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ERIC YOHE 16 Stonewall Lane, Madison, CT 06443 email: ericyohe@ericyohe.com tel: 802-324-8989

SENIOR MANAGEMENT PROFILE Capital Placement / Consultant Services / Marketing & Client Services / Product Branding

Energetic, resourceful professional with a history of improving financial performance and enhancing the client

experience for start-up and growth organizations. Unique perspective and creative vision stems from a long and

successful career as a leader, problem solver and change agent. Passionate about guiding companies to achieve

their full potential by implementing clear financial controls, designing compelling client-focused initiatives and

inspiring cross-functional teams. Core competencies include:

Sales & Marketing Strategies

Business Planning & Decision Making

Operations Management

Team Building, Motivation & Leadership

Customer Relations & Support

Expert in Design, Branding and Creative Writing

Significant expertise with Consultant Universe

Ability to maximize marketing dollars and

marketing focus under strict goals & deadlines

PROFESSIONAL EXPERIENCE

MANSFIELD CAPITAL PARTNERS, LLC, Shelburne, VT (2009-Present)

Business Leader / Principal

Mansfield Capital specializes in helping small and medium size hedge fund managers in the areas of capital

placement and branding. We work with a select network of financial consultants, data providers and industry

participants to maximize each client’s exposure and maximize asset under management growth.

Selected accomplishments:

Expertise in re-launching stalled and half started funds through creative repackaging and re-branding of

management team/skills/and style.

Maximize relationships with universe of investment consultants and databases to ensure each fund is

cost effectively placed for maximum investor exposure.

Re-design of investment process, philosophy and performance to more closely follow expected market

norms and highlight each funds competitive advantage.

Create a tightly controlled process to allow the manager to focus on fund management and gain critical

market exposure to a selected group of NHW, Family Office, Consultants and Corporate groups.

THE MOUNTAIN ROAD RESORT (Castle Grace Management, LLC), Stowe, VT (2004-2009)

Operating Partner / President

Private Equity deal in the Resort Hotel space in Stowe, Vermont. Spearheaded strategies to improve the

customer experience trim expenses and drive operational excellence for AAA three-diamond hotel property.

Implemented financial controls and performance standards; tracked results. Managed traditional, online and

social marketing campaigns for optimal visibility and revenue growth. Led and motivated 15 personnel on daily

basis. Oversaw property management, licensing and compliance.

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Professional Experience Continued

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Selected accomplishments:

Participated in a large-scale re-development initiative designed to expand the facility into a $20-million

resort flagged by Rock Resorts (Vail Resorts). Performed due diligence, financial forecasting and

strategic planning until the market downturn in 2009, which discontinued the effort.

Leveraged cost-effective communications campaigns that cut marketing costs from $80K to $6K per

year while increasing hotel occupancy by 25%.

Penetrated new business through skillful customer relationship management (CRM), search engine

optimization (SEO) and search engine marketing (SEM) tools, Internet placement strategies and high-

impact e-mail and direct-mail marketing campaigns.

Boosted the company's online positioning to #1 on Yahoo Travel and #3 on TripAdvisor.com.

Transformed existing hotel and facility spaces into new revenue channels, such as creating a niche wine

and specialty beer bar in an unprofitable area of the main lodge, and refurbishing employee housing into

a multi-story luxury condominium for discerning guests.

Created a culture of teamwork and accountability, and drove up employee retention, by demonstrating a

"roll-up-your-sleeves" leadership style and performing any hands-on task that needed to be done.

GUGGENHEIM PARTNERS, LINKS CAPITAL GROUP, New York, NY/Stowe, VT (1999-2002)

Director

Recognized as key member of original executive team for ambitious start-up company. Expertly positioned

assets for private equity and hedge funds. Interacted directly with clients such as Gruss Asset Management,

Lincolnshire and Links Securities to create high-impact sales and marketing collateral. Championed, targeted

and secured new business opportunities. Hired, mentored and supervised personnel. Stepped into visionary,

entrepreneurial roles responsible for due diligence, team building, product innovation and change management.

Executive engagements:

Director of HedgeFund.Net – Identified and pursued an opportunity to purchase the #1 hedge fund

database and build the world's leading capital fund raising platform and news service (recognized as a

"Forbes Best" financial services Web site). Developed products, trained the sales force and directed

marketing and client services. Oversaw merger of HedgeFund.net and PrivateEquityCentral.net, and

subsequent acquisition by Channel Capital in 2003.

Founder and Managing Director of PrivateEquityCentral.net – Researched, developed and

launched an online news and information portal from the ground up. Hired news staff and managed all

aspects of business, Web site and operating budget. Built partnerships with Lehman Brothers, Morgan

Stanley, Pensions and Investments Magazine and others. Launched a highly respected for-profit series

of branded conferences for the investment field. Catapulted readership from zero to 10K in 12 months.

Selected accomplishments:

Developed a proprietary CRM tool that significantly improved the tracking and management of

prospects and new business contacts for Links Capital Group.

Enhanced customer satisfaction by establishing a secure Web site that provided clients with immediate

access to monthly, quarterly and annual statements.

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Professional Experience Continued

HSBC ASSET MANAGEMENT AMERICAS, New York, NY (1998-1999)

Director of Sales and Marketing

Provided ideas, insight and leadership to dynamically market all company products and services to institutional

clients. Directed the writing, design and production of marketing and reporting materials. Ensured the accuracy

and integrity of financial and statistical data. Managed a cross-functional team of client services, financial and

portfolio management and design professionals.

Selected accomplishments:

Successfully achieved the first HSBC Asset Management hedge fund with mandate of $5M.

Delivered a comprehensive, engaging presentation to the Board of Directors and selection committees

that resulted in the first entry into the "finals" (the critical and ever-narrowing decision to hire new

investment firms). Presentation to the San Diego County Employees Retirement Association for the

opportunity to receive a $250M international equity mandate.

OSV PARTNERS, OECHSLE INTERNATIONAL ADVISORS, Boston, MA, Greenwich, CT, and Frankfurt,

Germany (1992-1998)

Senior Marketing Associate

Established marketing infrastructure and promoted operational and financial goals as founding member of

investment firm. Prepared requests for proposals (RFP) and requests for information (RFI) to compile data on

investment consultants and public/private investment firms and facilitate the decision to hire new firms. Wrote

and designed client communication materials and reports.

Selected accomplishments:

Achieved $4B in assets under management within four years of launch.

Participated in finals presentations that allowed OSV to score an unparalleled 85% success rate.

Defined the marketing strategy and executed results-driven campaigns and initiatives that rapidly and

steadily grew the organization.

EDUCATION & CREDENTIALS

UNIVERSITY OF DELAWARE, Newark, DE

Bachelor of Arts Degree, Art History and Computer Science

Additional Qualifications:

Trained in Computer Science at Delaware State University

Driving Instructor – Michelin Off-Road Experience, Bolton, VT

Land Rover Driving Instructor – Land Rover Experience, Manchester, VT

Professional Ski Instructors of America (PSIA) Fully Certified Ski Instructor (20+ years)