Jungle Safari Miniature Golf

Owner: Maryam Ali

Market and Demographics

• I am going to locate my Miniature Golf Course in North Carolina.

• There are several miniature golf courses in Raleigh but they have inflated prices. There are a lot of people who would like to see a newer miniature golf course.

• I am going to market to people in North Carolina. I will market in a location near schools and where there are several shops so I can get more traffic.

Products to Sell

• I would like to open a small shop where people can buy junk food, drinks and homemade fries

• I would also sell snacks and slushies.

How will my business be different from others?

• I am going to ask local bands to perform in my miniature golf course. They will attract more people.

• I am going to keep my prices up to 10 dollars per person so that they are not too high.

• I am going to make sure that my products are in a good location so that people would buy them.

• I am going to give discount rates to students and advertise more in schools so that my place gets popular.

Expenses.....uhhhhhh!!

• I am going to need to buy golf accessories like golf clubs and golf balls of all different colors.

• I am going to need to buy some amusement rides that are good for all ages.

• I am going to need to hire about 10 employees and 1 manager.

• I would also need to buy a constant supply of snacks and products I am going to sell. They are going to be priced higher than the market so I can earn some profits.

• I will also apply for bank loans in order to cover my costs.• I will save some money before opening the business so I

have some money to start with.

My Location

• I am going to locate my Miniature Golf Course in Durham , North Carolina. My golf course would probably be near schools of

the area. 

Competition

I will have many competitors but my main competitors would be:

• Adventure Landing, Raleigh, NC• Putt-Putt Golf Courses, Chapel Hill, NC 

My Billboard!!

My T-shirt

Business Goals

One year goal:I am going to work really hard and make sure that my business is prospering. I won't think about expanding yet and would try to pay off my loans. 10 year goals:I am going to think about expanding my business if it is prospering. I will try to open another golf course near the North Carolina Beach.