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biosecurity built on science Participating in fruit fly control: Why being motivated is not good enough Isabel Arevalo-Vigne PhD Candidate Plant Biosecurity Cooperative Research Centre

Session 10: Participating in fruit fly control: Why being motivated is not good enough

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Page 1: Session 10: Participating in fruit fly control: Why being motivated is not good enough

biosecurity built on science

Participating in fruit fly control:Why being motivated is not good enough

Isabel Arevalo-VignePhD Candidate

Plant Biosecurity Cooperative Research Centre

Page 2: Session 10: Participating in fruit fly control: Why being motivated is not good enough

biosecurity built on science

What is the problem?

How could it be fixed?

Page 3: Session 10: Participating in fruit fly control: Why being motivated is not good enough

biosecurity built on science

Interactions influence/regulate medfly development, survival and dispersal responsible of fruit fly outbreaks- Understanding the dispersal ability of fruit flies in a man-made

context supposes acquiring knowledge.

Invasions and outbreaks are the result of human activities- Preventing /regulating fruit fly responses to environmental change in

man-made environments supposes changing human behaviour.

The Fruit fly problem - a holistic perspective

Page 4: Session 10: Participating in fruit fly control: Why being motivated is not good enough

biosecurity built on science

Factors influencing intention to control

Psychological factors

Behaviour(implement

control)

Attitudes

Social norms Intention(to control)

Self-efficacy

(issues for implementation)Knowledge

Motivationintrinsic

Motivationextrinsic

Page 5: Session 10: Participating in fruit fly control: Why being motivated is not good enough

biosecurity built on science

Motivation to control fruit fly

work hard on what’s important 1 feel bad if not controlling 2 sense of well being 3 mastering pest 4 gaining practical knowledge 5 don't disappoint 6

Intrinsically motivated behaviours

Page 6: Session 10: Participating in fruit fly control: Why being motivated is not good enough

biosecurity built on science

All house Orchard

acquiring practical knowledge

satisfaction of mastering pest

would feel bad if not controlling

Motivation to control fruit fly (vs effort $/hr)

House ($/hr) Orchard ($/hr)

Annual Effort by Property 6.57 10.51

Annual Effort by tree 1.68 0.11

Page 7: Session 10: Participating in fruit fly control: Why being motivated is not good enough

biosecurity built on science

Cooperation – What makes them tick?

Page 8: Session 10: Participating in fruit fly control: Why being motivated is not good enough

biosecurity built on science

Cooperation – What makes them tick?

Will participate if rankHelp & advice available 1Training available 2Regular updates 3Neighbours involved 4Bonuses & rewards 5Penalties imposed 6

INCENTIVES

Page 9: Session 10: Participating in fruit fly control: Why being motivated is not good enough

biosecurity built on science

Factors influencing intention to control

Psychological factors

Behaviour(implement

control)

Attitudes

Social norms Intention(to control)

Self-efficacy

(issues for implementation)Knowledge Motivation

intrinsic

Motivation

extrinsic

Positive incentivesHelp & advice – Training – Regular updates

Changes to regulation Chemical restrictions Limited resources Diminished capacity Responsibility shifted One way communication

Page 10: Session 10: Participating in fruit fly control: Why being motivated is not good enough

biosecurity built on science

Factors influencing intention to control

Psychological factors

Behaviour(implement

control)

Attitudes

Social norms Intention(to control)

Self-efficacy

(issues for implementation)Knowledge

Motivationintrinsic

Motivation

extrinsic

Positive incentivesHelp & advice – Training – Regular updates

Negative incentives (lack of/less)Coordination & Leadership – Extension –

Communication – Funding

Page 11: Session 10: Participating in fruit fly control: Why being motivated is not good enough

biosecurity built on science

1CE

ommunity

ngagement

Addressing the needs of the one...will make the difference to many

Page 12: Session 10: Participating in fruit fly control: Why being motivated is not good enough

biosecurity built on science

Ben White, Ross Kingwel (UWA) Nancy Longnecker (OTAGO University, NZ) Iain Walker (CSIRO)

THANK YOU

64046. Engaging communities in biosecurityEvaluating the role of science communication and incentives in the area-wide management of fruit fly in Western Australia

Page 13: Session 10: Participating in fruit fly control: Why being motivated is not good enough

biosecurity built on science

For more information, please email [email protected]