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Growth strategy An Open Source Case Study

Open Source as Low Cost Growth Strategy - David Hurley - Mautic - Growth Camp June 2016

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Growth strategyAn Open Source Case Study

Mautic Platform Growth Statistics

57,857 active accounts14 international monthly meetups49 languages in progress300+ new businesses start dailyMillions of contacts managed457 days since launch

open sourceLow Cost Growth Strategy?

low cost is deceptive

Not $$Costs Time

Costs EnergyCosts

Thought

growth strategy

Takes PlanningTakes EffortTakes Thought

open source?

Network effect

Global audienceTakes Planning. Takes Effort.

Takes Thought.

Small Rewards

application