Enterprise mobility in the Cloud vs On-Prem

Enterprise Mobility in the CloudDipesh MukerjiSr. Director Product Strategy & Marketing

66% of employees use at least two devices for work. Forrsights Workforce Employee Survey, Q1 2012

Mobile app development projects will out number PC development projects 4:1 in the next 3 years. Gartner August 2013

4:1of US/EMEA employees choose their own tablet and smart phone for work. Forrsights Workforce Employee Survey, Q1 2012

68%

<3yrsTablet shipments surpassed notebook and PC shipments in within three years of introduction.Mary Meeker, Internet Trend 2013

of all internet traffic in 2013 will be mobile. Mary Meeker, Internet Trend 2013

20%

mobile users reach for phone 150 times per day.Mary Meeker, Internet Trend 2013150

ConnectUpdate Interact Enable

ConnectUpdate Interact Enable

Today, the rapid pace of change is driving new behaviors and increasing our expectations of our

employers and those companies we do business with.

Mobility Revolution

Our World Today

Consistent view and experience in every interaction

While visiting customer, inputs new data on iPad

11:00 AM – iPad

User wakes up and checks a notification on Blackberry device.

8:00 AM – Blackberry

Requests new services on Windows 8 tablet - touch device inside the office

3:00 PM – Tablet

Outside firewall at work, quickly accesses app via Mobile Web

9:00 AM – Mobile Web

Reviews and approves changes at home via Android phone.

6:00 PM – Android

Completes review, approval inside corporate firewall pre PC mouse interface app

1:00 PM – Desktop

Security / Governance

Core Line of Business

Consolidation

CONTROL

AGILITY

Social & Collaboration

Insight & Analytics

ExperienceFirst

CONTROL

AGILITYNext-Gen Experience

Platform

Security / Governance

Core Line of Business

Consolidation

Social & Collaboration

Insight & Analytics

ExperienceFirst

“ I need an easier way to manage all this new stuff…”

“I want to access our data anywhere and everywhere.”

“I want to develop for multi-channel, but it’s hard and expensive.”

LINE OF BUSINESS

DEVELOPERS IT SECURITY

Apps have rigid and fixed points of interaction

Apps are designed mobile-last

Brute force app management

MDM, MAM, MCM are siloed solutions from different vendors

Channel specific development is costly and isolated

Messy dev lifecycles

Next-Gen Experience Platform

Multi-channelApplication Development

User-First ExperiencesMulti-Channel SaaS Apps

Edge-optimizedManagement & Security

Will the Enterprise keep up with the market?• Consumer consumption will drive enterprise adoption of

new channels

• Security/Accessibility capabilities will be at a premium in determining enterprise adoption

• Easy and fast development platforms, tools and communities will drive growth

• Must seamlessly integrate with existing products

• Must have the best yet different user experience

= MUST BE ON THE CLOUD!

Why Cloud?

• 10 year cycle of market refresh from a web-centric to a mobile-centric environment

• Rapid market adoption SaaS and cloud solutions

• Convergence of cloud & mobile (Kony, New Relic, Appcelerator, PhoneGap, and Sencha)

• Need anytime anywhere access

• Reduce operational costs

• Availability, Scalability, Reliability, Flexibility

There are 3 basic Cloud Service Models - SaaS

PaaS Integration and Middleware

IaaS Infrastructure (Hardware, Network, Storage)

Software as service. Software, applications, and data are

hosted in “the cloud’ by a 3rd party. Typically access via a

web browser.

SaaS App1 App2 App3

There are 3 basic Cloud Service Models - PaaS

SaaS App1 App2 App3



Platform as service. A service that allows you to

build, deploy, and host applications in “the cloud’

by a 3rd party.

There are 3 basic Cloud Service Models - IaaS

SaaS App1 App2 App3



Infrastructure as service. A service that allows you to

utilize IT hardware, network, and/or storage in “the cloud’ by a 3rd party.

Application Delivery System

Mobile Components

Wrappers / Containers

HTML5 Frameworks

X-platform IDEs

Integration Adapters

API Management

mBaaS

Secure Containers

Web Services

Middleware

In-app Analytics

Event Tracking

MAM / MDM

BUILD MANAGE

• Rapid development cycles• Low barrier - try before

you buy• Lower TCO• Large customer base /

Developer Community

• High in Capital Expense• Slow product releases• Long Proof-of-Concepts• Slower time-to-market

Cloud Vs. On-Prem

Top Mobile Barriers – Executives

Mobile Work Exchange Survey May 2013

Top Mobile Barriers – Executives

Top Cloud Barriers – IT Leaders

CDW 2013 State of the Cloud Report

Top Cloud Barriers – IT Leaders

…but there are challenges & barriers with Mobile & Cloud

73%

60%

42%

27%

30%

35%

Security

Budgets

Policies

Technical

Leadership

Culture

0% 50% 100%

46%Security

32%Performance

25%Integration

Corporate IT leaders are struggling with:

• Security of proprietary data and systems

• Technology & enterprise backend integration

• C-Level pressure to act now

• Service performance

• Mobile network communication

• Budgets / BYOD hidden costs

• Lack of corporate policies

• Cultural adoption & training

• Rapid pace of technology change

• Large & growing # of vendors

• Regulatory & mandate compliance

• Supporting multiple OS / Platforms

• Changes to organizational R&R

Various benefits are driving adoption of Mobile & CloudScalability & Reliability (“Elasticity”)

Increased Productivity

Employee Satisfacti

on

Business A

gility

Innovation

Improved Customer Experience

Processing Power

Lower Capital Expense

Messaging / Notifications

Synchronization / Reconciliation

Device Detection

Service Integration

Reporting and Analytics

Enterprise Integration

Business Apps

Data / Back End

Enterprise Grade

StablePROS

CONS

MOBILE MIDDLEWARE mBaaS / PaaS

Cheap

Easy

Expensive

Difficult

Limited

Unstable

• Single vendor, with flexibility to add components, 3rd party services

• Experienced & knowledgeable professional Services teams

• B2E experience, focus• Specific LOB and industry vertical

experience, focus• Enterprise pricing model

• Vendor “lock in”• Fewer 3rd party add-in choices• Start-up effort much higher• Price can be much higher, initially

• Easy & free to get started• Very developer friendly• Very inexpensive for enterprise apps• Lots of online resources (docs, APIs,

code samples, dev communities)• Possible to get “best-of-breed” for

every piece of the stack• Quick access to newest technology

• Most offerings severely limited in functionality (e.g., basic web services or JSON-only integration, provide only simple relational structures, etc.)

• Multiple vendors required to piece together a complete solution

• Most vendors are small, unproven; consolidation imminent

• Limited support, no services

PROS

CONS

MOBILE MIDDLEWARE mBaaS / PaaS

Why Enterprise Mobilityin the Cloud?

SPEEDCOSTAPPS

CONTROL

• Client side• Reusable packaged services

• Hardware• Software

• UI / UX• mBaaS

• Management• Monitoring / Analytics