MILLENIALS Is your business ready to serve the

“me me me generation”?

Visit http://botego.com/GiveThem for a free demo and more details.

2020Is the year that they will account for 40% of all consumers.

Give them their own personal intelligent customer service agent who knows and addresses them personally and available 24/7 in their pocket.

Siri gets over 1 billion requests a week

69% 38%

$700

of them say they feel good about the company

when they solve a problem without talking

to customer service. They’re experience-loyal

than brand-loyal.

prefer to use instant

messaging to communicate with brands,

compared to 19% of Generation X.

billion in annual buying power by 2017

THEY WANT BRANDS TO BE AWARE OF THEM AS INDIVIDUALS RATHER THAN A NAME OR NUMBER ON A LIST.

Millenials to brands:“I won’t come to you,

but I might meet you half way”

Do better than meeting your customers half way.

Sources: Goldman Sachs Millenials Research • US Chamber Foundation Millenials Research • Barkley FutureCast • iGen Goes to Schoolw w w . b o t e g o . c o m

N e w Y o r k - D u b a i - I s t a n b u l + 1 7 1 8 5 2 1 4 4 6 8

t e a m @ b o t e g o . c o m • @ b o t e g o