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Tourism in the South Pacific
TDM 458
International Tourism
Ara Pachmayer
Major Characteristics of the Pacific Islands
Many small, island states Isolation - difficult to get to, difficult to get
goods/people in and out European colonization - but not much long term
settlement (unlike Australia and New Zealand) Prone to natural disasters - cyclones,
earthquakes, climate change Political unrest (PNG, Solomon Islands, Fiji,
Tonga)
Pacific Islands
Most are micro-states dependent on tourism Micronesia: Western Pacific, east of
Philippines- Northern Marianas, Marshall Islands, Guam (US acquired from Spain in 1898)
Melanesia: Includes (Papua) New Guinea, Fiji New Caledonia, Vanuatu, Solomon Islands
Polynesia: Tahiti, American Samoa, Easter Island. Receives relatively more tourists
US Territories
Country Area (km2)
Population GDP (per capita)
Cook IslandsFiji
24018,270
21,008 (2003 est)
868,531 (2003 est)
$5,000 (2001 est)
$5,500
Solomon Is. 27,540 509,190 $1,700 (2001 est)
Vanuatu 12,200 199,414 (2003 est) $2,900 (2002 est)
PNG 462,840 5,295,816 (2003 est) $2,100 (2002 est)
Tuvalu 26 11,305 $1,100
Kiribati 811 98,549 $840 (2001 est)
Niue 260 2145 $3,600
French Polynesia 3,660 262,125 (2003 est) $5,000 (2001 est)
Tonga 748 108,141 $2,200
Samoa 2,944 178,173 $5,600
New Caledonia 18,575 210,798 $14,000 (2002 est.)
Demographic Data for the South Pacific
Pacific islands
French Polynesia: Tahiti (Papeete, Moorea, Bora Bora)
Fiji: Former British Colony, two major islands- Vanua Levu and Viti Levu; Capital is Suva; international gateway is Nadi both on Viti Levu; Key markets are Australia and New Zealand; good airline connection to west coast USA (8 hour flight from LAX to Fiji)
Also part of Polynesia are Western Samoa, Tonga, The Cook Islands, Easter Island (which we studied as part of Latin America)
South Pacific Tourism Organization
Regional tourism organization formed by thirteen member countries :
1. Cook Islands 2. Fiji3. French Polynesia (Tahiti) 4. Kiribati5. New Caledonia 6. Niue 7. Papua New Guinea 8. Samoa9. Solomon Islands 10.Tonga11. Tuvalu 12. Vanuatu13. Marshall Islands
Over 80 private sector membersFormed in 1983 – to foster regional cooperation in the
development & promotion of tourism to & within the island nations of the South Pacific
Tourism Arrivals - Key Destinations 2011 Guam - 1.16 million Fiji - 675,000 Northern Mariana - 375,000 (2010) French Polynesia - 163,000 Number of statistics are largely
unreported from year to year making comparisons difficult!
2003 Tourist Arrivals by Source Markets
Developmental Issues
Transportation problems Difficult to get to, difficult to get goods in/out
Specks in the blue Pacific – islands are spread widely over a vast area, isolation, communication
Sustainability Lack of resources to supply influx of tourists
Low population numbers People leave - there are few jobs and it is often easier to
find employment out of the region Inadequate infrastructure
Cruise ships – lack of proper berthing facilities Airlines – restrictions due to length or number of
airstrips Poor Investment potential Not much money for infrastructure development High Leakages due to prevalence of foreign investment
and $ leaving the countries (Fiji – 1990 – 89%)
Other Issues
Competition Similar products
Seasonal Fluctuation
Case Study: Fiji History
Inhabited since 2000 BC – 1st by Polynesians then Melanesians, then indentured servants from India 1800’s
Cannibal past (“cannibal” souvenirs are major sellers) Independence from GB in 1970 Political turmoil last decade (Indo-Fijian, Fijian-Fijian)
Inter-Island Tourism Some islands are developed as all-inclusive resorts
Developing Country Tropical Resorts
Honeymoon tourism, romance tourism Marine ecology
Dive Tourism Cultural- heritage tourism; Village Tourism
Fiji Me
www.fijime.com Diveme Backpackme Romanceme Marryme
Or Remarryme Thrillme
http://www.youtube.com/watch?v=riDISdG86tc