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Design in the product lifecycleMoMo Amsterdam, 6th September 2010
twitter @twhume web http://tomhume.org/
Hello MoMo
Full software lifecycle
Concept to launch and beyond
How can we do it?
Do it Now do it better
What are we doing?
Concept work
Talk about Paper Plate example from RC
Putting meat on the bones
Right-fidelity sketches & wires
Putting meat on the bones
Right-fidelity sketches & wires
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Fleshing it out
Bridging the gaps
“Climb every mountain, ford every stream”
Post-launch
We still don’t understand...
Those known unknowns
External validation of workLightweight document + “is this right”?
Churn from design & development overlapProblem to solve, or natural consequence?
Understanding customer expectationsHow to accurately understand leeway
Lessons we’ve learned
(usually the hard way)
Start wellSet the tone, get the lie of the land
Collaborate throughoutDon’t save it for high days and holy days
Pursue correct fidelitySeason to taste: not too much, not too little
Communicate the vision stronglyEveryone has one eye on the big picture
Narrow all gapsAcross disciplines and organisational boundaries