Ux Guerrilla Research

Title Fight for your user!

Lean, fast and cheap research methods to understand the user!

Title + Viviane Delvequio   Current: UX Specialist @ Samsung

  10 years | Development + Innovation

  Graduated: TI | Post-graduated: Interaction Design

  Projects for: Samsung, Microsoft, AOC, LG, etc.

Focus on solutions. Passion for improving lives.

@videlvequio | viviane.delvequio@gmail.com

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* Love matters, #@%#!

Title +Research Matters!

  $?

  Time?

  Researchers?

  Results Report?

Title +A bit of Buzzwords

  AGILE UX vs LEAN UX

  Guerrilla Research

Title +Attention!

  Quantitative X Qualitative

  Narrowed Target

  No Rigorous Assumptions

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Be Creative!

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Be Focused!

Title +Research Plan

  What do I need to know?

  How to find out   Is it applicable?

  Script

  Questions

  Who should I talk to?

  How may I introduce myself?*   Company

  Target

  Rewards

  Data sharing

*Concern: It may guide answers

Title +Results Report

  Organize your findings

  Post-its

  Tell stories

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Enjoy the ride!

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+ Educational Application Solution to help kids improve calligraphy || Fast Research | In-House Ideation | Documentation

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THANK YOU!

@videlvequio viviane.delvequio@gmail.com