctor
social worker
therapist
paramedic
counselor
youth worker
chiropractor
dietitian
childcare worker
caseworker
nutritionist
physical therapist
dental surgeon
# of LinkedIn Members
500 50,00020,00010,0005,0002,0001,000
Dem
and
Ind
exM
ore
Dem
and
Less
Dem
and
Saturated High Demand
UntappedSmall Markets
Supply vs. demand of members by title
In your efforts to find the best candidatefor your hard to fill role, you may need
to consider passive recruitment.
Source: LinkedIn member data, as at October 2015
Specialist roles such as gynaecologists, radiologistsand sonographers are in very high demand
Aus
tral
ian
Hea
lth C
are
Pro
fess
iona
ls
Aus
tral
ian
Pro
fess
iona
ls
Note: Question asked: Please select the 5 most important factors when considering a job opportunity.
Sample: 213 Australian Health Care Professionals respondents and 15,299 Australian Professionals respondents.
Source: LinkedIn Q1 2015 Talent Drivers Survey
50%
54%
42%
44%
42%
38%
38%
37%
37%
34%
37%
30%
35%
37%
35%
36%
34%
29%
33%
41%
Good work/life balance
Excellent compensation & benefits
Ability to make an impact
Culture that fits my personality
Job security
Having a good relationship withyour colleagues
A place I would be proud to work
Values Employee Contributions
Having a good relationship withyour superiors
Challenging Work
70% of LinkedIn users are passive candidates. These professionals are not actively looking for a new role, but are open to discussions with a recruiter about a job opportunity.
Think about incorporating a passive recruiting strategy to make use of this talent pool when looking for new hires.
LinkedIn is an excellent way to research and attract passive talent. Build your brand on LinkedIn to ensure that you are top of mind when talent starts looking for a new opportunity.
Jan 12
70,000
80,000
90,000
60,000
50,000
40,000
30,000
20,000
10,000
0May 15Dec 14Jul 14Feb 14Sep 13Apr 13Nov 12Jun 12
Allied Health Professionals83,786 members3.6x growth
Nurses70,716 members4.4x growth
Mental Health Professionals50,6003.2x growth
Doctors36,670 members2.8x growth
The number of Healthcare Professionalsin Australia on LinkedIn has grown ~3.6xsince January 2012
Source: LinkedIn’s 2015 ANZ Talent Trends report
3 ways to ensure that yourorganisation is attractive to top talent
Setup your LinkedIn company page
Grow your follower base
Engage followers with regular, relevant status updates
About LinkedIn Talent Solutions
LinkedIn Talent Solutions offers a full range of recruiting solutions to help organisations of all sizes find, engage, and attract the best talent.
Founded in 2003, LinkedIn connects the world’s professionals to make them more productive and successful.
With over 380 million members worldwide, including executives from every Fortune 500 company, LinkedIn is the world’s largest professional network.
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30% higher than overall LinkedInmembership growth in Australia
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Australian HealthcareProfessionals Report 2015
Download hereAustralian Healthcare Professionals Report 2015 1
Australian Healthcare Professionals Report 2015
Where to find talent in Australia