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Construye tu modelo de negocio
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Business Model - The Empathy MapDesigned for: Designed by:
Customer Perspective:
What does she
THINK and FEEL?what really countsmajor preoccupationsworries & aspirations
What does she
SEE?environmentfriendswhat the markets offers
What does she
HEAR?what friends saywhat boss sayswhat influences say
What does she
SAY and DO ?attitude in publicappearancebehavior towards others
GAIN“wants”/needs, measures of success, obstacles
PAINfears, frustrations, obstacles
Date:
Interation:
Adapted from XPLANE. XPlane.comwww.XPLANE.com
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