Introduction to Fundraising Resources

Andrea Snyder

Enoch Pratt Free Library

(410) 396-5320

Grc@prattlibrary.org

Agenda

• Grants Collection

• World of Philanthropy

• Identifying Funding Needs

• Researching Donors– Individuals, Business, Gov’t, Foundations

• Wrap-Up

What is the Grants Collection?

What is the Grants Collection?

• Cooperating Collection of the Foundation Center

• www.foundationcenter.org

Understanding the World of Philanthropy

http://flickr.com/photos/creativelychallenged/2348635312/

Why do we give?

http://flickr.com/photos/wallyg/1751478133/

What is Philanthropy?

• The effort or inclination to increase the well-being of humankind, as by charitable aid or donations.

• Love of humankind in general.

• Something, such as an activity or institution, intended to promote human welfare.

Sources of Revenue for Reporting Public Charities, 2004

Private Contributions12.5%

Government Grants9.0%

Investment Income 3.9%

Other Income3.7%

Fees for Services and Goods 70.9%

Source: Nonprofit Almanac 2007National Center for Charitable Statistics, the Urban Institute

Securing Your Organization’s Financial Stability

Questions

http://flickr.com/photos/lwr/12364944/

Identifying Funding Sources

Finding the Match!

• Area of interest / Subject• Geographic region/focus• Type of support • Similar organization’s funders• Dollar range

Researching Potential Donors

Individuals

Why research individuals?

http://flickr.com/photos/jalex_photo/397581862/

The Ideal Donor

capacity willingness

interest

Research can help you find this perfect

junction!

Three Types of Prospects

1. Currently give or have given. May be ready to increase donation.

2. Have never given but have personal relationship with organization.

3. Have similar interests but no personal connection.

Creating Your List of Prospects

• Begin with those with the closest ties to your organization:

– Your board and their families and friends

– Other volunteers

– Your current and past donors

– The people your organization serves

Broadening Your Search

• Think creatively.

• Research donors and board members of local and/or similar organizations.

• Use lists of the wealthy, large gifts, top people by profession or industry, state and population group.

• Read, Read, Read!!

Research Sources

• Who’s Who

• Professional/niche directories

• News sources

Research Sources cont’d

• Porticohttp://indorgs.virginia.edu/portico/

• APRAhttp://www.aprahome.org/researchlinks/index.html

• David Lamb’s Prospect Research Pagehttp://www.lambresearch.com/index.html

Questions

http://flickr.com/photos/lwr/12364944/

Business

http://flickr.com/photos/pbo31/2403049863

Why research businesses?

http://flickr.com/photos/jalex_photo/397581862/

Targeting Businesses

• Reference USA database

• National Directory of Corporate Giving

• D & B Regional Business Directory

• Maryland Business Directory

• D & B Minority-Owned Business Directory

Research Sources

• Hoovershttp://www.hoovers.com/free/

• Websites of Corporate Grantmakershttp://fdncenter.org/funders/grantmaker/gws_corp/corp1.html

• Internet Prospectorhttp://www.internet-prospector.org/company.html

Government

http://flickr.com/photos/strike1/2433164427/

Research Sources

• Federal (U.S.) governmentwww.grants.gov

• State (Maryland) government– Governor’s Grants Office

http://www.gov.state.md.us/grants.html

– Maryland Red Bookhttp://www.mdredbookonline.com

Questions

http://flickr.com/photos/lwr/12364944/

Foundations

http://flickr.com/photos/wonderlane/2362777515/

Resources for Researching

Grantmakers available @ Pratt

• Print Directories– Maryland’s Leading 500 Foundations– Foundation 1000– National Directory of Corporate Giving– National Guide to Funding in Religion

*** This is only a sampling***

Foundation Directory Online

Foundation Directory Online

Grants Direct

Grants Direct

Resources on Specific Funders

• Grantmaker Web sites

• Grantmaker documents– Annual reports– Newsletters– Guidelines/brochures

• IRS filings (Form 990-PF)

• News articles

On-line Resources

• Finding Funders (Foundation Center)– http://fdncenter.org/funders

• Guidestar– www.guidestar.org

Questions

http://flickr.com/photos/lwr/12364944/

Where Else Can I Go?

• Grants Collection– http://www.prattlibrary.org/locations/grants/index.aspx

• The Foundation Center, Washington DC– http://fdncenter.org/washington/

• Maryland Nonprofits (MANO)– http://www.mdnonprofits.org/

Let your journey begin….

http://flickr.com/photos/poppywright/266201478/

Andrea Snyder

Grants Collection

Enoch Pratt Free Library /

State Library Resource Center

www.prattlibrary.org/locations/grants

(410)396-5320