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Mobile landscape JP 2012_ExchangeWire Japan

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Mobile Ad chaos map in Japan (updated Jan 24, 2013) Last updated: Apr 30, 2013

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Page 1: Mobile landscape JP 2012_ExchangeWire Japan

AGENCIES TRADING DESKS

LOCATION TECH

DSPs EXCHANGES MOBILE AD NETWORKS

© 2013 ExchangeWire Ltd. All rights reserved.Powered by DAC

MAR

KETE

R

SUBS

CRI

BER

ExchangeWire

MEDIA REPRESENTATIVES

Mobile Landscape JP

DMPs

MEASUREMENT/ANALYTICS

APP STORESAPP DEV PLATFORMSMOBILE COMMERCE TECH

MOBILE MKT/MSG

LOCATION BASED SERVICES/APPS

APP RECOMMENDATION/eBOOK MARKET

APP DISCOVERY

CARRIERS

DEVICES

WI-FI

VOIP

REWARD AD

YIELD OPT/SSPS

MOBILE SECURITY

RICH MEDIA

OS

CARD PAYMENT ENABLER

CARRIER PAYMENT ENABLER

MOBILE CONTENT PLATFORMS

AD SERVERS

MOBILE WEB BROWSERS

MOBILE WEBSITE PLATFORMS

AGGREGATORS

INFRASTRUCTURE