How to create a brand page on your eshopbox site

Eshopbox Wiki for Store Owners

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How to create a brand page on your Eshopbox site

Welcome to Eshopbox Wiki

What will you learn here

What is a brand

Why to create a brand page on your eshopbox site

What should a brand page contain

How to create a brand page on your eshopbox site

A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.

1What is a brand


Brand is an identity that defines a corporate image as a whole

It can be name, term, design, symbol, or combination that identifies one seller's product or service as distinct from others

Usually brands are registered (trademarked) with a regulatory authority and so cannot be used by any other seller

What is a brand


2Why to create a brand page

on your eshopbox site


It will help your customers to search & buy products of their favorite

brands

It will supply much more robust information about particular brand and its

products

It helps in optimizing your store for SEO friendly results as it gives URL to

the brand pages

Why to create a brand page on your eshopbox site


3What should a brand page

contain


It should contain:

A brief description about a particular brand and its features

The list of products that brand deals in

Latest discounts and offers on its products

What should a brand page contain


4How to create a brand page

on your eshopbox site


Step 1:

Login to your store admin panel with your Eshopbox website login id

and password

Click on ‘Create’ tab and select ‘Brand’ link


Brand link

Create


Step 2:

You will now be on the ‘Create a new brand’ page


Create a new brand page


Brand page creation process in divided into 3 sections ‘Fill basic

information’, ‘Upload image’ and ‘Optimize’

You have to complete the details of ‘Fill brand information’ section first

to move other sections

You have a choice to fill the details of any part of ‘Fill brand information’

section first but make sure to save your details


You are in this section

Step 2: Continue…


Step 3:

‘Fill brand information’ section includes general information about your

brand page which contains the brand name, description and brand

visibility fields


‘Fill brand information’ section

Brand name


Step 3.1:

Enter the brand name you are creating a page on, let’s say Reebok

Likewise enter any brand name and follow the same process

Note: It’ll not accept a brand name of more than 34 characters


Brand name


Step 3.2:

In the ‘Description’ field, write about your brand in brief

You can change its text font, alignment etc using text editor

It should give an idea about the products or services of that particular brand


Text editor

Description about Reebok in brief


Step 3.3:

Set the brand visibility status by selecting the radio button

Selecting yes, will make this brand active & visible on your store

Selecting no, will hide this brand and make it inactive


To make it active


Step 3.4:

Click on ‘Save’ button placed on the top to save the filled details

Click on ‘red cross’ to quit the process


To save basic info Will be enabled at

end of this section

To quit the process


Step 4:

After saving the details either click ‘upload image’ at the bottom or

from the options in the right

The option at the bottom will not let you move further without filling

the mandatory fields

While the option in the right gives you the choice to jump to the next

step without filling even the mandatory fields


To move to ‘Upload image’ section


Step 4.1:

In the ‘upload image' section, add an image identifiable to the brand by

clicking on ‘Browser’ button

You can upload an image from your browser or directly from the

internet

It should be in JPG, JPEG, GIF & PNG formats and file size is limited to

700 kb


Upload an image from computer

Upload an image from internet

To upload an image


Step 4.2:

To upload an image from computer, click radio button on ‘From

computer ’ then ‘Browse’ button

Select the file location from your computer and click ‘upload’

If you want to replace an image or delete an image, click ‘cancel’


To add an image

Image from computer

Image name by which it is saved in your computer


Step 4.3:

To upload an image from internet, click radio button on ‘From web’ then

‘Browse’ button

Enter an image URL which you’ll get by placing the icon on an image

then right click on it, after that click on ‘open image in new tab’

Copy the URL & paste it in the textbox then click ‘Upload’ button


Image from internet

Paste the copied URL


Step 4.4:

Click on upload in both the cases you will be forwarded to ‘Image

description field’

You can see your uploaded image and can also delete it to add another

by clicking ‘Delete this & add a different image’ link

Enter ‘Image title’ & ‘Alt tag’ to optimize your brand image

Until the brand image is being uploaded alt tag will be displayed in lieu

of that image


To remove an uploaded image

For image title & alt tag


Step 4.5:

Click ‘Optimize’ button at the bottom to forward to the ‘optimize’ section


To move further to optimize section


Step 5:

Now you are on ‘Optimize’ section which includes content to optimize

your brand page

It contains the brand page URL, title, meta description and keywords

fields


Optimize page


Step 5.1:

Write URL for your Brand page which should contain your main keyword

URL field is already filled depending upon your image title & alt tag but you

can customize it if you want


Brand page URL


Step 5.2:

Write your brand page title which will be visible at your page bar on the

browser

It is used by directories, web resources & other webmasters when they link

to your brand page

It is filled by default but you can change it too



Filled by default

Step 5.3:

Write your brand page description which includes short & relevant

description about brand & its services

It is used by the search engines and generally displays at the search result

listings


Short detail about Reebok products


Step 5.4:

Write brief and concise list of main keywords

It should be related to your products & service

It helps in increasing SEO ranking of your page


Keywords like this


Step 5.5:

Click ‘Save’ to save the details filled in ‘Optimize’ section and red cross to

discard the details

By clicking ‘Save & continue’ button, you’ll be linked to the next section

that is ’Review & publish’


To proceed to the next section i.e. ‘Review & publish


Step 6:

‘Review & publish’ will show the info you have filled in ‘Fill brand

information’ section


Info filled in basic info section


Info filled in optimize section

Image selected in image upload section

Step 6.1:

To make the changes, click ‘modify’ at the top right


Make changes to the filled info


Step 6.2:

Click ‘Publish’ to finally make your brand page go live

You have successfully created your brand page which will show its related

info and products


To publish the page under your mentioned URL


Recheck that your brand page should not contain any other’s brand logo,

tagline or image

Optimum utilization of ‘optimize’ section fields (mandatory & optional

fields both) for SEO friendly results

You can find the category keywords using Google Adwords, don’t include

keywords in excess

Good to know


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How to create a brand page on your eshopbox site