MassTLC Social Media Kadient presentation

Sales Enablement Technology

Sales Playbooks, Sales Content, and Sales Performance Analytics – within CRM

Targeting companies with $100 mil in revenue

50 employees, 2 FT marketers, several who straddle

The Scoop on Kadient

Opportunity: Educate the market on sales enablement, playbooks and the Kadient brand Connect with customers, prospects, influencers—extending our reach Be present – our competitors are actively using social media

Tools we Use (the usual):

How we use social media

Content that goes viral: Sales Enablement eBook

Goal: To spread Kadient’s ideas and to build credibility around our expertise in helping sales teams be more productive

Content that goes viral: “I Need a Playbook” Music Video

Goal: Educate the sales and marketing arena about Kadient and our new offering of Sales Playbooks

Some more fun for #sales from Amy Black at Kadient. http://ow.ly/35UN @DavesteiCheck out the I Need a Playbook/Sales Hero music

video - great fun from Amy Black of Kadient @jillkonrath

RT: Check out the I Need a Playbook/Sales Hero music video - great fun from Amy Black of Kadient @david_genuis