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What about Social Media Tourism.How to get started in Tourism with Social Media in Tourism
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“WHATABOUTSOCIAL MEDIATOURISM”
SPECIALIST MAGAZINESTO PROMOTE TRAVEL INDUSTRY...
...AND INTERNET WEBSITESWHERE JUST SHOP WINDOWS FOR HOTELS, TRAVEL AGENCIES, ETC.
...RESULT
PASSIVE COMMUNICATION
...BUT
SOMETHING ISCHANGING...NEW HORIZONS TOTALLY DIFFERENT THAN BEFOREARE COMING
TRAVELER BEHAVIOURSARE CHANGED
TODAY TRAVELERS
ARE MORE EMPOWERED THAN BEFORE
MORE SMARTTHAN BEFORE
MORE DEMANDING THAN BEFORE
TRAVELERS TODAY NEEDS INFORMATION
FROM PEOPLE LIKE THEM WITH SAME INTERESTS
TRAVELERS WANT TO SHARE
THEIR PERSONAL EXPERIENCE
http://travel2dot0.com/
MARKET ARECONVERSATION
SOCIAL MEDIA ARE ENABLINGTRAVELERS TO HAVEAN ACTIVE COMMUNICATION
RIGHT NOW PEOPLE ARETALKING ABOUT YOUR BRAND
KEEP IN MIND:SOCIAL MEDIA IS NOT
MARKET SHAREBUTTRUST SHARE
YOU WILL NOTICE IT ONLY BEING INSIDE
IN TOURISMNEEDS TO BUILDTRUSTTROUGHONLINETRASPARENCY
IT NEEDS TO ENGAGEWITH A HUMAN VOICETRAVELERS
START LISTEN
TRAVELERS ARE REVIEWING YOUR
BRAND IN A COMMUNITY SOMEWHERE
YOU HAVE NO LONGER FULL CONTROL OF
YOUR BRAND
...AND THANJOIN THECONVERSATION
DEFINE YOUR GOALS
• BRAND AWARENESS• GET IN TOUCH WITH MY TRAVELERS• REDUCE COST FOR LEAD• PROVIDING DIRECT
CUSTOMER SUPPORT
LET STARTWITH YOUR
SOCIAL MEDIA STRATEGY
WHICH RESOURCES SHOULD I EMPLOY?
WHICH PERSON TIME TO SPENT
BUDGET
AND IN WHICHTOOLS SHOULD I FOUCUS ON...AND ABOVE ALL,WHY?
THINK YOUR SOCIAL OBJECTS
MONITORING AND IMPROVING
VISITORS AND SOURCES TRAFFICNETWORK SIZE IN TERM OF FOLLOWERS,
FANS, MEMBER, ETCQUANTITY OF COMMENTARY ABOUT
YOUR BRANDSENTIMENT OR QUALITY OF COMMENT
SEARCH ENGINE RANKING POSITIONLEADS GENERATED
ENGAGEMENT WITH INFLUENTIAL BLOGGERS
PLEASE KEEP IN MIND
SOCIAL MEDIA IS AN HUB FOR CONNECTING PEOPLE
NOT COMPUTERS
Info and contact
www.kuddlenetwork.com
twitter.com/giannicerminara
Giovanni Cerminara