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Getting the most out of the Salesforce.com Foundation program. Slides from the Cloudforce Essentials Dublin nonprofit breakout session held on 28th June 2012
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Getting the most out of the Salesforce.com Foundation
ProgramJim LeviStrategic Account Manager Education Salesforce.com Foundation
Chris AtwoodSenior Account ManagerSalesforce.com Foundation
@jimmtlevi
@freqflyer
Deliver social impact by using salesforce.com’s people & technology & reinvesting our
resources.
Create the social social enterprise; using our technology and ability to collaborate to
accelerate solutions to society’s challenges
Growing our philanthropy
1%Time
Equity
Product
Foundation teamAustralia, France, India, Ireland, Japan, Singapore, UK, US, (next the Netherlands)
Time6 volunteer days per employee a year;2012: 8,000 employees will give 100,000 volunteer hours
Grants2012: $6m granting around employee volunteering, healthy communities & nonprofit/education use of Salesforce
Product 15,000 global nonprofits in 105 countries use donated & discount product
Critical mass in Argentina, Australia, France, Germany, India, Ireland, Israel, Japan, Netherlands, New Zealand, Singapore, South Africa, UK, USA
Focus on increased success of donated & discounted customers; CFL & partner & grantee strategy.
discountPurchase additional licenses
Proceeds go back into
Foundation
10 free licenses +
grants
Nonprofit or Higher Ed
%
cycle of sustainabilit
y
Deep Discounts Available Across the Product Range
SocialMarketing
Social Apps
Product & Partners
Collaborate
Service &Engage
Automate & Extend
Connect & Sell
Social Customer ProfileEmployee
Social Networks
Customer Social Networks & Product Social Networks
Social Enterprise
Delight Your Customers and Employees
The Social Enterprise Delivered
Nonprofit Social Enterprise
Engagement
Support Services
Mobile Apps & Service
Advocacy
Collaboration
Case Management
Development
Call Centers
Volunteer Managemen
t
Some of Our Nonprofit Customers
A World Leading University through the Social Enterprise
Listen & Analyze
Social Marketing
PartnersRecruiting
Service &Engage
Automate & Extend
EnrolmentandRegistration
Social Constituent Profile
Student & Employee Social Networks
ExternalEngagement
Student Portals
Collaboration Student
Services
Career Services
Alumni Mgmt
Knowledge Transfer
Teaching & Learning
Listen, engage and analyse in social media
Share ideas and insights across the institution
Build applications quickly and easily
High quality contact and organisation data
Self-service and direct engagement with students, businesses, alumni and agents
Build and nurture relationships with employees, students, alumni and businesses
What Can Education Institutions do in the Cloud?
Portals
Some of our Higher Education Customers
Volunteer IrelandEva Early Salesforce.com Administrator
About Us
• Volunteer Ireland• Volunteer Centres• Salesforce & us• Managing Salesforce
Key Tools • Mass Emailing• Reports &
Dashboards• Ideas• Chatter & Chat• TaskRay, Vertical
Response, Timba Surveys, Volunteers
Welcome to Radian6
Hasan Housein
@HasanHousein
in/hasanhousein
Market Leadership
Technology Innovation
Customer Success
2,500+ Customers
50% of Fortune 100 150+ Million Sources
Twitter “Firehose”
17 Languages
Social Hub
Mobile Access
REST API
“One of the founding principles of Dell is really about listening and learning from our customers and being able to take that feedback and improve.”
Michael Dell,Chairman & CEO
Radian6 is the World’s Leader in Social Marketing
Transform Your Business with Radian6
Listen
Analyze
Engage
Automate & Scale
Service
Visualize
Summarize
Mobile
Listen to Customers on Millions of Social ChannelsAnalysis Dashboard
Over 150 million sources
Full Twitter “Firehose”
17 Languages
Analyze Social Customer Insights Social Insights
Demographics
Social Insights
Segmentation
Campaign Management
In-flight Targeting
Insights Partners:
Engage with Customers On Their Terms, In Real Time Engagement Console
Build Loyalty & Community
Delight Customers with Social Service
Build Pipeline
Visualize Social Trends and DataREST API
Social Media Command Centers
Dynamic Visualization of Social Data
Real-time Monitoring
Radian6 Command Centers:
Social MediaFiltering
Social MediaMonitoring
Listen
Social Profile
Mobile
Engagement
Engage
SocialAnalytics
SocialInsights
Analyze
Social is Disrupting the Enterprise
Service
Recruiting
Sales
R&D
Marketing
ExecutivesImproved brand perception
Build customer loyalty
Drive donations
Deliver customer service
Promote Events
Recruit Volunteers
Social Workflow
Automatically Route Posts to the Right People:
• Executives
• Marketing
• Sales
• Service
• R&D
• Recruiting
Automate & Scale Social Across the Enterprise Social Hub
Service
Recruiting
Sales
R&D
Marketing
Executives
Q and A