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A week in the life of an agency Senior Strategist #MyBloom

A week in the life of an agency Senior Strategist

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Find out what our Senior Strategist Mary-ann Johnn gets up to during a typical week at Bloom Worldwide.

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Page 1: A week in the life of an agency Senior Strategist

A week in the life of an agency

Senior Strategist

#MyBloom

Page 2: A week in the life of an agency Senior Strategist

www.bloomworldwide.com

About Mary-Ann I am a Senior Strategist at Bloom Worldwide.

I’m a digital marketing specialist with excellent knowledge of social media in practice, content strategy and digital marketing.

I am a prolific list-maker! I enjoy planning out digital strategies into the daily actions and objectives.

#MyBloom

Page 3: A week in the life of an agency Senior Strategist

www.bloomworldwide.com

Monday Planning Monday is the day to plan online content for our clients based on the insights and digital strategy.

I’ll have catch-up s with the Bloom Engage team to ensure our content focus and day-to-day actions are meeting wider objectives.

#MyBloom

Page 4: A week in the life of an agency Senior Strategist

www.bloomworldwide.com

Tuesday Strategy On Tuesday’s I am usually catching up with clients on their digital strategies or our latest proposals and talking through next-steps in implementation. It might be advising on which platforms to invest in, based on our insights and client goals, or developing creative campaigns to assist with the launch of a new service, product or event.

Page 5: A week in the life of an agency Senior Strategist

www.bloomworldwide.com

Wednesday Action

#MyBloom

On Wednesday’s I’ll get stuck into some planning and process documentation, setting out agreed strategy into workable checklists, roadmaps , guidelines, scenario maps, rules of engagement and more! I enjoy planning out the finer details, plotting an idea from concept through to measurement and ROI.

Page 6: A week in the life of an agency Senior Strategist

www.bloomworldwide.com

Thursday Creative On Thursday, I might spend time with the Insight team, to discover new opportunities for clients or work with colleagues in our ‘Hot House’ where we draw up creative campaign ideas.

#MyBloom

Page 7: A week in the life of an agency Senior Strategist

www.bloomworldwide.com

Friday Weekly planning On Friday’s Mission Control (our delivery team) get together to talk through any learning's from the week. We run through the following week’s deadlines and resource schedule and plan our activity and priorities, so that on Monday, we are all ready to go…

#MyBloom

Page 8: A week in the life of an agency Senior Strategist

www.bloomworldwide.com

It’s the WEEKEND!

#MyBloom

One of the reasons I love living and working in Brighton, is that there is always plenty going on… from the annual Brighton SEO conference and Digital Festival, to weekly food markets , concerts and exhibitions…. On weekends I’m usually attending a music gig, making something (terrariums at the moment!) or if the weather is good at the beach or park.

Page 9: A week in the life of an agency Senior Strategist

About Bloom

Bloom Worldwide is an insight-driven digital agency specialising in social media, search and content. Insight-driven digital > better results

Clients who benefit from this approach include Toyota across 31 countries in Europe, Wiley Blackwell globally and Butlins in the UK.

#MyBloom

Page 10: A week in the life of an agency Senior Strategist

Connect with Mary-Ann

#MyBloom

uk.linkedin.com/in/mjohnn/

@maj_sm

www.bloomworldwide.com

@bloomworldwide