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The Investing News Network offers public companies in the mining and resources sectors access to thousands of retail and institutional investors who read our content everyday. Services we offer: + Educational Profiles + News Catalyst + Analyst Interviews + Custom Banner Advertisements + Branded Press Releases + Featured Stock Listings + Email Advertising + Lead Generation Benefits for working with Investing News Network: + Educated, sophisticated, affluent investors + Qualified institutional and retail leads + Exposure for your story and news + Greater liquidity Where you can find us: http://www.investingnewsnetwork.com https://www.facebook.com/resourceinvestingnews https://twitter.com/digmedia http://www.linkedin.com/groups/Resource-Investing-News-1866276 https://plus.google.com/103735466371594192140/posts
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EducateBrandConnect
Using unbiased, independent news and education to connect sophisticated investors with trusted organizations and businesses.
[email protected](604) 688-8231
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+ 34 commodity specific websites + 200,000 investors monthly+ 150 clients
+ top-ranked resource investing news sites
+ over 200,000 leads generated in 2011
Educate
+200,000 readers/month
+40% USA
Institutional and retail
Commodity-specific
World-class journalists
Unbiased, independent content
Ready to invest
Brand
Your custom ads
Your news
Your profile
Ready to invest in you
Connect
Social Media
Newsletters
Links to websites
Double opt-in leads
Ready for your call
[email protected](604) 688-8231
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+ Benefits
+ Educated, sophisticated, affluent investors
+ Qualified institutional and retail leads
+ Exposure for your story and news
+ Greater liquidity“I have invested in a significant amount of advertising and Dig Media and their Investing News Network was the only source which provided tangible results. The leads they sent me even bought our company stock!”
Dan Patience, President, Noble Investments
“Quality content that educates investors, excellent creative that drives awareness and double opt in leads that are not only from North American but are truly international. Dig Media’s responsive team also ensures our educational profile is kept current. What more could you ask for in a media partner?”
Irene Dorsman, Manager Corporate Communications, Helio Resources Corp.
“Our program on the Resource Investing News network is money put to good use. This is a platform that delivers quality content and quality investor leads – a program where you can actually see the results. What’s more, the amazing customer service ensures we consistently execute a successful program.”
Christine Kopr, Business Development, Premium Exploration Inc.
“Even in challenging markets, the investing news network continues to bring us well informed investors weekly that are interested in our company.”
Michael Hyslop,Director, Corporate Development, American Vanadium Corp.
Bottom line, dollar for dollar one of the best return on investments, we have been using them for a year and out of all the IR initiatives, they have consistently produced results i.e. lead generation & exposure.
Marc S Lubow, Executive Vice President, Li3 Energy Inc.
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+ Investing News Network
The Investing News Network® (INN) is a rapidly growing network of focused publications.
We deliver independent, unbiased news and education for investors in targeted markets.
For investors who are comfortable taking the next step, we offer the opportunity to connect with trusted companies providing investment opportunities.
For these trusted companies, we connect them with investors who are educated in the specific opportunities in that niche and who are ready to engage.
Our network consists of 34 focused web sites where we provide deep niche content.
This content is rolled up from the niche sites to provide broader context on overview sites.
+ Network
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+ Resource Investing News Network Traffic
Our network of 34 commodity specific websites are staffed with researchers and journalists that monitor the commodities markets in order to produce and select content for an audience of + 200,000 unique monthly investors.
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+ Syndication Partners
Leading financial portals including Jim Cramer’s TheStreet.com, International Business Times and Business Insider recognize the quality of our articles. They have initiated syndication agreements allowing them to include our content on their sites. In return, we receive broad distribution, linking back to our sites and increased search engine recognition.
The StreetVisits/month: 1,000,000Unique visits/month: 900,000Major Market: USA
Business InsiderVisits/month: 13,000,000Unique visits/month: 9,000,000Major Market: USA
International Business TimesVisits/month: 10,500,000Unique visits/month:3,000,000Major Market: Global
Google NewsVisits/month: 69,500,000Unique visits/month:2,5900,000Major Market: Global
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+ Audience
Our audience is primarily made up of institutional and retail investors from the United States and Canada with increased traffic from the UK, Australia and Germany.
Demographic highlights from across the network
75% – male
28% – 35-49
56% – 50+
87% – no kids at home
48% – earn $100k+
32% – have completed Graduate School
28% – visited the network from their place of work
+40%
Visitor %
+22%
+5%
+4.5%
+2%
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Abbott Financial
AXA Services
BHP Billiton
Brant Securities
Cameco Corp.
Canaccord Capital
Capital Rock Advisors
CBC
CIBC Wood Gundy
Colliers
D&D Securities
ING Pension Fund
Forsyth Barr Ltd.
Fort House Inc.
Greendale Financial
Horizon Capital LLC
Inggs Capital
International Credit Suisse
Interward Asset Management
Kapital Investment Group
Lentikia Capital
Macquarie Finacial
Midland Properties Inc.
Mirabaud Securities
Mitsubishi Development
Morgan Stanley
MPartners
National Bank Financial
National Securities
Novadan Capital
Nuclear Energy Institute
Prosper Financial Inc.
Quest Capital
Raymond James
RBC Capital Markets
RBC Dominion Securities
Research Capital
Selier Energy Ltd.
Smith Barney
Sun Life Financial
+ Institutional Audience
Our independence results in a strong following in the institutional market, including these subscribers:
[email protected](604) 688-8231
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Helio Resource Corp.(TSX-V:HRC)
IC Potash Corp.(TSX:ICP)
Rock Tech Lithium Inc.(TSX-V:RCK)
Kivalliq Energy Corp.(TSX-V:KIV)
American Manganese Inc.(TSX-V:AMY)
Kootenay Silver Inc.(TSX-V:KTN)
Colossus Minerals Inc.(TSX:CSI)
Tarsis Resources Ltd.(TSX-V:TCC)
Nevada Copper Corp.(TSX:NCU)
Orbite Aluminea Inc.(TSX:ORT)
Woulfe Mining Corp.(TSX-V:WOF)
+ Sample of our 140+ clients
Goldgroup Mining Inc.(TSX:GGA)
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+ Educational Profile
The educational profile is a snapshot that captures your company’s value proposition.
Professionally Written Overview+ Project highlights+ Investment highlights+ Maps & images+ Management bios
Integrated Features+ Social media (Facebook, Twitter, LinkedIn)+ Analyst material+ Link to external media+ Link to company website
Interactive Features+ Five most recent press releases+ Yahoo stock chart+ Personalized lead generation form+ Video and multimedia material
Instant IR+ Allows investors to connect with one click+ Investors enter their phone number for an instant
connection with your IR Team+ Calls are recorded and can be sent to you via email
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+ News Catalyst
A summarized monthly collection of upcoming and significant news from our clients that have the potential to act as a catalyst for moving the stock in the next 30 days.
Education SimplifiedThe public tracks a company through its press releases, but not all news is significant enough to move stock price. Savvy investors, brokers and institutional investors try to identify future news items or “catalysts” that address sig-nificant company milestones which can move a company’s stock price.
Branded Education+ Your “News Catalysts” are reviewed and summarized by
our analyst partner Thomas Schuster to appeal to the investor audience.
+ News Catalysts are a reminder of already publicly released plans.
Connecting Educated Investors+ The “News Catalysts” are published in all our Network Newsletters monthly, reaching an audience of 40,000 sub-scribers. + News catalysts are published on network hub with the big-gest audience, Resource Investing News, our highest traffic site
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+ Analyst Interviews
We continue to look for new ways to help investors better understand the resource sector and are seeking interviews with analysts that cover the market. As a client you are invited to recommend an analysts that we will contact and interview.
Benefits+ Third party public figure perspective of mutual client+ Distribution to 40,000 newsletter subscribers+ Full attribution with contact information of analyst+ Full editorial control
Interview Format+ Brief introduction and biography of analyst+ 3-4 questions, reviewed in advance+ Recorded call with professional system+ Disclaimer and disclosure statement+ Full editorial review before publication
Distribution+ Transcript as separate article on the network + Featured section of Educational Profile+ Social media (Facebook, Twitter, LinkedIn)
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+ Custom Banner Advertisements
+ Branded Press Release
Our design team creates custom banner ads that communicate your company’s investment highlights with logo and brand imagery.
Value Added + Leaderboard and medium rectangle advertisements on all
pages of the Resource Investing News Network. + Quarterly advertising reports summarizing your results.+ Updates to your advertisements to include your most
recent investment headline.
Better Exposure for Your Company+ Summary of the release+ Pull quote+ Linked to the press release on the wire+ Linked to your educational profile+ Pushed to social media channels
Better Exposure for Your Important News+ Higher search engine ranking+ More traffic+ More press release exposure+ More brand recognition for your company
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+ Feature Stock
The Featured Stock is a static logo and healine that appears below the featured articles on all Resource Investing News Network sites.
Prime Homepage Positioning+ Draws more attention to educational profiles+ Creates brand recognition
Educational Profile Traffic+ Investors educated and informed about your: + commodities + value proposition + company news
Increased Lead Generation+ Connecting qualified and educated investors with
your company+ Client exclusive leads provided weekly
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+ Email Advertising
Commodity specific newsletters sent to the audience from each of our sites. The newsletter includes our exclusive content and has open and click rates significantly higher than industry average.
Highly targeted branding opportunities+ Average of over 70,000 emails each week+ Companies are branded within each of our 34 commodity
specific newsletters+ To launch your campaign, your company logo, ticker symbol
and name will be featured in “New to the Network” section found in all newsletters for a period of one month
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+ Lead Generation
Connecting you with qualified investors.
Building RelationshipsOn your educational profile and throughout our Investing News Sites, investors may request information on your com-pany via lead generation forms.
Investors requesting information on your company provide their personal contact information and are qualified via a double opt-in system.
Leads DeliveredClient exclusive leads delivered every Friday in a user-friendly format.
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+ Additional Marketing Services + Customer Service & Reporting
Run of the network Advertising+ Creating of leaderboard and medium rectangle banners. + Leaderboards rotate across 34 Investing News sites.
Value: $2,700/Month
Analyst Commentary+ 500 word report is drafted to accompany your news release by independent analyst, Thomas Schuster. + Reports are posted on Resource Investing News, including
links to the news release and lead generation. + Excerpts of the reports with link to news releases are
posted to your company’s educational profile.+ Excerpts of reports are included in a dedicated section
of all daily newsletters for 5 business days (Avg. 70,000 emailed newsletters per week; 20% open rate).
+ Social media campaigns are launched to further promote analyst commentary and news release. Value: $5,000
Advertising Site Takeover+ Exclusive advertising on Resource Investing News Network
sites for 24 hours. + Creation of unique “Breaking News” leaderboard and
medium rectangle banners (time permitting) Value: $1,500
INN creates all the content and advertising for your cam-paign using what is in public domain within 10 days of an authorized agreement.
Please note that campaigns will officially start 10 days after the agreement is authorized.
We believe in complete transparency. In addition to weekly emails of leads, we provide quarterly reports detailing of all aspects of the campaign including an analytics and a lead report.
Metrics include:+ Ad impressions+ Click thru rate+ Profile views+ Time on profile+ Total leads+ Geographic breakdown