BIG DATAData Analysis- In data we trust

About Big Data

“Without big data you are blind, deaf and in the middle of a freeway” - Geoffrey Moore

Contents■What is Big Data?■Characteristics of Big Data: 3V’s■Why Big Data?■Benefits of Big Data■Sectors of Big Data

Contents

■Real time applications of Big Data■Goals of Big Data■Big Data: Impact on IT sector■Future of Big Data■Extentia and Big Data

What is Big Data?

■Extremely large data sets being managed and maintained

■Analyses trends relating to human behavior and interactions

■Describes large volume of data – structured and unstructured

Characteristics of Big Data: 3V’s

Why Big Data?■ Offers leaders a way to extract

new insight and ideas ■ Helps organizations harness their

data ■ Use it to identify new

opportunities■ Essential because:

■ Increasing storage■ Increasing of processing power■ Availability of data (Different type)

Benefits of Big Data

Benefit

Cost reduction

Faster, Better

Decision making

New Products & Services

Timely & Secure

Relevant &Trustwort

hy

Sectors of Big Data

Manufacturing Traffic Control Telecom Homeland Security

Search Quality Finance Log Analysis Multi-Channel Sales

Real Time Applications of Big Data■ Amazon generates more

revenue using real time collaborative filling

■ Shazam has helped record labels find out about various music cultures

■ The city of Oslo has helped reduce street lightening energy consumption

■ Memphis police department uses predictive software to help reduce crime

Goals of Big Data

■ Targeting customers and their needs

■ Helps understand and optimizing business processes

■ Boost personal quantification and performance optimization

■ Improve healthcare and public health

Big Data: Impact on IT Sector■ IT organizations recognize this

as a force presenting opportunities with challenges

■ In 2014, 4.4 million IT jobs were recognized globally

■ It is believed that by the end of 2015 its Indian business will reach 1 billion USD

Future of Big Data■ By 2020,The industry will be

worth more than 100 billion USD

■ It continues to grow at roughly 10% a year

■Combination of data sets will improve health care industry.

■Data volume is estimated to grow at 40% per year

Extentia and Big Data■Extenia is developing a trend

analysis about internet access data:■ What days the bandwidth

load is there ■ What time and location