Why Your Company Website Should be Why Your Company Website Should be designed with a Mobile Phone & Tablet designed with a Mobile Phone & Tablet

PC in Mind PC in Mind

For: Lazarus & NoblemanFor: Lazarus & Noblemanby: Shawn Lazarus by: Shawn Lazarus

* eCommerce Website’s need to stay updated with currents trends in web design for Mobile Phones & Tablets

* We have to keep up with the technology changes to compete in the market place

Presenter’s Notes: This website is dedicated to selling used and new books and gifts. This site utilizes Facebook and Twitter for social activity but to keep up with our market we must incorporate mobile phone and tablets into the design of our updated website to optimize our online success.

* A Local Search is Done on Google Every 2-5 seconds * Over 6 Billion Mobile Phone & Tablet Subscribers (Now) !

* People Are More Connected to their Mobile Devices than Their Desktop Computers

Image: www.e-commercefacts.com 

Presenter’s Note: This example shows how much mobile use is done on a regular basis and how this technology can help businesses achieve success in their market.

Known Research in the Mobile Market

How Can This Be Done For Us?

Content that is necessary to the user

Image resizing

A complete site redesign

Rethink the original design to match

the mobile and tablet design

Restructure links

Presenter’s Note: Redesigning our site for mobile will reduce our content to about 50%. We will need to keep the majority of our original features in the site like the colors, our used and new book collection, our specials and discounted inventory. Scaling down the site to to accommodate the mobile/tablet market will make our site accessible to all users.

Images: www.timsstrategy.com

Do Not Get Left Out In The Cold

Our Business Needs to Get Mobile

Many Potential Customers Use Their Mobile Devices While on the Go Searching for:

* Goods* Services

Images: www.marketingprofs.com

Presenter’s Note: This chart shows how mobile phones and tablet use has grown in different areas of activity. Tablets are surpassing mobile phone users by leaps and bounds setting trends for the coming mobility users of the future.

Image: www.dailymail.co.uk

* It is estimated that every 6 out of 10

people own a mobile phone or tablet.

* And sales of these devices will increase more than 70% in the next 4 years. Are you

getting the picture?

Mobile Phones and Tablet usage has impacted web design

in more ways than one

Images: www.business2community.com 

Presenter’s Note: The majority of web designers today design websites with mobile compatibility in mind. This has allowed many companies to move to this trending growth. Focused content and media with faster load time, leads to a great user experience. A great user experience translates into a potential client or buyer for your business.

Bad Example Turned Good for Mobile/Tablet Design

Presenter’s Note: In this illustration to the left we have a site that is not mobile and is used for your desktop computer, notice the small lettering on the site. To the right we have the same site updated and ready for mobile viewing with large text and easy navigation.

A Good Example of a Website Using Mobile/Tablet Design

Presenter’s Note: In this example Adelainde Alfresco Blinds is using the mobile design and it looks fabulous. It carved out only the detailed information that the user will be most interested in and created larger fonts for the reader.

Image: raintutor.blogspot.com 

* Its Time For Us To Get Serious About This Business And Get Mobile

ResourcesResources

* Ward, Cody. (February 18, 2013). Why Your Business Should Go Mobile. * Ward, Cody. (February 18, 2013). Why Your Business Should Go Mobile. USSCOSpeaks.USSCOSpeaks. www.usscospeaks.com/why-your-business-should-go-mobile

* * Published by seo site checkup.Published by seo site checkup. (August 12, 2011). Why Making Your Website (August 12, 2011). Why Making Your Website Mobile and Tablet Friendly Should Be a Top Priority.Mobile and Tablet Friendly Should Be a Top Priority. www.seositecheckup.com/ariticle/147www.seositecheckup.com/ariticle/147

* Turnbull, Conno* Turnbull, Connor. (March 11, 2011). How the iPad (and Tablets) Are Driving New Web Design Trends. webdesign tuts. webdesign tuts. www.webdesign.tutsplus.com/article/how-the-www.webdesign.tutsplus.com/article/how-the-ipad-and-tablets-are-driving-new-web-design-tripad-and-tablets-are-driving-new-web-design-trends/

* Spencer, Ben. (February 10, 2013) (Last updated, February 11, 2013). Mobile Users Can’t Leave Their Phone Alone for Six Minutes and Check It Up 150 Times a Day. Mail Mail Online. Online. www.dailymail.co.uk/news/article-2276752/Mobile-user-leave-phone-minutes-www.dailymail.co.uk/news/article-2276752/Mobile-user-leave-phone-minutes-check-150-times-day.htmlcheck-150-times-day.html