Rosenthal Seiler Design Portfolio

Rosenthal Seiler Design

Client:National Museum ofthe American Indian

Project:Poster/brochure


Client:National Museum ofthe American Indian

Project:Exhibition brochure


Native peoples have paid homage

to horses in many ways in the last few centuries, incorporating them into their cultural and spiritual

lives and celebrating their grace and bravery in a variety of objects and in songs, ceremonies, and stories. Some of these objects—such as the horse sticks that honor dead war ponies or painted war shirts that recount dangerous battles—carry intensely personal meanings.

Other items, including elaborately beaded or quilled horse gear, provide stunning examples of creative expression. Today many Native Americans continue to honor the role of the horse in both their tribal histories and their contemporary lives. Feats of Native horsemanship are celebrated at rodeos, and mounted parades remain a central event in fairs and other gatherings where Native people proclaim their identity.

As the Indian Wars came to an end, American Indians struggled to settle and preserve the small territories that the U.S. government called reservations. Horses, which had become so central to our culture, were largely forbidden. The big herds were destroyed.

The government tried to sever our bonds to each other, to the land, even to the horse. These policies cost us dearly, but they did not succeed. Our tribes survive. We hold on to our reservation lands. Among many of our people, horses still hold a prominent place in our world. He means too much to us, our “holy dog”; the spirit that binds us could not be fully broken. The Horse Nation is our ally, now and forever.

—EMIL HER MANY HORSES (OGLALA LAKOTA), NMAI, 2009

FROM LEFT:

1. Menominee saddle, ca. 1875. Brass tacks, wood, rawhide, sinew. (16/9160). Native peoples became expert in fabricating horse gear, transforming utilitarian equipment into a rich new visual art form.

2. His Fight (Hunkpapa Lakota), ledger book, 1884. Standing Rock, North Dakota. Paper, pencils. (25/4575). This ledger drawing shows a horse raid in action. The horses’ trimmed manes and tails suggest that they are particularly fine animals, and the fact that they are staked close to the tipi also indicates they are highly prized, possibly as favorite war horses or race horses.

3. Possibly Assiniboine quirt, ca. 1870s. Montana. Elk horn, seed beads, rawhide, pigment, hide, sinew. (19/5092). Quirts, or short riding whips, were used to urge horses to greater speed. They were also used for counting coup. Counting coup was a highly honored form of bravery in which a warrior galloped up to an enemy in battle and touched him with a quirt or special stick instead of killing him.

4. Tsitsistas/So’taeo’o (Cheyenne) quilled horse mask, mid 1800s. Montana. Porcupine quills, hawk feathers, brass buttons, seed beads, wool cloth, hide, sinew, cotton thread. (1/4443). Plains tribes decorated their horses from bridle to tail. Because they limited a horse’s range of vision, quilled masks like this one were usually used for parades, not for battle.

5. War shirt. Tsitsistas/So’taeo’o (Cheyenne) shirt, ca. 1865. Montana. Porcupine quills, pony beads, hair locks, horsehair, pigment, hide, sinew. (8/8034). Esteemed Plains warriors, spiritual leaders, and diplomats wore shirts such as this.

6. Crow Fair Parade, 2009. Crow Agency, Montana. Photo by Emil Her Many Horses. The annual Crow Fair Parade, one of the largest Native gatherings on the Northern Plains, offers a dazzling display of beadwork decorating people and horses alike. Representatives from the Apsáalooke [Crow] Nation rode in the 2009 Inaugural Parade for President Barack Obama.

Horses also dramatically changed Native warfare. On horseback, Plains warriors could move more quickly and stage more

complicated attacks; armed with guns, they became truly formidable. Horse cultures in the United States arose as tribal nations struggled to defend themselves against settlers and soldiers. At this same time, new intertribal conflicts emerged as neighboring nations sought to expand their hunting territories. The resulting battles brought with them new warfare strategies and protocol, including the raiding of enemy horses and counting coup. These celebrated acts of bravery were documented on tipi liners, robes, and in ledger books.

ars came to an end,WWars came to an end,As the Indian the small territories that the U.S.

al to our culture,become so centr

sotdeirttnemnrevogehTaedsutsocseicilopesehT

mA.sdnalnoitavrrveserruocumootsnaemeH.dlrownoitaNesroHehT.nekorb

American Indians struggled to settle and preserve e to an end,government called reservations.t the U.S.were largely forbidden.r culture,

,r,ehtohcaeotsdnobruoreves.deeccustondidyehttub,yy,lrasroh,elpoepruofofynamgnomipseht;”godyloh“ruo,suothc

.r.everofdnawon,yy,llaruosin

M

ns struggled to settle and preserve hwhicHorses,reservations.

ds were destrohe big herTden.

esrohehtotneve,dnalehtot,nodloheWWe.eviivrussebirtruOecalptnenimorpadlohllitsseebtondluocsusdnibtahttiri

AAAAAM

serve had

yed.roy

.eotn

ruonieylluf

AM

Horses also dramatically changed fNative wardramatically changed fare. On horseback,

LIME— N,)ATOKALALALGO(SESROHYNAMREH 9002,IAMN

HPlains warriors could move more quickly and stage more

complicated attacks; armidabbecame truly for

United States arose as tribal nations struggled to defend themselves against settlers and soldiers. At this same time, new interconflicts emerged as neighboring nations sought to expand their hunting territories.

ors could move y and stage more med with guns, they r

ble. Horse cultures in the tribal nations struggled

against settlers and tribal time, new inter

eighboring nations r hunting territories. Native peoples have paid homage

to horses in many ways in the last few centuries, incorporating them into their cultural and spiritual

have paid homagemany ways in the last , incorporating them ural and spiritual

Other items, including elaborately beaded or quilled horse gearexamples of creative expression. TNative Americans continue to honor the role

ems, including elaborately beaded , provide stunning ed horse gear

oday many es of creative expression. TToday many Americans continue to honor the role

ded

y many e role g p

:FROM LEFT

The resulting battles brought with them new fare strategies and protocol, including war

the raiding of enemy horses and counting coup. These celebrated acts of braverdocumented on tipi liners, robes, and in ledger books.

g

2. His Fight (Hunkpapa Lakota),

rought with them new protocol, including

horses and counting y were d acts of braver

ers, robes, and in

Lakota), niobinissAylbissoP.3 .ac,triuqen

N

taeo’o (Cheyenne)

lives and celebrating their grace and bravera variety of objects and in songs, ceremonies, and stories. Some of these objects—such as the horse sticks that honor dead war ponies

ts that recount dangerous or painted war shiry intensely personal meanings. battles—carr

sitsistas/So’4. TTsitsistas/So’

p

e)

y in grace and braversongs, ceremonies, objects—such as dead war ponies ecount dangerous rsonal meanings.

of the horse in both their tribal histories and their contemporarhorsemanship are celebrated at rodeos, and mounted parades remain a central event in fairs and other gatherings where Native people proclaim their identity

taeo’o sitsistas/So’t. TTsitsistas/So’ar shir5. WWar shir

orse in both their tribal histories and

o’o

y lives. Feats of Native ntemporaranship are celebrated at rodeos, and d parades remain a central event in d other gatherings where Native people

.m their identityy.

6. Crow Fair Parade, 2009.

and

9.

ves, and nt in e people

Crow

1. Menominee saddle, ca. 1875. Brass tacks, wood, rawhide, sinew(16/9160). Native peoples became

t in fabricating horse gearexperming utilitarian equipment into a transfor

m.t forrich new visual ar

1875. ., sinew

s became ,ear

pment into a

ledger book, 1884. Standing th Dakota. PaperRock, Nor

(25/4575). This ledger drawing shows a horse raid in action. The horses’ trimmed manes and tails

tsuggest that they are paranimals, and the fact that they are staked close to the tipi also indicates they are highly prized, possibly as favorite war horses or race horses.

nding , pencils. per

drawing tion. The nd tails ticularly fine t they are so indicates ossibly as ce horses.

.s0781 klE.anatnoMmgipedihwar,sdaebro,striuQ)2905/91(

uotdesuerew,spihwwyehT.deepsretaergitnuoC.puocgnitnuocfomrofderonohyhgih

pudepollagroirrawamihdehcuotdnaelttabfodaetsnikcitslaiceps

dees,nroh.wenis,edih,tnem

gnidirtrohsrotsesrohegr

rofdesuoslaerewasawpuocgn

hcihwniyrevarbfniymenenaotrotriuqahtiwm

.mihgnilikf

quilled horse mask, mid 1800s. Montana. Porcupine quills, hawk feathers, brass buttons, seed beads,

, cotton thread. wool cloth, hide, sinew(1/4443). Plains tribes decorated their horses from bridle to tail. Because

s range of vision, they limited a horse’quilled masks like this one were usually used for parades, not for battle.

s,ead.

auseon,sually

t, ca. 1865.(Cheyenne) shir MPorcupine quills, pony beads, hair

, pigment, hide, sinewlocks, horsehair(8/8034). Esteemed Plains warriors, spiritual leaders, and diplomats wore

ts such as this.shir

Montana. hair

., sinewarriors, s wore

, Montana. Photo by Emil Her AgencyMany Horses. The annual Crow Fair Parade, one of the largest Native

n Pthergatherings on the Norfers a dazzling display of beadwork of

decorating people and horses alike. Representatives from the Apsáalooke [Crow] Nation rode in the 2009 Inaugural Parade for President Barack Obama.

y Emil Her Crow Fair Native Plains, beadwork

ses alike. sáalooke 2009 ent Barack

Out of the earthI sing for them,A Horse nationI sing for them

—TETON SIOUX SONG

NOVEMBER 14, 2009–JULY 7, 2011NOVEMBER 14, 2009–JULY 7, 2011

Between 1680 and 1875, horses revolutionized Native life. By the 1800s, American Indian horsemanship had become

legendary, and many Native peoples—especially those living on the Great Plains—had come to depend on horses in their daily lives. In the early days of buffalo hunting, acquiring food had been a full-time preoccupation, leaving little time for anything else. On horseback, however, a lone hunter could bring down a buffalo virtually by himself. As hunting became easier, many Native peoples had more time to devote to art, spirituality, and philosophy.

American Indians had traveled on foot or by canoe before the arrival of horses. When the hunting tribes of the Plains moved camp, tipis and other household goods usually were carried by women or pulled on travois by dogs, which limited the distances that could be traveled and required that possessions be kept to a bare minimum. With horses, tribes moved farther, faster, and with larger loads.

Horses brought a period of abundance that lasted until the reservation era—more food, more leisure time, and more possessions. A mark of personal and family prestige, the ownership of horses conferred status and respect within Native communities.

T he story of the relationship between American Indians and horses is one of the great sagas of human contact with the animal world. Forty

million years ago, the horse originated in the Americas. About 10 thousand years ago, after spreading to Asia and Europe, it vanished from its homelands until 1493, when on his second voyage Columbus returned the horse to the Western Hemisphere. Horses flourished, eventually spreading across Central and South America and what is now the United States and Canada, edging along Native trade routes. In the 1700s, traded guns and traded horses converged on the Great Plains, resulting in the mounted Plains warrior, a feared opponent of settlers expanding into the West and a source of many stereotypes about Native people.

In horses, American Indians found an ally that was useful and inspiring in times of peace and loyal and intrepid in times of war. Horses transformed Native life, becoming a central part of many tribal cultures.

2. Pictograph of a Spanish expedition (detail). Canyon de Chelly National Monument, Arizona. Photo by Nancy Nehring. Courtesy of Getty Images.

3. Cree padded saddle, ca. 1895. Seed beads, wool cloth, hide, deer hair, rawhide, cotton thread. (20/6221).When a tribe acquired horses, the status of women improved. Horses helped lighten the work load, and women gained more time for social involvement and creating art. Women’s arts, such as beadwork and quillwork, flourished into the reservation era.

CLOCKWISE FROM THE TOP LEFT:

1. White Horse (Kiowa) holding his war shield, 1891. Photo by James Mooney. Courtesy National Anthropological Archive, Smithsonian Institution. A name that included the word “horse” signified strength of character.

A Song for the Horse Nation is on view November 14, 2009 through July 7, 2011.

George Gustav Heye CenterOne Bowling GreenNew York, NY 10004

Heye Center hours: 10 a.m. to 5 p.m. every day, and Thursdays until 8 p.m.Admission: free

The museum is fully accessible. For recorded information about exhibitions,public programs, and services, call 212-514-3888.

To visit the online exhibition A Song for the Horse Nation or for a complete calendar of NMAI events, visit our website at www.AmericanIndian.si.edu.

To become a member of the National Museum of the American Indian, call 1-800-242-NMAI [6624] or visit www.AmericanIndian.si.edu/give.

© 2009 Smithsonian Institution.

The book A Song for the Horse Nation: Horses in Native American Cultures is available in NMAI’s museum stores and online at www.americanindian.si.edu/bookshop.

ABOVE:

The Nez Perce Young Horseman Project, 2009. Lapwai, Idaho. Photo by Emil Her Many Horses.

FRONT COVER IMAGE:

Piikuni (Blackfeet) horse mask, ca. 1830–60. Montana. Feathers, hide, buffalo horn, paints, pony beads, seed beads, hair locks, horsehair, porcupine quills, ribbon, wool cloth, cotton cloth, brass tacks, buttons. (18/8880).

Blegendarespecially those living on the Great Plains—had come to depend on horses in their daily lives. In the early days of buffalo hunting, acquiring food had been a full-time

Between 1680 and 1875, horses revolutionized Native life. By the 1800s, American Indian horsemanship had become

, and many Native peoples—yy, and many Native peoples—arally those living on the Great —had come to depend on horses in aily lives. In the early days of buffalo g, acquiring food had been a full-time

ses

—

s in uffalo ull-time

A Song for the Horse Nation4, 2November 1

George Gustav Heye CenterOne Bowling Green

0ork, NY 1New Yo

Heye Center hours: 10 a.m. to 5 p.m. , and Thursdays until 8 p.m.y dayy,ever

Admission: free

The museum is fully accessible.

Horse Nation is on view 1.1009 through July 7, 20

Heye Centereen0004

rs: 10 a.m. to 5 p.m. Thursdays until 8 p.m.

ully accessible. gpreoccupation, leaving little time for anything else. On horseback, howevercould bring down a buffalo virhimself. As hunting became easierNative peoples had more time to devote to

t, spiritualityar

American Indians had traveled on foot or by canoe before the arrival of horses. When

g q gupation, leaving little time for anything

, a lone hunter On horseback, howevertually by bring down a buffalo vir

, many f. As hunting became easierpeoples had more time to devote to

., and philosophyirituality,

can Indians had traveled on foot or by before the arrival of horses. When

nything hunter yany ote to

t or by hen

The book Horses in Native American Culturesin NMAI’www

e book A Song for the Horse Nation: orses in Native American Cultures

s museum stores and online at NMAI’.americanindian.si.edu/bookshop.ww

For recorded inforpublic programs, and sercall 212-514-3888.

enilnoehttisivoTTonoitaN ocarofro

aetisbewruotisiv

o become a member of the TTo become a member of the National Museum of the American Indian, call 1-800-242-NMAI [6624] or visit

.AmericanIndian.si.edu/give.www

tion: is available

e at hop.

mation about exhibitions,orvices, and ser

88.

noitibihxe esrrsoHehtroffognoSAstneveIAMNforadnelacetelpmo

.ude.is.naidnInaciremA.wwwta

mber of the m of the American Indian, NMAI [6624] or visit ndian.si.edu/give.

canoe before the arrival of horses. When the hunting tribes of the Plains moved camp, tipis and other household goods usually were carried by women or pulled on travois by dogs, which limited the distances that could be traveled and required that possessions be kept to a bare minimum. Wmoved far

H

before the arrival of horses. When nting tribes of the Plains moved camp, nd other household goods usually were d by women or pulled on travois by which limited the distances that could veled and required that possessions be

ith horses, tribes a bare minimum. W, and with larger loads. , fastertherfar

b ht a period of abundance that

hencamp, ly were s by could ons be tribes loads.

that

/

© 2009 Smithsonian Institution.

p

nian Institution.

Horses brought a period of abundance that lasted until the resermore leisure time, and more possessions. A mark of personal and family prestige, the ownership of horses conferred status and respect within Native communities.

brought a period of abundance that vation era—more food, until the reser

eisure time, and more possessions. A of personal and family prestige, the ship of horses conferred status and t within Native communities.

e that food, ns. Athe

and

2. Pictograph of a Spanish expedition (detail). Canyon de Chelly National Monument, Arizona. Photo by Nancy

tesy of Getty Images.Nehring. Cour

tion al cy

3. Cree padded saddle, ca. 1895. Seed beads, wool cloth, hide, deer hairrawhide, cotton thread. (20/6221).When a tribe acquired horses, the status of women improved. Horses helped lighten the work load, and women gained more time for social involvement

ts, such as s aromen’t. Wand creating arbeadwork and quillwork, flourished into

vation era.the reser

95. ,deer hair

221).the status ped

men olvement

such as hed into

ABOVE:

The Nez Perce YProject, 2009.Photo by Emil Her Many Horses.

OVE:

oung Horseman e Nez Perce YYoung Horseman oject, 2009. Lapwai, Idaho. oto by Emil Her Many Horses.

FRONT COVER IMAGE:

Piikuni (Blackfeet) horse mask, ca. 1830–60. Montana. Feathers, hide,

n, paints, pony beads, seed falo horbuf, porcupine beads, hair locks, horsehair

quills, ribbon, wool cloth, cotton cloth, brass tacks, buttons. (18/8880).

de

Client:Strathmore

Project:Annual report forarts organization


Client:Strathmore

Project:Art exhibitionpostcard invitations


Strathmore Fine Art presents

JACQUELINE LEE OLUWATOYIN TELLA

PATSY FLEMINGTAYLOR HILL

WAYLAND HOUSE

May 29–July 10, 2010 Mansion at Strathmore

COMMON BONDNEXT GENERATION

FINE ARTIST IN RESIDENCE2009–2010 FINE ARTIST INRESIDENCE 2009–2010FINE ARTIST IN RESIDENCE2009–2010 FINE ARTIST INRESIDENCE 2009–2010FINE ARTIST IN RESIDENCE2009–2010 FINE ARTIST IN

FINE ARTIST IN RESIDENCE EXHIBITION MAY 29–JULY 10, 2010 MANSION AT STRATHMORE

STEPHANIE POTTER, Untitled with Mask No. 8; JACKIE HOYSTED, MaryAnn—Acrylic on Paper; ALFREDO RATINOFF, MENTOR, The Series of the Discovery of America PHOTOGRAPHY: VERONIKA LUKASOVA

Client:Spitfire Strategies/CommunicationsLeadership Institute

Project:Logo and stationerysystem


Client:Carnegie Endowmentfor International Peace

Project:Book covers


2009 CARNEGIE INTERNATIONAL NONPROLIFERATION CONFERENCE PROGRAM

The Nuclear OrderBuild or Break

WASHINGTON DC MOSCOW BE I J ING BE IRUT BRUSSELS

Stephen I. Schwartzwith Deepti Choubey

NUCLEAR SECURITY SPENDINGASSESSING COSTS, EXAMINING PRIORITIES

IMPACT OF THE DOHA ROUND ON DEVELOPING COUNTRIES

Sandra Polaski

Winners and Losers

Client:Richfield Productions

Project:Identity program andmarketing collateralfor film productioncompany


Client:Credit UnionInsurance Services

Project:Logo, identityprogram andmarketing campaign


Client:Congressional FederalCredit Union

Project:Poster series


Client:Congressional FederalCredit Union

Project:Wall calendar


Client:American Associationfor Justice

Project:Convention programbook


13Continuing Legal Education Social Networking Event AAJ Exhibit Hall Political Event

Daily Schedule

FRIDAY, FEBRUARY 4

DAILY RESOURCES

REGISTRATION2:00 pm–5:00 pm

New Lawyers Division Service Project8:00 am–4:00 pm

The NLD is participating in a Habitat for Humanity build in Miami. Participants should meet in the Loews Miami Beach Hotel lobby for shuttle service.

Leaders Forum & President’s Club Hospitality Suite2:00 pm–5:00 pmAmericana Ballroom 4Loews

During suite hours, members enjoy complimentary breakfast and lunch, a business center equipped with computers, Internet access, printers, a copier and a fax machine as well as a comfortable lounge area to relax and network with other Leaders Forum and President’s Club members.

This suite is an exclusive benefit for Leaders Forum and President’s Club members only.

Sponsored by

REGISTRATION2:00 pm–5:00 pmAmericana Ballroom FoyerLoews

Women’s Trial Lawyers Caucus Welcome Event4:00 pm–9:00 pm

This event is by invitation only

SATURDAY, FEBRUARY 5

DAILY RESOURCES

REGISTRATION8:00 am–5:00 pm

EXHIBIT HALL8:30 am–2:00 pm

Friends of Bill W. 7:30 am–8:30 amBoardroomLoews

Speaker Ready Room 8:00 am–1:00 pmSuite 409Loews

NATLE 8:00 am–1:30 pmSunshine Palm RoomRoyal Palm

AAJ Information Booth and AAJ Education Audio & Video Desk8:00 am–2:00 pmAmericana FoyerLoews

Stop by to learn more about AAJ and the convention in general. Audio and video packages of the programs at the convention will also be available for sale.

Leaders Forum & President’s Club Hospitality Suite8:00 am–5:00 pmAmericana Ballroom 4Loews

During suite hours, members enjoy complimentary breakfast and lunch, a business center equipped with computers, Internet access, printers, a copier and a fax machine as well as a comfortable lounge area to relax and network with other Leaders Forum and President’s Club members.

This suite is an exclusive benefit for Leaders Forum and President’s Club members only.

Sponsored by

REGISTRATION8:00 am–5:00 pmAmericana Ballroom FoyerLoews

Exhibit Hall Breakfast Service8:30 am–9:00 amAmericana Ballroom 1–3

Loews

Get a jump start before beginning your convention day and stop by the Exhibit Hall for coffee, breakfast, and a chance to meet with exhibitors and view the latest in products and services designed to help you in your practice.

Open to all registered attendees.

NEW! This year AAJ will hold two daily drawings for $500 gift cards in the Exhibit Hall. Visit vendors in the hall to pick up a raffle card and qualify to be entered in the drawing. The more exhibit booths you visit, the higher your chance to win. Drawings will take place at 10:45 am and 1:30 pm daily in the Exhibit Hall (there will be no drawing on Sunday). Must be present to win.

FRIDAY,

FEBRUA

RY4–SATU

RDAY,

FEBRUA

RY5

R

C

Daily Schedule

BEF,YADIRF

RUOSERYLIAD

NOITARTSIGER

4

S

hedule

YRAUR

EC

Speaker Ready Room 8:00 am–1:00 pmSuite 409Loews

TLENAAT8:00 am–1:30 pmSunshine Palm RoomRoyal Palm

dy Room 0 pm

0 pmm Room

YRA

URBE

F,Y

ADI

RF

NOITARTSIGER2:00 pm–5:00 pm

New Lawyers Division Ser8:00 am–4:00 pm

The NLD is participating in a Habitat for Humanity build in Miami. Participants should meet in the Loews Miami Beach Hotel lobby for shuttle service.

Leaders Forum & President’

vice Projecton Ser

ng in a Habitat for Humanity build in Miami. eet in the Loews Miami Beach Hotel lobby

s Club Hospitality Suiteesident’’s Club Hospitality Suite

ild in Miami. Hotel lobby

te

AAJ Information Booth and AAJ Education Audio & V8:00 am–2:00 pmAmericana FoyerLoews

Audio and video packages of the programs at the convention will also be available for sale.

tion Booth and ideo Deskon Audio & V

0 pmoyer

eo packages of the programs at the convention will ble for sale. R

at the convention will BEF

,YA

DRUT

AS4

Y

2:00 pm–5:00 pmAmericana Ballroom 4Loews

During suite hours, members enjoy complimentary breakfast

access, printers, a copier and a fax machine as well as a comfortable lounge area to relax and network with other Leaders

sForum and President’

This suite is an exclusive benefit for Leaders Forum and Club members onlyP id t’’

4

embers enjoy complimentary breakfast

pier and a fax machine as well as a rea to relax and network with other Leaders s Club members.

ive benefit for Leaders Forum and b l

breakfast

as ather Leaders

and

Leaders Forum & President’8:00 am–5:00 pmAmericana Ballroom 4Loews

During suite hours, members enjoy complimentary breakfast

access, printers, a copier and a fax machine as well as a comfortable lounge area to relax and network with other Leaders Forum and President’

s Club Hospitality Suiteum & President’s0 pmallroom 4

hours, members enjoy complimentary breakfast

ers, a copier and a fax machine as well as a ounge area to relax and network with other Leaders

s Club members.resident’

5

ality Suite

mentary breakfast

as well as a rk with other Leaders

YRA

U

N

s Club members onlyPresident’’s Club members only

Sponsored by

OITARTSIGER2:00 pm–5:00 pmAmericana Ballroom FoyerLoews

rial Lawyers Caucus Ws TTrial Lawyers Caucus Women’sW4:00 pm–9:00 pm

m Foyer

mbers onlyy.

elcome Eventers Caucus W

A

This suite is an exclusive benefit for Leaders Forum and s Club members onlyPresident’’s Club members only

Sponsored by

RTSIGER8:00 am–5:00 pmAmericana Ballroom FoyerLoews

Exhibit Hall Breakfast Ser

N

an exclusive benefit for Leaders Forum and .lub members onlyy.

y

OITA00 pmBallroom Foyer

vicet Hall Breakfast Ser

s Forum and

F

C

4:00 pm–9:00 pm

This event is by invitation only

,YADRUTAS

RUOSERYLIAD

NOITARTSIGER8:00 am–5:00 pm

LLAHTIBIHXE

5

S

tion only

YRAURBEF

EC

8:30 am–9:00 amAmericana Ballroom 1–3Loews

by the Exhibit Hall for coffee, breakfast, and a chance to meet with exhibitors and view the latest in products and services designed to help you in your practice.

Open to all registered attendees.

NEW! This year AAJ will hold two daily drawings for $500 gift

m–9:00 amana Ballroom 1–3

t Hall for coffee, breakfast, and a chance to meet rs and view the latest in products and services help you in your practice.

gistered attendees.

ear AAJ will hold two daily drawings for $500 gift

a chance to meet ts and services

wings for $500 gift LLAHTIBIHXE8:30 am–2:00 pm

.Friends of Bill W7:30 am–8:30 amBoardroomLoews

Continuing Legal Educationing Legal Education Social Networking Event

NEW! This year AAJ will hold two daily drawings for $500 gift cards in the Exhibit Hall. Vraffle card and qualify to be entered in the drawing. The more exhibit booths you visit, the higher your chance to win. Drawings will take place at 10:45 am and 1:30 pm daily in the Exhibit Hall (there will be no

tworking Event AAJ Exhibit Hall

ear AAJ will hold two daily drawings for $500 gift isit vendors in the hall to pick up a Exhibit Hall. V

d qualify to be entered in the drawing. The more s you visit, the higher your chance to win. Drawings e at 10:45 am and 1:30 pm daily in the Exhibit Hall

drawing on Sunday). Must be present to win.no

13all Political Event

wings for $500 gift hall to pick up a

rawing. The more nce to win. Drawings y in the Exhibit Hall be present to win.

10

COMMITTEE MEETINGS

PLEASE CHECK AT THE AAJ’S INFORMATION DESK DAILY FOR MEETING CHANGES OR CANCELLATIONS. THE INFORMATION DESK IS LOCATED IN THE REGISTRATION AREA IN THE AMERICANA BALLROOM FOYER.

AAJ’s committees oversee the continuing activities of the Association, monitor developing issues and make policy recommendations to the Board of Governors. Committee members are either selected or appointed. If you are interested in working on a specific committee, send your request to AAJ’s CEO. Committee meetings are open to all members.

EVENT DATE TIME VENUE ROOMAAJ PAC Board of Trustees Saturday, Feb. 5 1:30 pm–3:00 pm Loews Moon RoomAAJ PAC Task Force Committee Saturday, Feb. 5 12:30 pm–1:30 pm Loews Moon RoomAAJ Press Advisory Board Monday, Feb. 7 11:00 am–12:00 pm Loews Moon RoomAAJ Robert L Habush Endowment Board Tuesday, Feb. 8 10:00 am–11:00 am Loews Sundial RoomAAJ Subcommittee on Affinity Program Committee Tuesday, Feb. 8 11:30 am–12:30 pm Loews BoardroomAudit Committee Sunday, Feb. 6 3:30 pm–4:30 pm Loews Venus RoomBoard of Governors Wednesday, Feb. 9 1:00 pm–5:00 pm Loews Americana Ballroom 2Budget Committee Wednesday, Feb. 9 9:00 am–10:00 am Loews Americana Ballroom 1Civil Justice Foundation Board Sunday, Feb. 6 2:00 pm–3:00 pm Loews Sundial RoomCompliance Committee Monday, Feb. 7 9:00 am–10:00 am Loews Moon RoomConvention Planning Committee Tuesday, Feb. 8 1:00 pm–2:30 pm Loews Periwinkle RoomCouncil of Presidents Tuesday, Feb. 8 1:00 pm–2:30 pm Loews Moon RoomDiversity Committee Saturday, Feb. 5 1:00 pm–2:00 pm Loews Crown Conch RoomExchange Advisory Committee Sunday, Feb. 6 9:00 am–10:00 am Loews Moon RoomExecutive Committee Wednesday, Feb. 9 10:00 am–11:30 am Loews Americana Ballroom 1Exhibitor Advisory Monday, Feb. 7 2:00 pm–3:00 pm Loews Sundial RoomJustice List Committee Saturday, Feb. 5 11:00 am–12:00 pm Loews Sundial RoomKey Person Committee Sunday, Feb. 6 9:00 am–10:00 am Loews BoardroomLegal Affairs Committee Monday, Feb. 7 10:00 am–12:00 pm Loews BoardroomLitigation Group Leaders Council (LGLC) Tuesday, Feb. 8 9:00 am–10:00 am Loews Periwinkle RoomMarketing & Client Service Committee Saturday, Feb. 5 11:00 am–12:00 pm Loews Venus RoomMedicare Secondary Payer Sunday, Feb. 6 9:00 am–10:00 am Loews Sundial RoomMembership Outreach Task Force Tuesday, Feb. 8 10:00 am–11:00 am Loews Crown Conch RoomMembership Oversight Committee Tuesday, Feb. 8 9:00 am–10:00 am Loews Crown Conch RoomMinority Caucus Business Monday, Feb. 7 9:30 am–11:00 am Loews Crown Conch RoomNational College of Advocacy Board of Trustees Sunday, Feb. 6 2:00 pm–4:00 pm Loews Neptune RoomNational Finance Council Sunday, Feb. 6 8:30 am–10:00 am Loews Crown Conch RoomNew Lawyer Division Board of Governors Bylaw amendment Sunday, Feb. 6 4:00 pm–5:00 pm Loews Moon RoomNew Lawyers Division Business Monday, Feb. 7 11:30 am–1:00 pm Loews Crown Conch RoomOrganization Review Committee Tuesday, Feb. 8 1:00 pm–2:30 pm Loews Sundial RoomPound Civil Justice Institute Board of Trustees Saturday, Feb. 5 10:00 am–12:00 pm Loews Sunrise Tellin RoomPreemption Task Force Tuesday, Feb. 8 11:30 am–12:30 pm Loews Crown ConchPublic Affairs Committee Monday, Feb. 7 10:00 am–11:30 am Loews Periwinkle RoomPublic Education Committee Sunday, Feb. 6 2:00 pm–3:00 pm Loews Venus RoomQuality of Life & Substance Abuse Committee Sunday, Feb. 6 2:00 pm–3:00 pm Loews Moon RoomRepublican Trial Lawyers Caucus Tuesday, Feb. 8 9:00 am–10:30 am Loews Moon RoomRetirement Plan Committee Saturday, Feb. 5 2:00 pm–3:00 pm Loews BoardroomSection and Litigation Group Coordination Committee (SLGCC) Saturday, Feb. 5 2:00 pm–4:00 pm Loews Periwinkle RoomSection Leaders Council (SLC) Saturday, Feb. 5 11:00 am–12:00 pm Loews Moon RoomStalwarts/Hall of Fame Committee Sunday, Feb. 6 2:30 pm–3:30 pm Loews BoardroomState Delegates Monday, Feb. 7 3:00 pm–4:30 pm Loews Moon RoomWeb & IT Advisory Committee Tuesday, Feb. 8 11:00 am–12:00 pm Loews Moon RoomWomen Trial Lawyers Caucus Membership Meeting Saturday, Feb. 5 9:30 am–11:00 am Loews Crown Conch Room

TEEMEETTIMMOC

TTAKCEHCESAELPNOITAMROFNIEHT

s committees oversee the continuing activities of the Association, monitor developing issues and make policy recommendations AAJ’to the Board of Governors. Committee members are either selected or appointed. If you are interested in working on a specific committee, send your request to AAJ’

EVENT

SGNIT

SEDNOITAMROFNIS’JAAEHTEREHTNIDETACOLSIKSED

ersee the continuing activities of the Association, monitor developing issues and make policy recommendations rnors. Committee members are either selected or appointed. If you are interested in working on a specific

s CEO. Committee meetings are open to all members.r request to AAJ’

TE

AHCGNITEEMROFYLIADKSAEHTNIAERANOITARTSIG

of the Association, monitor developing issues and make policy recommendations e either selected or appointed. If you are interested in working on a specific ittee meetings are open to all members.

TIMEDAATE VENUE

.SNOITALLECNACROSEGNAYOFMOORLLABANACIREM

veloping issues and make policy recommendations f you are interested in working on a specific

members.

R

RE

y recommendations on a specific

ROOMEVENTrustees AC Board of TAAJ PP

ask Force Committee AC TTask Force Committee AAJ PPAAJ Press Advisory Board AAJ Robert L Habush Endowment Board AAJ Subcommittee on Affinity Program CommitteeAudit CommitteeBoard of Governors Budget Committee Civil Justice Foundation Board C li C ittee

tees ommittee

oard Endowment Board Affinity Program Committee

n Board

TE TIMEDAATE, Feb. 5 1:30 pmSaturday, Feb. 5 12:30 pm–1:30 pmSaturday, Feb. 7 11:00 am–12:00 pmMonday, Feb. 8 10:00 am–11:00 amuesdayT, Feb. 8 11:30 am–12:30 pmuesdayT

, Feb. 6 3:30 pmSunday, Feb. 9 1:00 pmednesdayW, Feb. 9 9:00 amednesdayW

, Feb. 6 2:00 pmSundayF b 7 9 00M d

VENUE RLoews MLoews

m–3:00 pmM

Loewsm–1:30 pm

MLoews

m–12:00 pmS

Loewsm–11:00 am

BLoews

m–12:30 pmV

Loewsm–4:30 pm

ALoews

m–5:00 pmA

Loewsm–10:00 am

SL

m–3:00 pmM10 00

ROOMMoon RoomMoon RoomMoon RoomSundial RoomBoardroomenus RoomV

Americana Ballroom 2Americana Ballroom 1Sundial RoomM RCompliance Committee

Convention Planning Committee Council of Presidents Diversity Committee Exchange Advisory Committee Executive Committee Exhibitor Advisory Justice List Committee Key Person CommitteeLegal Affairs Committee

eommittee

mmittee

eeee

, Feb. 7 9:00 amMonday, Feb. 8 1:00 pmuesdayT, Feb. 8 1:00 pmuesdayT, Feb. 5 1:00 pmSaturday

, Feb. 6 9:00 amSunday, Feb. 9 10:00 am–11:30 amednesdayW

, Feb. 7 2:00 pmMonday, Feb. 5 11:00 am–12:00 pmSaturday

, Feb. 6 9:00 amSunday, Feb. 7 10:00 am–12:00 pmMonday

Loews MLoews

m–10:00 amP

Loewsm–2:30 pm

MLoews

m–2:30 pmC

Loewsm–2:00 pm

MLoews

m–10:00 amA

Loewsm–11:30 am

SLoews

m–3:00 pmS

Loewsm–12:00 pm

BLoews

m–10:00 amBm–12:00 pm

Moon RoomPeriwinkle RoomMoon RoomCrown Conch RoomMoon RoomAmericana Ballroom 1Sundial RoomSundial RoomBoardroomBoardroom

Litigation Group Leaders Council (LGLC) Marketing & Client Service Committee Medicare Secondary Payer Membership Outreach TMembership Oversight Committee Minority Caucus Business National College of Advocacy Board of TNational Finance Council New Lawyer Division Board of Governors Bylaw amendment

rs Council (LGLC) vice Committee ayer

ask Force TTask Force t Committee ess

rustees vocacy Board of TcilBoard of Governors

, Feb. 8 9:00 amuesdayT, Feb. 5 11:00 am–12:00 pmSaturday

, Feb. 6 9:00 amSunday, Feb. 8 10:00 am–11:00 amuesdayT, Feb. 8 9:00 amuesdayT, Feb. 7 9:30 amMonday

, Feb. 6 2:00 pmSunday, Feb. 6 8:30 amSunday

, Feb. 6 4:00 pmSunday

Loews PLoews

m–10:00 amV

Loewsm–12:00 pm

SLoews

m–10:00 amC

Loewsm–11:00 am

CLoews

m–10:00 amC

Loewsm–11:00 am

NLoews

m–4:00 pmC

Loews

m–10:00 am

Mm–5:00 pm

Periwinkle Roomenus RoomV

Sundial RoomCrown Conch RoomCrown Conch RoomCrown Conch RoomNeptune RoomCrown Conch Room

Moon RoomNew Lawyers Division Business Organization Review Committee Pound Civil Justice Institute Board of T

ask Force Preemption TTask Force Public Affairs Committee Public Education Committee Quality of Life & Substance Abuse Committee

rial Lawyers Caucus Republican TRetirement Plan Committee Section and Litigation Group Coordination

Business ommittee

rustees titute Board of T

eemittee ance Abuse Committee rs Caucus

mittee Group Coordination

, Feb. 7 11:30 am–1:00 pmMonday, Feb. 8 1:00 pmuesdayT, Feb. 5 10:00 am–12:00 pmSaturday, Feb. 8 11:30 am–12:30 pmuesdayT, Feb. 7 10:00 am–11:30 amMonday

, Feb. 6 2:00 pmSunday, Feb. 6 2:00 pmSunday, Feb. 8 9:00 amuesdayT, Feb. 5 2:00 pmSaturday

Loews CLoews

m–1:00 pmS

Loewsm–2:30 pm

SLoews

m–12:00 pmC

Loewsm–12:30 pm

PLoews

m–11:30 amV

Loewsm–3:00 pm

MLoews

m–3:00 pmM

Loewsm–10:30 am

Bm–3:00 pm

Crown Conch RoomSundial Room

ellin RoomSunrise TTellin RoomCrown ConchPeriwinkle Roomenus RoomV

Moon RoomMoon RoomBoardroom

10

Committee (SLGCC) Section Leaders Council (SLC) Stalwarts/Hall of Fame CommitteeState Delegates

eb & IT Advisory CommitteeWrial Lawyers Caucus Membership Meetingomen TW

cil (SLC) Committee

mmitteeCaucus Membership Meeting

, Feb. 5 2:00 pmSaturday, Feb. 5 11:00 am–12:00 pmSaturday

, Feb. 6 2:30 pmSunday, Feb. 7 3:00 pmMonday, Feb. 8 11:00 am–12:00 pmuesdayT, Feb. 5 9:30 amSaturday

Loews PLoews

m–4:00 pmM

Loewsm–12:00 pm

BLoews

m–3:30 pmM

Loewsm–4:30 pm

MLoews

m–12:00 pmm–11 C:00 am

Periwinkle RoomMoon RoomBoardroomMoon RoomMoon RoomCrown Conch Room

WELCOME 5

CONVENTION LOCATION 5

REGISTRATION HOURS 5

EXHIBITS 6

REFRESHMENT BREAKS 6

AAJ BOOTHS 6

BADGE TYPES 7

ATTIRE 7

CONVENTION REFERENCE MATERIALS 7

CONVENTION ATTENDEE LIST 7

AAJ HISTORY AND MISSION 8

AAJ LEADERSHIP 8

AAJ COMMITTEE LEADERSHIP 9

AAJ COMMITTEE MEETING SCHEDULE 10

HOTEL FLOOR PLAN 11

GeneralInformation

GE

NE

RA

LIN

FO

RM

AT

ION

Client:American Associationfor Justice

Project:Membership campaigncollateral


Join the American Association for JusticeA L S O K N O W N A S T H E A S S O C I A T I O N O F T R I A L L A W Y E R S O F A M E R I C A ( A T L A ® )

For more than 60 years, the American Association for Justice, formerly the Association of Trial Lawyers of America (ATLA®), has supported plaintiff trial lawyers—as the collective voice of the trial bar on Capitol Hill and in courthouses across the nation and by providing exclusive services designed for trial lawyers. By joining AAJ, you demonstrate your commitment to protecting the civil justice system.

BENEF ITS OF MEMBERSHIPWhen you join the American Association for Justice, you join

an association dedicated to providing you with resources to

excel in your profession. Your membership benefits include

information and services you can use right now to improve

your practice and better serve your clients.

1. Increase Your Networking BaseBecome a part of groups in your specific practice area

Connect with nationwide skilled practitioners and increase

your visibility

Be recognized for your cases, achievements, and leadership

2. Save Time and Money Access thousands of documents in online document databases

Solve problems faster with innovative research tools

Get exclusive discounts on the products you use most in your office

3. Stay AheadReceive national legal news and case settlements and verdicts

Learn the latest case strategies and trial techniques from experienced trial lawyers and other

experts in your practice area

Improve your media relations and communication skills

4. Get InvolvedServe in a leadership role through numerous committees and groups

Be an activist on important issues and elections

NWONKOSLA AICOSSAEHTSA

oFthe Association of Tplaintif

ALLAIRTFONOIT

s, the American Association fearor more than 60 yewyrial Lahe Association of T

s—as the collectiverwyf trial laaintif

CIREMAFOSREYW

or Justice, fAmerican Association fTLAs of America (AATLAer ®), has suppor

oice of the trial bar on Capite vcollectiv

ALTA(AC ® )

ormerly ustice, fed ts suppor

ol bar on CapitHill and in coursercommitment t

BhWh

an asso

cxe

inf

oss the nation and bthouses acrill and in courwor trial lavices designed fer

ecting the civil justice systtoo prommitment t

SREBMEMFOSTIFENEciatssoAican rmeAin the ou jon yyou johe

iding yvoro pd tedicaten diociatn asso

embour meYYour men.essioffessioorour pl in yyour pec

ou can use res yyou can use ricvrn and seiomatroffo

viding eoy prss the nation and bou demonstrats. By joining AAJ, yerwy

em.e civil justice syst

PIHSin ou joyyou joe,icustr Jon ffoioat

oes tcesourith rou wg yyou w

eudlnefits inceship bre

evve oro impw tht noige r

eclusivxing eour e ydemonstrat

inf

oyyour p

1.B

C

y

B

2.

ou can use res yyou can use ricvrn and seiomatroffo

lour ce yyour cvve yrr seettee and bictcarur p

our Networking BaseYYour Networking BaseIncrease our spoups in yyour sprgfft ome a paroceB

rd plee skilidwnioith natt wcnneoC

yilitisibour vvisibyyour v

hiecaour cases,r yyour cases,od ffoenizgocee rB

yime and MoneTSave

evve oro impw tht noige r

nts.lie

aseeae arictcarcific pep

ease s and incrrneioittcar

shipredand leants,meeve

A

S

G

3.R

L

e

I

ynts in ocumeodffess thousands occA

atvith innor wems fastlebore pvolS

dorn the pounts oe discvusilcxct eGe

AheadStay s and case sewal negnal leioe natvieceR

ies and tgeatrest case stn the latearL

aeraecitcarpruoyyonistrepxxe

dildia rI

nt databasescumeonline do

olsoh tceseare rvi

efficour oou use most in yyour ots yyou use most in yucd

tsdicrents and vvmettlese se

decneirepxm eoues frhniqceial trt

lkilii

rehtodnasreywwaawllaitr

I

4.S

B

ns and ciolatedia rour mee yyour mevve yormpI

Get Involvedh nougole thrship rrede in a leavve in a leareS

ues and etant issron impist ovitce an aB

lsn skiliounicatmmoc

oupsres and gemmittoous crumen

nsiotcleand e

Client:Various

Project:Logos and logotypes


SEA CHANGE INVESTMENT FUND

4

oberliesdesigninteriordesign

Client:Family Focusfor Lariat Solutions

Project:Brochures and posterfor Family Focus, afoster family supportagency


Rosenthal Seiler Design, located just outsideof Washington, DC, is a full-service graphic designstudio. We strive for unique yet appropriatesolutions for each project, while considering andrespecting our clients’ timeframes and budgets.We work collaboratively with our clients in orderto effectively communicate their messages. Ourwork is consistently clean, clear and compelling.We design and produce a wide range of printmaterials including publications, annual reports,logos, graphic identity programs, posters, booksand catalogs. Rosenthal Seiler Design handlesevery stage of the design process—fromconceptualization to print production andcoordination.

Laurie Rosenthal Seiler has twenty years ofexperience as a print designer. Before startingher own business in 2002, she worked atseveral award-winning design studios in theWashington, DC area. Laurie received a BFAin Graphic Design from Washington Universityin St. Louis in 1991.

Laurie’s awards and honors include: AIGA 50,Seventh Biennial Exhibition, 2001; The ArtDirectors Club of Metropolitan Washington,48th Annual Show, 1997; The Art DirectorsClub of Metropolitan Washington, 45th AnnualShow (first and second place honors), 1994;the Washington Book Publishers Society,award of merit, 1994.

Contact:301 565 0133 phone301 565 0132 [email protected]
