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@ 2013 BRIDGEi2i Analytics Solutions Pvt. Ltd. All rights reserved Surveyi2i Features and Value Propositions

Introduction to Surveyi2i

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@ 2013 BRIDGEi2i Analytics Solutions Pvt. Ltd. All rights reserved

Surveyi2i

Features and Value Propositions

Issues in Survey Analytics

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Issues faced by organizations in survey analytics

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Reliance on

Multiple

Analytics tools

Reliance on

External

Agencies

Not getting

Insights

on time

Huge

Infrastructure

Investments

Very High

Learning

curve

High

Training

Costs

High

Maintenance

costs

Prohibitive

Licensing

Costs

Lack of Analytics and

Programming Knowledge to

business Managers makes them

Dependent on external sources

for Insights

Surveyi2i – Value Proposition

4

It is Google-like simple

Advanced Analytics at click of a

button

In memory processing- Robust

hardware

There are currently NO TOOLS in the

survey analytics space with advanced

analytics, text mining and reporting

features which can easily be used by

business managers to take data

driven decisions at an affordable

cost!

Surveyi2i at Survey analytics space

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Lo

w

Hig

h

IT Dependent Business user driven

An

aly

tics

Cap

aci

ty

Surveyi2i – Value proposition

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• Surveyi2i is an

integrated,

cloud based,

easy-to-use,

survey analysis and reporting platform with advanced analytics and text mining capabilities

which

empowers you

to take data backed decisions

without depending on others by giving

timely insights at an

affordable cost!

Where does Surveyi2i stand

in the “Survey Value chain”?

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Survey Value Chain

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Business

Problem Survey Design

Survey

Execution Survey Analysis Insights

Reports/Web

dashboards

Analysis – Insights – Sharing!!

ANALYZE Data

VISUALIZE Data

Derive INSIGHTS

SHARE Findings

Imp

act

Survey Data

Surveyi2i-Features

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Surveyi2i Core Features

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Surveyi2i- Components of the platform

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Surveyi2i – Front End Layer for user interaction

Survey Repository – Store and Integrate Survey Data and Analysis

Exploration Module

» Cross – Tabulation

» Banners Tables

» Significance Tests

» Custom Segmentation

Text Analysis Module

» Frequency Count

» Theme Extraction

» Sentiment Analysis

» Feature Extraction

Collaboration Module

» Customizable Web Dashboards

» MS Office © Integration

» Collaboration and Query Space

Data Mgmt. Module

» Simple UI to upload survey data

» Tracking/ One Time Survey

» Multiple Data Format

» Data Management

Analytics Module

» Key Driver Analysis

» Key Attribute Analysis

Visualization Module

» Interactive charts

» Customization report format and styles

Security Layer – User Level Based Survey Data and Dashboard Access

Manage, Analyze, Visualize, Insights, Collaborate

How will surveyi2i enhance

my business decisions?

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EASY

It is easy to learn, adopt and implement

Amazingly low learning curve!

No need to rely on any market research agencies, external

vendors, or IT teams

Seamlessly inculcate data driven decision making in your

organization without affecting your daily business activities!

Easily track periodic surveys. Save the settings just once and

replicate survey analysis just by uploading the new survey

data and codebook

IT IS AN EASY DO-IT-YOURSELF APPLICATION!

Identify key business trends and unearth key parameters to

focus with the help of advanced analytics – By the click of a

button!

Get sharp insights at great Speed!. Analyze within 4 hours,

instead of 4 weeks!

Say good bye to manual processing of textual data. Word

cloud, Theme cloud, Word associations, Verbatim coding –

All done within minutes

ADVANCED ANALYTICS & TEXT PROCESSING

UNDER ONE ROOF!

INSIGHTFUL

No IT infrastructure investments

No outsourcing costs

Very minimal training costs

No Maintenance costs

Say “No” to multiple analytical tools

No Prohibitive licensing costs!

Consume surveyi2i as “Software as a Service”(SaaS)

CUT 80% OF YOUR MARKET RESEARCH COSTS!

AFFORDABLE

Access surveyi2i from any device with a web browser and

an internet connection.

Share automated web dashboards with customisable

visualisation options, securely with the stake holders.

Say “No” to multiple analytical tools

Exports visualisations to MS PowerPoint and create reports

easily with editable graphs

MORE COLLABORATIVE TO MAKE INSIGHTS

ACTIONABLE!

COLLABORATIVE

Use cases

19

Use case 1

Customer Service Executive

Surveyi2i can help your customer service executive to

Identify drivers of customer satisfaction

Identify trends in customer experience metrics

Identify drivers of customer engagement

Identify trends in customer experience

From Survey data Without relying on others!!

Use case 2

Human Resource Manager

Surveyi2i can help your human resource manager to

Derive actionable insights from exit interviews

Identify drivers of Employee satisfaction

Minimize attrition

Distribute Appraisal budget

Use case 3

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Surveyi2i can help your marketing manager to

Understand the voice of the customer

Understand the market perception about a product/service

Understand the price elasticity / sensitivity reactions

Execute Pilot test strategies quickly

Choose the right marketing channel

Target the right customer

By giving timely insights from survey data!

Marketing Manager

Use case 4

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Surveyi2i eases the work of Business Manager /Analyst

By providing him a single integrated tool for all his analytics and

reporting needs.

By providing him with easy reporting tools for PowerPoint

presentation and Web dashboards without any manual work and

coding

By providing him text processing engines to process text content ,

thereby saving his precious time by eliminating manual text analysis

Business Manager and Analyst

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Deriving actionable Insights from survey data made Easy

and Affordable

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Thank you