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Optimise Your Business Interaction with SMS Magic Interact

Optimise your Business Communication with SMS Magic Interact

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Learn how to enhance your business communication, automate your interaction with customers, Auto Lead Creation on Incoming SMSes and much more. See how you can use SMS Magic Interact in your organisation through our use cases. At the end of this webinar, you will have gained the expertise to - - Automate your conversation with your clients/ leads using SMS Magic for Workflow - Define Actions on Incoming Messages. - Pre-plan you messages with SMS Magic Scheduler - Reach a larger audience in just a click with SMS Magic Campaigns. - Take your customer interaction to a whole new level with SMS Magic Interact New Version 1.30.

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Page 1: Optimise your Business Communication with SMS Magic Interact

Optimise Your Business Interaction with

SMS Magic Interact

Page 2: Optimise your Business Communication with SMS Magic Interact

Presenters :

Nitin Seth - CEO, Product Guy.

Jyoti Nimbalkar- Customer Support Evangelist, Support Girl.

Tweet your questions to @smsmagic or you can type in here itself.

Page 3: Optimise your Business Communication with SMS Magic Interact

Agenda

● SMS Magic - A Brief Introduction

● How SMS Magic helps businesses

● Who uses our app? Some Use Cases

● New Powerful Add ons

● Art of Reaching Mass

● Secret Ingredients of Success

● Why SMS Magic ?

Page 4: Optimise your Business Communication with SMS Magic Interact

SMS Magic - A Brief IntroductionSMS Magic Interact is Most Popular 2-way SMS application

on Salesforce Appexchange serving 500+ customers

globally.

● Send/Receive SMS from your Salesforce Org.

● Fire SMS’s from your Apex Code using our API’s or

Automate Conversation with SMS Workflows

Page 5: Optimise your Business Communication with SMS Magic Interact

SMS Magic - A Brief Introduction

● Schedule your SMS with SMS Magic Scheduler

● Reach Masses in just a few click with SMS Magic for

Campaigns

● Create Actions on Incoming SMS for eg. Auto-create

Lead etc.

Page 6: Optimise your Business Communication with SMS Magic Interact

Support DetailsActive support

Skype id : smsmagic

Mail : [email protected], [email protected]

Go to meeting

Call Us : + 91 9923959465, 1(415) 689 9077,

Toll free : + 18885681315

Support Time : 2:30pm - 3:30am (AEST)

twitter handle : @smsmagic

Page 7: Optimise your Business Communication with SMS Magic Interact

How SMS Magic helps businesses

Business Scenarios:

● Qualify your leads or Launch quick campaigns - Get an

active pipeline in a matter of hours

● Listen to your Customers

● Alert your Subscribed Customers about bills,

documents, tips and tricks

Page 8: Optimise your Business Communication with SMS Magic Interact

How SMS Magic helps businesses● Real-time actionable events - Price information,

System Downtime

● Run Campaigns - with offers, news, tips and tricks

● Service related alerts to your Customers

Page 9: Optimise your Business Communication with SMS Magic Interact

Who Use Our App ?

Page 10: Optimise your Business Communication with SMS Magic Interact

Qualify Suitable & Available Candidates

● Filter candidates matching a job description in SFDC

● Send them Job alert via SMS

● Interested candidates reply to SMS - You got a pipeline!

● Setup Interview Appointment - Give them time slots and

they confirm by replying to the SMS

Use Cases - Recruitment

Page 11: Optimise your Business Communication with SMS Magic Interact

Benefits

● Quick disbursal of job information to candidates

● Instant replies from candidates

● A recruiter saves time and money in reaching out to all

candidates

Use Cases - Recruitment

Page 12: Optimise your Business Communication with SMS Magic Interact

Use Cases - NFPsA Non-profit wants to find out available volunteers for an

event

● Filter volunteers by applying filters in SFDC

● Send them an SMS to find who’s available for an event

● Interested and available volunteers reply to SMS

● Inform service recipients of volunteer availability

Page 13: Optimise your Business Communication with SMS Magic Interact

Use Cases - NFPsBenefits

● Quick disbursal of event information to volunteers

● Instant replies from volunteers

● Reach masses in a cost effective way

Page 14: Optimise your Business Communication with SMS Magic Interact

New Powerful Add-OnsSMS Magic for Workflow

For predefined business conditions (e.g. welcome message

to a new lead), automate communication with -

● Customers

● Leads

● Accounts

● Internal teams

Page 15: Optimise your Business Communication with SMS Magic Interact

New Powerful Add-OnsHow does it work?

● Create a workflow rule

● Choose task as an action

● Activate the workflow rule

Page 16: Optimise your Business Communication with SMS Magic Interact

SMS Magic for WorkflowExamples of conditions you may want to auto trigger an

SMS using SMS on Workflow Rule

● Welcome message to a new lead

● Confirmation message on case closure

● Automate follow-up on SMS with Leads/Account

● Auto SMS on escalation / closure

● Auto response messages to incoming messages

● Auto reminders and notifications.

Page 17: Optimise your Business Communication with SMS Magic Interact

SMS Magic SchedulerSMS Magic Scheduler

Reach your target audience at a particular time even when

you are not in office with SMS Scheduler. You can schedule -

● A single message

● Bulk messages

● SMS Campaigns

Page 18: Optimise your Business Communication with SMS Magic Interact

SMS Magic SchedulerHow does it work?

● Click on Send/ Schedule SMS button

● Compose your message/ choose a template

● Set date and time of message delivery & “Schedule.”

Page 19: Optimise your Business Communication with SMS Magic Interact

SMS Magic SchedulerExamples of situations when you can Schedule SMS

● Event notifications like upcoming webinars, venue

changes, admission application schedules

● Schedule messages to reach at the receivers’ local

time.

● Appointments reminders

● Holidays when there is nobody to send SMS, you can

schedule it.

Page 20: Optimise your Business Communication with SMS Magic Interact

Art of Reaching MassSMS Magic for CampaignsReach upto 500,000 receivers in just a click. Send campaigns to with pre-configured templates to● Leads● Contacts● Both

How does it work?● Click on “Run SMS Campaign” button● Select senderID & SMS template for lead and/or

Contacts● Click on Run Campaign

Page 21: Optimise your Business Communication with SMS Magic Interact

SMS Magic for CampaignsTypes of Campaigns you can run? (All)

● Product release messages

● Reminders and alerts of events like webinars, trade

shows and exhibitions etc.

● Surveys, new offers and discounts.

Page 22: Optimise your Business Communication with SMS Magic Interact

Secret Ingredient of Successful SMS Conversations

Common Misconceptions● Unidirectional, low response rate

Best Practices● Market segmentation● Personalized communication● Avoid spammers vocabulary - “claim” “reward” “promo”● Respect customer privacy● Check out our latest blog post to know more

Page 23: Optimise your Business Communication with SMS Magic Interact

Secret Ingredient of Successful SMS Conversations

People Love Personalised Stuff

Strategic Content is the King

Page 24: Optimise your Business Communication with SMS Magic Interact

Secret Ingredient of Successful SMS Conversations

Customer Segmentation makes sure that you

are sending right message to right person

People hate when their mobile phones are

spammed. Never Spam their Inbox.

Page 25: Optimise your Business Communication with SMS Magic Interact

Customer Flow

The interaction with customers should be contextual and meaningful, only then you can engage them, retain them and take their loyalty to next level.

Page 26: Optimise your Business Communication with SMS Magic Interact

Why SMS Magic ?What all you have to do to send one simple SMS?

● Go through procuring SMS pipe from aggregators

and manage SMS infrastructures

● Manage Incoming Number Procurement and

Rentals

● Setup API callout from Salesforce and manage

authentication

Page 27: Optimise your Business Communication with SMS Magic Interact

Why SMS Magic ?● Manage Opt-in’s and privacy issues. Here you’ve

an informed partner and a package with available

settings

● Create package inside Salesforce with templates,

Workflow and all these features.

Typical startup time is 2-4 months and costs in

several thousand dollars!

We save your time and money!!!

Page 28: Optimise your Business Communication with SMS Magic Interact

Thank you

Questions Please ?

Skype id : smsmagic

Mail : [email protected], [email protected]

twitter handle : @smsmagic