5. How did you attract/address your audience?

Helen Jones

I had to think very carefully on how to attract and address my audience when producing my magazine. Everything I include will either appeal or make my loser read interest, so I have to include as many appealing and interesting pictures and information as possible.

I will annotate my magazine pages to explain where I have attempted to do this, and what effect it gives:

Clear, bold and memorable name, like

NME/Q.

Displaying features in a different way, this being in a circle. It draws attention

at the first look.

The two arrows instantly make you look at what

follows, which is the name of the artist on the front

(effective)

List of appealing bands are mentioned

Small explanation of abbreviation is a feature

NME also include

The mix of upper case letters and lower case letters used works well

This also is effective with a variety of fonts,

sizes and colours to attract the reader’s eye

A large banner across the centre of the cover is very

bold and grabs your attention straight away

addressing the reader of MNR’s main feature this

month.

The acoustic guitar prop can portray the type of music the artist and this

magazine features which is something the audience

could relate to.

Reasonably priced for a monthly magazine

The continuation of the logo, theme, colours and fonts also occurs in NME

and Q magazines.

Addressing the audience that they can get

involved through the quizzes and

competitions.

Image of Megan portrays an interesting story with

such an interesting pose/photo shoot.

Subscribing is a clear feature which draws the

reader in by using the words ‘just’ to make it sound more appealing,

and a better deal.

Pull out quotes from articles in the magazine

give the audience a preview of what is to

come, which encourages them to continue reading.

Using a very bold photo attracts the audience to stop and read the

interview

The arrows are effective in a way that it makes you read on and see Megan’s name in bold so it is clear to the reader who the feature is on

Here I am addressing the

audience of Megan’s album and it’s details

This whole spread is very friendly to the eye and it’s neutral colours yet boldness from the main title and

photo is a very good contrast to draw the audience in.

Pull out quotes are an effective way to gain the readers interest in

the text

The contrast of attitudes between the two photos here is very interesting

and effective

Pull out quotes attract the readers attention

The circle is a different way to display a pull out quote and stands out on the page as the text fits

perfectly around it.

Pictures of the real public show that the audience itself has

been involved here, which makes the

reader feel like they can be involved too.

The arrows bring attention to the pull out

quote, as well as the initial bright yellow

colours used which stand out clearly.