Conversion Optimization Winning After They Arrive

Do your visitors arrive bleary eyed…

or do they arrive ready to make an impact?

“Winning After They Arrive”

a little – info you know about people

A LOT – controls you give people

FACT: ConsumersKnow More About What They Want

Then You Ever Will!

Give people the ability to define their experience

…before and after they arrive

Flip the Funnel

Flip the Funnel

Content (location)

Context (relevance)

Intelligence (content)

Tools (search)

Demos

“Happiness is not on the road to anything.

Happiness is the road.”

- Bob Dylan’s Grandmother