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How to Grow a Blog to Millions of Pageviews - Jillian Tohber Leslie

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How to

Grow a Blog to Millions of Pageviewsfrom an interview with Jillian Tohber Leslie

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• Where is most of

your traffic coming

from?

• What are trending

topics in that

platform?

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• Checking analytics

gives information

that helps steer you

toward more popular

content.

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• On Pinterest, pin yours and others' contents, too.

Check which pins are performing well

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• On Pinterest, pin yours and others' contents, too.

Check which pins are performing well and create

different versions of content based on those pins.

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• Think ahead. • Launch related content a

month or two before the holiday.

Think seasonally.

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Combine trends.• Combine trending topics to put a

different spin on content

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Combine trends.• Combine trending topics to put a

different spin on content that's already popular.

Know your audience.

• Over time, learn who they are and relate to

them.

• Co-create content with your audience based

on their feedback.

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Blog for your site.

• Blogging helps you put your

point of view out there.

• Blogging is helpful for SEO.

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Manage your SEO.

• Use long tail keywords.

• Be specific.

• Manually add tags to images

on your site*.

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*Google needs to know what’s in the photos or else they won’t come up in the search results.