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2003 2004 2005 2008 2009 2010 2011 20122006 2007
10 .
, ,
. .
2003 3 2004 GRI G2 2005 4
2006 GRI G3 2007 , 2008 ,
2009 2010 , 2011
/ , (SPICEE) 2012
10th POSCO RePORt
AbOut POSCO
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.

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tV ‘‘
CeO
2013 5

10 .
.
2012
.
‘ 2020‘ 2020 ‘ 100 ‘
, ‘ ‘ . ,

.
2012 2020 .
, .
, ,
. 2012 35 7 , 2 8
7.8%
.
, “ ” EVI(Expanded
Value Initiative for Customers), KAM(Key Account Management)
.
2012 3,500 .
, 3 2012
.
. Green Growth Leader
, .
, .
, ,
. ,

.
, . 2012
FoCuS(Fostering, open innovation, Collaboration, upgrade, Sharing)
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2012
‘&‘ . ,
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.
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39,702
79,266
63,604
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3,653
42,429
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/ /: :

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20112010 2012
( )
2,358
2.03
88
81
1,328
22
:
36
635

Customer
CASE: FoCuS
.
overview 8 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment
AbOut thiS RePORt 2012
. 2012 ( 2012 )
.
2012 .
, 2012 . “one Source
Multi use” PDF, , SNS(,
) .
.
, 2012 2011
.
/ .
, (case study) .
6
.
, .

.
.
2012 GRI(Global Reporting Initiatives) G3.1 ISo 26000,
.
, 2013
. , , .

, 2012 1 1 2012 12 31
, 2013 4 .
2013 3 22 .

,
. ,
.
.
.
02-3457-0198, 3737 [email protected] http://goo.gl/KktDl
2012

. ISAE3000 AA1000AS ,
,
.
Overview Appendix Investor Employee Partner Customer Society Environment
,
, 2007 4,
(Global POSCO Way) 2010 12 2020
.
,
.
.

" , !"
, .
‘ ‘, ‘
‘, ‘ ‘ .

.
. 5 (Customer),
(Challenge), (Execution), (People), (Integrity). 5
40 ,
.

.

,
‘ ‘. ‘ ‘
12
2009 12 . 5

.
Global POSCO Way
.
.
.
.
.
.
.
,
.
.

overview 10 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment
2020
100 ,
,
. 2%
.

.
.

. 2020 100 ,
.
2020 100 , 100
20, Metal 1 . – –
– 4 , ,
. 100

. 2012 “ , !”
2020 . ,

.

. 5%p
World First-World best*
. R&bDE*
2020 “ top Integrated Player” .
30
.

. top 5 10
“ Global Leader” .

. EPC* ,
IPP*
.
“ Solution Provider” .
·
. *
. PoSPIA 3.0
.
World First-World Best




. , , , ,

.
,

100 ,
toP 100 toP 20 Metal 1

Overview Appendix Investor Employee Partner Customer Society Environment

()

Overview Appendix Investor Employee Partner Customer Society Environment
‘ ‘
.
5 6 .

.

. ,
.
2006 CEO
. CEO
2007 CEO
, .
2010
,
.
,
. 2012

.

, .
5
3 ,
, .



CEO
2013 3 22 45
. LG CNS ,
, , .
2012 7 , 100%, 96%
. 2012 2013 , 2015 ,
PoSCo-Africa , (Coburn) / ,
.
: % :

Overview Appendix Investor Employee Partner Customer Society Environment

6 ,
, 5
. , ,
.
/

4, 2011 ,
3, 2

AMMC
2, 44 ,
3,
,
5, 2012 , Fe
5


PoSCo-Africa
( )


( )





2015


2012
01/17
08/10
02/23
11/09
03/16
12/14
05/11
2012
JAN
AuG
FEb
NoV
MAR
DEC
MAy
Overview Appendix Investor Employee Partner Customer Society Environment
, *
.
, ,
.
.
,
(Contingency plan, ) ,
, .
2012 63 6,000 , 3 6,500 ,
5.7%. 35 7,000 , 2
8,000 , 7.8% . 79 2,700 ,
36 8,400
86.8% .
2012 3,970 63 .
56 3,505 ,
41.7%.

, ,
.
, (Long Product)* 13
, 2
. /
/ .
2012 .
,
.
.
World best-World First ,
. 2012 736 ,
270
. EVI(Expanded Value Initiative for Customers, EVI
) , KAM(Key Account Management)
.
2012

(Long Product)
?
,
.
2011 2012

Overview Appendix Investor Employee Partner Customer Society Environment
,
.
128
,
. 2013
/* (Pre-
marketing,
)
.
,

. ,
. ,
,
AMMC* , IMFA*
.
,
. , , , ,
.
.
2012
(15 /) 2012. 02
, . 2006
2011 1 . 2012
,
, (Cash Cost, ) 1
2,661 9,933 .

() 4 (70 /) 2013. 05
() 4 (335 /) 2014. 10
1 (300 /) 2013. 12
CGL (50 /) 2013. 06
(180 /) 2014. 06
(30 /) 2013. 10

(20 /) 2013. 04
2012
305
429
/

.
,
.
AmmC (ArcelorMittal Mines Canada)
PGl (Pickling & Galvanizing Line)
Overview Appendix Investor Employee Partner Customer Society Environment
, 2012 5 2
, 2 .
, 24 4,200
. , PoSCo SS-VINA 6, 2014
100
.
,
.

.
, ,
.
. 2010 ,
, , *
.
, , , ,
. ,
,
, ,
(Product Mix, ) ,
.

(EVI) ,
(Lock-In)* ,
Mou .

.
,
.
,
.

overview 17 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment

/, /, /,
, ,
, , ,
. , 74 ( ),
15 17
. /
, .
2012 17 114 , 1,410 .
M&A 400
, , , It
.
2012
CnUOC (China National united oil Company)
:
2008 12
CNPC* CNuoC*

.
/
, .
2013 7
,
,
,

2014
. 2011 10
1 6-1
. 3
2013 .
, LNG ,
.

,
.
4% 3
. 2012 7 , 29 6
5,600 .
5% , 2010 2012 6 ,
6 . ,
, .
2011 2012
240
3,280
Overview Appendix Investor Employee Partner Customer Society Environment
2012

, , ,
,
.
2012 10% 6.9 .
2009 4 ,
, (Social overhead Capital)
.
Lh
.
5.5% . 2012
. CSP*
, CSP
4 50% .
2012 11, 7 400 , 3,461 .
,
.
.
,
.
,
. .

, , ,
.
.
, ,
.
, , .

overview 19 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment

. 2005 , 2011
LNG 5, 6
. 2007
, , ,
. 2012 2,
.
LNG (Value Chain)
, .
16.5%
.
(
)
.
LNG 1,800MW 1~4 2011 2 6
1,252MW 5, 6 3,052MW .
,
1,200MW 1,2
. LNG ,
1~4 (PPA)
. LNG , ,
.
ICt
ICt, It
<Creating Green ICt Future> . ICt It
EIC(Electronic Instrument Compute: , , )
,
. ,
,
,
. (Smart office)
, ,
.
J ICt 1
.
ICt It
.
MMIS(Man Machine Interface System)
, ,
,
. (PoSPIA 3.0)
(total Service)
, .
2012
Overview Appendix Investor Employee Partner Customer Society Environment


.
(2009.12), (2010.7) ,

.
,
,
. , , (LED), , 2,
.
,
. ,
(2010~2015 34.8% ) ,
.

.

, ,
. 2012 2 .
, .
( )
.
.

.

. 2012
9 588 , 157
.
, .


. ,
. ()
() ,

.

, ,
.
2012 ,

,
.
Overview Appendix Investor Employee Partner Customer Society Environment
2013 3

.
100 , .

.
,
.

PoISt(PoSCo Innovative Steelmaking technology), Co2
. ,
‘ ‘ ‘ ‘ ,
. EVI, ,
,
‘(Customer Value Management)‘ .
,
.
, .
PoSPIA 3.0
.
66
Overview Appendix Investor Employee Partner Customer Society Environment

. 2008 ,

.
, .

01

/ 1

,
.
.

,

.

.
02 03 04

05
DJSI, Global 100
GRI, ISo 26000
CSR WbCSD

uNGC
Case Study

.
GRI G4.0 GRI G4.0
.
EIRIS FtSE4Good .
CSR SPICEE
.
, SNS .
overview 23 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment

Revised Issue Pool
1 -
3 / 17
4 14
5 / 6
6 / 9
7 2
8 / -
9 15
10 20

20
32
33
34
35
25 /
26
28
* = /

( )

(, )

89 85 83.7
2010 2011 2012
Overview Appendix Investor Employee Partner Customer Society Environment


01
03 R&D 33.2%
04 32.7%
05 29.0%

06 26.8%

.

20122011

/ KPI .
.
.
CSR / .

.

CASE:
CASE: SNSCASE:
Overview Appendix Investor Employee Partner Customer Society Environment
CSR , , .
, .
2003 , ,
CSm(Corporate Sustainability management) ,
.

1 CEo
2 CEo/
CSR 1 CR






(, )
CP (Compliance Program)
,

CEo


CSR
PR
2020
> CSR CSR CASE: CASE: SNS CASE:
27 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment

. 2011 6
. SPICEE ‘, ,
/, , , 6
.
2012
.
‘ ‘ .
(2011.06.09 )

.
.
, , ,
.
02 .
03 .

02 .
03 .

02 .
03 .

01 .
02 , .
03 .
ENVIRoNMENt CuStoMER
PARtNER SoCIEty
EMPLoyEE INVEStoR
01 .
02 .
03 .

02 .
03 .

> CSR CSR CASE: CASE: SNS CASE:
Overview Appendix Investor Employee Partner Customer Society Environment

32,359

8,294

35.7%
18,757
14,479
1,812

> CSR CSR CASE: CASE: SNS CASE:
29 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment
20112010 2012
- 138.2 - 100.9
94.6 123
8.7 9.1 9.1
> CSR CSR CASE: CASE: SNS CASE:
30 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment
CSR .
.

.
2011
. 2011 ISo
26000, SAM-DJSI , GRI
. 2012 2011
.
CSR, CSR/, CSR/, , , 10 61
. 2012 ,
, .
2012 , , , , ICt,
, , 8 .

. 2012 , 2011 .
, , , , CSR, CSR,
.
, ,
. 2013
. 2013 ,
.
, .
: , 10
CSR / CSR CSR /

5.4
7.8
5.7
8.2
6.6
7.9
5.2
8.4
5.5
7.4
6.7
8.8
6.7
8.5
7.1
8.3
6.2
8.9
6.6
7.9
* 2011 2012 .
: 10 61
:

CuStoMER

ENVIRoNMENt

INVEStoR

SoCIEty

PARtNER

EMPLoyEE
> CSR CSR CASE: CASE: SNS CASE:
31 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment
Customer

. 3.0
.
,
.

.
, .
,
‘ ‘ .
.
Environment

. , ·
.
,
.

. ·
.

.
ECo DESIGN
() l
SRI (Social Responsible Investing)

ESG (Environment Society Governance)
3
ISO 26000
.

.
CSR

. ,
.
,
. ,

.
. ,
, .
, SRI* , ESG*
. , ESG ,
ESG .
l
> CSR CSR CASE: CASE: SNS CASE:
32 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment
Partner
. 3
2
.
.
, RISt
.
.
300 , 500 .
.
.
Employee

.

.

.
.

.
,
. .
Society
‘ ‘ .

.
QSS
.

.
.
.
,
.

.
. ,
.

. .

l
> CSR CSR CASE: CASE: SNS CASE:
33 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment

.
. ,

.
Case Study CSR
. ,
.
,
, .
.
.
.
.
.
, . ,
.
“” . “”
. “”
.

. , .

.
.
. %, oo
?

. ‘ ‘
.
.
, ,
.
.
.
.




2013 4 6 22 .
Rutgers univ. balhousie univ.


George Washington
univ.

( ) /: 2013 4 6
> CSR CSR CASE: CASE: SNS CASE:
34 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment

2003 6 10 .

.
CEo
,
.


.
‘ ‘,
‘ ‘,
‘ ‘ .
, e-
.

‘‘ ,
.

. CEo ,
6 2 CEo CEo
. 5

.


. 2011
, ,
. 2004
, 2011 ,
10 .
.
, , ,
, ‘ ‘ .
‘ ‘
.
2003
. 2012
2 4 ,
7 2 .
.
.
64, 1 7
.

·




> CSR CSR CASE: CASE: SNS CASE:
Overview Appendix Investor Employee Partner Customer Society Environment

, ,
. ‘ ‘
,
2012 14 15 .

.

.
, 2011 1 ,
.

.


.


. 2012 , , , , , 6 38
650
FCPA , .
.
2011 ‘
‘ , FCPA(Foreign Corrupt Practices Act)
. 2011
,
. FCPA , FCPA
1 .
()
.

.

. .
3 3
.

. .

,
.

, ,
.
.

,
. ·
.
> CSR CSR CASE: CASE: SNS CASE:
36 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment
, ,
.
, .
,
.
, uN , ,
. 2012

. , , , , , , , , ,
, .

.
, .
,
. ,
.
2009 ‘ ‘ ,
2011 ‘ ‘
.
. 5 ‘ ,
, , ‘
. e- .
,
.
, , , SE
4 .*

.
,
2011 ‘ ‘
. , ,
, . ‘
/ ‘

.
.

4.

.
, , , , , , , , ,
.
.
.
5.
.
.
, , .




> CSR CSR CASE: CASE: SNS CASE:
Overview Appendix Investor Employee Partner Customer Society Environment



.
.

(Enterprise Risk management, ERm)
2010 ERM
, 2011
, ERM .
2012
. 2013
.
‘‘ ‘‘ . Committee
,
, , . Committee


‘‘ ,
‘ERM‘ .
ERM

. ,
.


> CSR CSR CASE: CASE: SNS CASE:
Overview Appendix Investor Employee Partner Customer Society Environment

.

, , ,
(text-mining)*
.
,
‘ ‘ ,
, ‘ ‘ .
2013 .
(text-mining)



/





> CSR CSR CASE: CASE: SNS CASE:
39 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment

1 2 2-Line-
Defence
.
,

. ERM
,
.

‘ ‘ 2012 .


.
.

.
hub GIh(Global Information hub)
‘ ‘
.
, , ,
‘ ‘

.

‘ ‘ e-
, ERM

.

> CSR CSR CASE: CASE: SNS CASE:
40 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment

2004 RMS(Risk Management System)
.
RMS
.

.

2003 12
CEo/CFo
2004 . Sox
* 2006 2005 3,
.
2006
. CoSo* SEC
‘Standard Control Activity Framework‘ 10
, , .


COSO (Committee of Sponsoring organizations of
the treadway Commission)




( )

(: , )
2.
4.

> CSR CSR CASE: CASE: SNS CASE:
41 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment


2005.06 Mou (1,200 , )
2005.08 -(PoSCo-India Private Ltd)
2006.01 (Kujang)
2006.02 tISS(tata Institute of Social Sciences) ‘ R&R Package ‘
-73%
2006.11 NCAER(National Council for Applied Economic Research)

2007.05 , (minor captive port)

2008.09 , 1
2009.12 , 2
2010.01 ,
2010.06 PoSCo Foundation
2010.07 RPDAC(/), R&R
2010.07 , 99
2007.10 ~
2010.07
( .)
2010.08 ,
2011.01 ,
2011.05 , ( )
2011.05 , .
( 2 Gram panchayat 631 .)
2011.12
2012.03 (NGt), , 2011 1
,
. 2005
4,004 1,200 mOU
. mOU

.
.

.
FInEX
.
.
. 2008
. 2010 Saxena meena Gupta
, 2011 . 2007
. Saxena meena Gupta
.
2011 . 2012
(national Green tribunal)
,
. 2011
,
.

.
.
.

> CSR CSR CASE: CASE: SNS CASE:
Overview Appendix Investor Employee Partner Customer Society Environment
- 3 -
* .
mOU 7 4,004
. 4,004 89% 3,566
, 11% 438 .
. .
.
R&R * 2010 nGO, ,
(RPDAC) . R&R
R&R .
() , , , , ,
.
.

.
.
. 10 ,
ISO 26000, OECD .
.
.
, ,
, .
,

.
R&R
- R&R
, ,
02. 100%
R&R : ,
03.
R&R ,
04. ( )
R&R , .
05.
, R&R ,
, ,
/ Rs 25 6.8

> CSR CSR CASE: CASE: SNS CASE:
43 10th POSCO REPORT
Overview Appendix Investor Employee Partner Customer Society Environment
2012
, .
,

. ‘Hello ‘ 7
40 , 4 5 .
2013 1,
(linkedIn) ,
.
,
. B2B
,

.
‘‘ ‘‘
.


. nEWS, PEOPlE, FUn, tAlK
‘&‘
CEO ,
. ‘
‘ . ‘&‘

, .
‘Hello ‘ ,
, POSCO,
PEOPlE, tOGEtHER, CAREER CUltURE, SOCIAl .


.
.
.
() .
.
. [].
?


^^
.


(globalblog.posco.com)


(blog.posco.com)

(www.youtube.com/helloposco)
& ( )

> CSR CSR CASE: CASE: SnS CASE:
Overview Appendix Investor Employee Partner Customer Society Environment

,
. 2011
7 . 2012
,
, .
CEO 3 , SnS ,
,
5 , /
, .

.
, , 100
. 1,000
1,245 ..
2012 5
, .
,
.
, , .

·,
· PooL (20)
·, ,


> CSR CSR CASE: CASE: SNS CASE:

2020 ‘ ’
, .
.

2020 , , ,
. , , CSR
Win-Win .
inveStOR
CASE: CASE: 12 PAgeS
Investor 46 10th POSCO REPORT
Overview Appendix Employee Partner Customer Society Environment Investor

. IR(Investor Relations)
/
. CEO
,
.
non-Deal Roadshow*, , face-to-face ,
.



. 3 20% 2%
.
2010 2011 2012
(%) 20.4 24.2 24.7
(%) 2.03 2.56 2.27

2012 ,
. S&P Moody‘s
2012 3 A
, bbb+(Stable)
baa1(Negative) .

.
(Non-Deal Roadshow)
,
2013 1 29 CEO 2012 , 2013 .

S&P Moody‘s
Overview Appendix Employee Partner Customer Society Environment Investor
2012 ,
. 2012
35 6 650 , 2 7 900 9.0%, 35.6%
. . 2012 1 13 393,500 2012
12 28 349,000 .
, ,
, 7.8%
. .
2012 12 28 , 28,371 US
.
WSD(World Steel Dynamics) ‘
‘ 4 1 .
23 2013 7.76 .
,
. , , ,
.
WSD
2012 9 ‘ (SAm-DJSI)‘
. 2005 8 .
8 DJSI ,
2009
. 10
.

Overview Appendix Employee Partner Customer Society Environment Investor
- (SAm-DJSI)
DJSI
. DJSI 2,500
(SAM)
, .

.
,
10~15% . (Social Responsibility
Investing) ,
.
64 84 70 74
* 82 100 79 96
83 84 84 77
49 38 47 44
2012
2012.02 100 (/ 1
2012.03 , (World‘s most admired company), 3
2012.06 WSD(World Steel Dynamics), 3 1
2012.09 ‘- (SAM-DJSI)‘, 8
2012.10 ,
2012.10
2013.02 WSD(World Steel Dynamics), 4 1

2012.07 ,
2012.09 ,
2012.11 , 2011
2012.12 ,
100.
:
Overview Appendix Employee Partner Customer Society Environment Investor
.
.
. (π
innovation) .
ERP* Quick Six Sigma(QSS,
) ,
. 2020
.
(πinnovation)
,
‘ ‘
.
. ,
,
.
(πinnovation) bI(breakthrough Innovation), CI(Continuous Improvement),
Po(Process optimization) . bI(breakthrough Innovation)
. (big
thinking) .
, .
(combine), (delete),
(add), (modify) CDAM
. CDAM bI , bI
.
2012 290 CDAM , 26
. bI CEo (Gate Review)*
, .
(Gate Review)
ERP (Enterprise Resources Planning)


,
breakthrough Innovation Continuous Improvement Process optimization

Overview Appendix Employee Partner Customer Society Environment Investor
CI(Continuous Improvement)
. QSS, (tRIZ), Mega-y, big-y
. 2012 QSS
18( 34) .
. SNS /
59 30 50% .
86 45 .

64 82 .
(Visual Planning)
. Mega-y
, 8 1 1,190 .
big-y , , 155
.
Po(Process optimization)
. Po
Customer, output, Process, Input, Supplier .

.
2012 444 , 459

.
,
.
.
?

(tRIZ)



Big-y

Overview Appendix Employee Partner Customer Society Environment Investor




02
03
04
01
05
06


() () ()
() ,

,



, ,
, ,




Overview Appendix Employee Partner Customer Society Environment Investor

World top
No.1 5 ,
.
“World top ” 103% .
Co2 , .
.
(Air Knife), CEM* * ,
20 .

--
. CEM


.
25~35mm (bar)
2

Coke
( )

( 1, 6,000m3 )
, ( , )
40%
FInEX Coke-less ( FInEX )

( , )
* 50%

,
,

2 , 2 (
, )
(World First )
uV , GI hybrid
Hyper-nO Hyper-nO
No
/ 75
Nox
(tRM) 430





(PoshARP), 400mmt Slab
CEm

CEM

Overview Appendix Employee Partner Customer Society Environment Investor


2012 FFt(Family Flagship technology), World First-World best
. ,
, ,
, LED , SNG(Synthetic Natural Gas) / 7
.
R&D , ,
,
.

(twin Roll Strip Casting) 1,800mm
, 2,000mm
.
.


. 2012 10 PoSCo
,
(2 /) .

SoFC(Solid oxide Fuel Cell) · kW
MW ·
. SoFC ·
, 2015
.
lED
LED LED
. LED , , ,
,
. 2012
, 2013
.

, 2
,
.
,
. 90%
.
/
LMo()
LMo ,
NMC* .
, Si-Graphite
.
.

Investor 54 10th POSCO REPORT
Overview Appendix Employee Partner Customer Society Environment Investor
(Smart Industry)*
(Smart Grid) ‘ (Smart Industry)‘
2010 2011
.
, .
(ESS) (Smart Grid)
.
(SNG)

.
, .
1,500
. ,
.


,
. 2020
10MW ,

.

Co2
Investor 55 10th POSCO REPORT
Overview Appendix Employee Partner Customer Society Environment Investor
It
12 10 ,
(Smart Workplace, SWP) .
SWP ,
, .
,
, , IT
.
, .
SWP , ,
. ,
. PC 3,000 14%
, 30% .

.
, .

. SnS .
(Wiki) , , 860
, .
14,000 .
SWP
.
,
.

Overview Appendix Employee Partner Customer Society Environment Investor
.
2,300 1,400
1 6,000 . , ,
.

2012 2 .
12 . ,
.
1 , 8 ,
50% 80% .

.
, .
.
. ,
,
.
25% 80% , ,
, , ,

99.2 99.99

,
, , ,
, , , PVC



, , ,
EVI . .
,
, (Customer Value Innovation)

CuStOmeR
Customer 58 10th POSCO REPORT
Overview Appendix Investor Employee Partner Society Environment Customer
··,
. ·· ···
· . ,
.

, ,

.
(Silicon Steel) ,
. · .

, , ,

. ··
,
.

·, · , , ,
, ,
. ,
, (Aggressive) ,
·
.

. 3C(Computer,
Communication, Camera)
.
.
. 1
. ,
.

, , ·,
(hot Strip Mill)
.
·
.
, ,
.
· ·
· . ,
.

, ,
·
6mm . ,
, , ··
. · · ·
.

, , ,
‘‘
, . ·
Customer > CASE:
Customer 59 10th POSCO REPORT
Overview Appendix Investor Employee Partner Society Environment Customer

2012 65%, 2008
2012 2012 252 .


,
, ,
21
90
2008 2009 2010 2011 2012
36 29
24 19




·
Customer > CASE:
Customer 60 10th POSCO REPORT
Overview Appendix Investor Employee Partner Society Environment Customer
yS 900mPa (AtOS100)
,
.
, AtoS100 yS 900Mpa
.
yS 1100MPa .
yS355 mPa Critical

.

.
.
EN-S355G10M -10
-20 75t 100t
,
.
yS
500Mpa .
35PnH1400l

,
,
35PNh1400L .
200hz 13.8W/kg, 1.7t 35PN
230 3.5%, 2.3%
.
35PNh1400L hEV/EV

.
Posmart GI 1470

. ,
.
IIhS(Insurance Institute for highway Safety) 25%
.
* * , tS 1,400Mpa
. PosMart GI 1470 tS 1,470MPa
Martensite* ,
.
GI
.
PosMart GI1470
.



Customer > CASE:
Customer 61 10th POSCO REPORT
Overview Appendix Investor Employee Partner Society Environment Customer
CEO

.
.
,
.

, .

, .
, .
, CEo
. 3 ‘‘ ,

.
, ‘ 3.0‘
.

3.0 ,
. ,
(one-stop)
KAM(Key Account Management) , ,
.
KAM ,
.
(your trust and Success, our tomorrow)
,
.
,
.

.
,


( )



Global one-Stop total
Global brand

Leader

Customer > CASE:
Customer 62 10th POSCO REPORT
Overview Appendix Investor Employee Partner Society Environment Customer
,
, EVI
. ,
.
,

.
(total Sourcing) ,
.
,
.
3 , 3
. 3
3 48.6 .
H( 1,200~1,800mm, 18~25t)
,
. , 5%
, (
) .
, -(Win-Win)
.


,
.
,
,
.

, .
, ,
. 1 Quality,
Cost, Delivery* , ,
, R&D ,
.

.
EvI
EVI
(Early Vendor Involvement) ,

, ,
EVI(Expanded Value Initiative for Customers)
.
EVI
, , , , API * EVI
, .

API
API
Customer > CASE:
Customer 63 10th POSCO REPORT
Overview Appendix Investor Employee Partner Society Environment Customer

,
.
VoC*
(tool) .
, ,
6( 5) 7 . 2012
220, 301 8 10 3
, 88, 81 .
3 , . 2012

. 2012
, ,
, .
' '
, ,
.

.

e-
.
,
, .
2003 , (CRM:
Customer Relationship Management) .
(CRM) ,
,
. (CRM) ,
, .

vOC (Voice of Customer) /
Customer > CASE:
Customer 64 10th POSCO REPORT
Overview Appendix Investor Employee Partner Society Environment Customer


. ,
.
.
.
, .
1
.
12 .

. ,
10% .
,
. ,
.
,
.
EnK – CnG
(CNG: Compressed Natural Gas) CNG
. CNG (LNG: Liquefied Natural Gas) ,
. CNG CNG
.
CNG 70kg ,
.

.
ENK
DDI(Deep Drawing & Ironing) , .
ENK DDI 70kg. CNG
110kg .
110kg CNG
. CNG
. ENK DDI CNG
, ISo .
. . ENK (CNG) .
Customer > CASE:
Customer 65 10th POSCO REPORT
Overview Appendix Investor Employee Partner Society Environment Customer
‘the POSCO Quality‘ ,
,
.
,
.

2010
.

.
3 . ‘the PoSCo Quality‘
, . 3 Customer
Inside, basic Inside, Synergy Inside ,
.


. 2012
10 7 e-
2 4,700 . ,
64
, ,
.

.
50 ,
beginningImprovingSucceedingControllingLeading 5
. Controlling
, 2011 Succeeding 2012
Controlling .
2012 .
, E&C ,
.
e-

the POSCO QuAlity
Customer > CASE:
Customer 66 10th POSCO REPORT
Overview Appendix Investor Employee Partner Society Environment Customer
(PQA, POSCO Quality Awards)

.

, , , , ,
, , , .
,
.
2011 2012
tMC
(POSQC, POSCO Supplier Quality Certification)


2012 . , , ,
, 5 PDCA ,
,
.
, 2012 6
.
2012
25 ( 13, E&C 4, 8)
2012.10.8~10.19
+KMAC
CI, bI, SI ( 45~50)


(10.5)
PQA
(2013.2)

(10.8-10.19)
Customer > CASE:
Customer 67 10th POSCO REPORT
Overview Appendix Investor Employee Partner Society Environment Customer


.
.
, .
.
, ,
.
(AhSS, Advanced high Strength Steel)
. PosMart
GI1470 1,470MPa . PosMart GI1470
,
.
PosMart GI1470 .
1180 .
b-Pillar
. 1180 b-Pillar tRIP
,
.
.
,
.
.
2011 5 17 3
. (WorldAutoSteel)
.
(PoSCo body Concept-Electric Vehicle,
PbC-EV) . , , ,
2011 2 ( ) . PbC-EV
(uhSS, ultra high Strengh Steel) 40% ,
(hot Press Forming)
(MDRF, Multi directional roll forming) .
26% , (LCA, Life Cycle Assessment)
50% .

WorldAutoSteel FSV
( 17 ) 35% 70% 2020
PoSCo body Concept Electric
B-Pillar
Pillar ,
A, b, C
.

Customer > CASE:
Customer 68 10th POSCO REPORT
Overview Appendix Investor Employee Partner Society Environment Customer
.
EM-
ES(Eco Motor-Electrical Steel) , 10
EVI(Early Vendor Involvement) .
Alternator 50PN470 Electric Compressor Motor 50PN350 traction Motor 35PN230 ISG 35PN230 EPS Motor 50PN470
2,300MPα PosMart CR/ GI 1470
CR 1180 GI 550 hot Press Forming
yS 1180CP 4,000MPα


Customer > CASE:

enviROnment
contents

.
.
World First
.
ReuSe


01 02 03 04
OutPut
CO2 77 CO2 1,022 CO2 7.1
CO2 659 2,510 6,290

71 10th POSCO REPORT Environment
Overview Appendix Investor Employee Partner Customer Society Environment
,
.

.

, 1995
. 2010
, 2011 ‘ ‘
. 2012
,
.
,
. , 2010 12, , ,
‘ ‘ ,
, , .
(2010.12 )

.
·ISo 14001 .
· .
· .
·, .
· .
· .
Green PCP (Green PoSCo Certified Partner)
,


Green-PCP* 95 95
/


ISO 14001
Overview Appendix Investor Employee Partner Customer Society Environment



. ,
.

.
.

ISo 14001
. ISo 14001
,
. (, )
, .


‘ . · ,
, CEo . Cto
, , , (PoSRI), (RISt)
.

: CEo / CEo :
:
·
·
·
·

,
, .
·
. ·
·,
, . (PoSRI),
(RISt) ·
.
CEO

73 10th POSCO REPORT Environment
Overview Appendix Investor Employee Partner Customer Society Environment


.
, ·,
.

,
, .

. ,

.

,
.
,

.
.

Overview Appendix Investor Employee Partner Customer Society Environment

System) . ,

. ,
. 1996 ISo
14001 , ,
2 . ,
.
‘ PoEMS‘ , 2014
.
AbM(Activity based Management, )
.

, , ,
. PoEMS ,
.
2012 ,
1,512 6,340 , 32.6% .
: 2012
350 343133





/



* 2012
: b/C , (CSu) , 2,3
: b/C , , 1,2
2012 :

4,797
Overview Appendix Investor Employee Partner Customer Society Environment
R/O (Reverse omosis)
.
,
.

, ,
.
,
. ‘Water Management
Project‘(2007-2011) Carbon Disclosure Project ‘Water Disclosure‘(2010~) ,
(WbCSD) , ‘WbCSD Water tool‘ ,
.

. 6 /
, 10 / ,
. 2015
3 .
, ,
. ,
.
5,500
, 2012 8,000 .
, , 60,000 ,
14,000 .



t-n
Overview Appendix Investor Employee Partner Customer Society Environment


. ‘ big-y ‘

. 2012 1,
17 ‘ 2 (2012~2016)‘
. 2 1 (2006~2011)
, Nox*, Sox* VoCs* , 2008
2016 13% .
/
(2005~2011)‘ ‘(PoPs) *(2006~2010)‘
. 2012
35% 15% (: 2001 50%) .

. Eu
SVhC* MSDS*,
REACh*, RohS*, PFoS* (www.steel-n.com)
.
nOx SOx vOCs

30/50
5 50%


(SVhC) 0.1%
/ (EChA) .

Eu
Eu
PFOS (Perfluorooctanoic Sulfonate)

: /
* :
77 10th POSCO REPORT Environment
Overview Appendix Investor Employee Partner Customer Society Environment

2012 2,396 .
* 74%( 46%, 27%), 15%, 12%
. 98.4% ,
.
100% . 76%
,
.

*
.
Co2 , 2012 801 629
.
, *
(PosMent) .

Co2 70% .
.

2011 , 2012
4 41 . 2012 8

. , ,
.
.

2007
“ Mega-y” .

, 2012 1,264 6,180
. ,
.
2,396 2,358 98.4

2012
, ,
,

(Slag cement)

(Roller Mill)
,
78 10th POSCO REPORT Environment
Overview Appendix Investor Employee Partner Customer Society Environment
‘ ‘ 2020
. CO2 , , CO2
, Green Steel
. , ,
, ,
Green Business .
,
Green life ,

Green Partnership .
2010 2 7
2020

. 1
Co2 2020 2007~2009
(2.18 t-Co2/t-S) 9% 1.98
t-Co2/t-S .

, Co2
2018 1 5
.
,
,
5 5,000
1,400 Co2 .



Inventories, WbCSD/WRI Greenhouse Gas Protocol,
World Steel Association Guidelines, ISo tC 17/SC draft
Calculation method of Co2 emissions intensity from
Iron and Steel production (2010.8.27)

, .
:
Co2 .
(Scope 2):
Co2
.

CO2
CO2 * (: t-Co2/t-S*)
2.13
2010()
2.18
2007-2009
()
-3%
-6%
2.11
2015()
1.98
2020()

CO2 (: t-Co2/t-S)
14 ( )
,


GREEN StEEL GREEN buSINESS GREEN LIFE GREEN PARtNERShIP
2018 & 7 , 8 7
t-CO2 Co2 ()
Overview Appendix Investor Employee Partner Customer Society Environment

,
.
, tFt
. , SNNC, , ASt
31.5GWh 150
. (RISt) ICt
(Smart Industry)*
, (RISt)
. 2008
, 2012 10,
ISo 50001 .



2012

Overview Appendix Investor Employee Partner Customer Society Environment

(2012 1)
3 (2MW , 2,600MW/h )
2012 12 5MW 2 , 2014 12MW
: 300
,
2008 40MW ( 82,860MW/h)
:
30MW
( 82GWh )

2012 1 ,
100kW 46Mcal
(2012 9)
(FuelCell Energy) (cell) (2012 11)
2015 20,826( 6300)
, 70MW

(JV) (hoA)

Global Green Growth Leader
2020 10 , ICt,
.

.

(RDF: Refuse Derived Fuel)

: RFD 2010
900/ 500/ , 25MW
: 2011 , 2013
(RDF) 12MW/h

(2012 2)
20Gcal

Overview Appendix Investor Employee Partner Customer Society Environment
.
,
.
Green-PCP
Green-PCP
· 2012 95 .
· ,
. Green-PCP
,


2005 ‘ ‘ ·
. ‘ ‘
, 2006 .
7
, 3R(Reduce, Reuse, Recycle)
.

Co2 .
Co2 , ‘ Co2 ‘
‘ ‘
.

‘‘ ,
.

. 10% , 5~8%
. ,
. , ,
, (Core Loss) .
, .
.
* .


GREEN-PCP

Overview Appendix Investor Employee Partner Customer Society Environment
. NGo, ,
.
,
,
.

,
‘ *‘ . , ,

, . 2012 '(Green
Economy) ' ,
,
.

‘ ‘
2009 , ,
, 2010 .
1
. SNS ‘‘
.

‘ ‘
.
.
, ,
. 2011 1
, . 2012 41 9,081 ,
2013 1 .


. (GGGI)
, (GCF)
.






, , ‘ ‘

,
,
2012 2012 9
2012 WbCSD
-
GCF(Global Climate Fund)
2013


1995 , ,
.
2010 , 2012
CDP(Carbon Disclosure Project)
. ,
SAM-DJSI 8 .

(Colloquium)

Overview Appendix Investor Employee Partner Customer Society Environment
:
2012 (WCC) ‘
‘ , ‘‘
“ ” .
() 1970 , ,
. , ,

.
‘(triton)‘* . ,
, ,

.
Co2 ,
. Mou
18
10 .
‘ ‘
2014 17 .
,
, (WbCSD) ‘biodiversity and ecosystem
services‘ .

.
, ,
.

8~13m 1.4ha
. 510, 1,000
.
. 2012 4
4kg/m2 2kg/m2 .
, , 90%
. 2012

.



Overview Appendix Investor Employee Partner Customer Society Environment

.
, .
.
PARtneR
Partner 10th PoSCo REPoRt
overview Appendix Investor Employee Customer Society Environment Partner
85
2002 ‘
(Compliance Program, CP)‘ ,
. 2003 6
,
,
.
‘ ‘ 7
, .
CP 2004 ,
CP .
2004
, 79 ·.
2004 , 2012
.


. 2002 e-
, 2008 2012 47,872
, 2010 2 ‘
‘ . 2012 84
, , / 6,119
, .
.

2004
.
// 7
. ‘ ‘


.
,
, ,
FtA(Fair trade Academy)
,
.
.
2012

Partner > CSR CASE: FoCuS
overview Appendix Investor Employee Customer Society Environment Partner
86
2012 4 CP 22
CP .
, , ,
.
()
2007 , 10
2009 A&C, , SNNC 15
2010 16
2012 , , NSt, 25(22)

2013 CP
. SPC()
CP ,
, , CP ,
· CP
. ,

.

1~2
. ,
2
. , 2 1 184
2013 310 .
.

*
Partner > CSR CASE: FoCuS
Partner 10th PoSCo REPoRt
overview Appendix Investor Employee Customer Society Environment Partner
87
. ,
,
. ,
. ,
.
, .

2011 11
. ‘
(business incubator)‘ ‘ (angel investor)‘ .
(business incubator) ,
(angel investor)
. ‘ (www.poscoventure.co.kr)‘
,
.
.
/ ,
,

.
2011 6 1 2011
10 27 3 . 2012
29,
11 31.5 .
3 ‘ ‘ .
.

. ,
CEo
.
1 -
2 -
2 3
( , , , , )
3 -
10 ,
4 -
,
5 -
, , ///R&D
5

Partner > CSR CASE: FoCuS
overview Appendix Investor Employee Customer Society Environment Partner
88

,

.
2013
150%
.
.

, R&D ,
.

‘ .

R&D .


1 1,437 19 9 5 20
2 183 14 8 6 11.5
3 376 25 12 11 10.2
4 281 24 17 ( ) ( )
2,277 82 46 22 41.7

3 .
Partner > CSR CASE: FoCuS
Partner 10th PoSCo REPoRt
overview Appendix Investor Employee Customer Society Environment Partner
89
3t, trust, together, tomorrow .
(trust) 1 2~4 (together) (tomorrow)
.
, , R&D 7
, 67
.
2012 2
.

FOCUS .
2012 5, ‘‘
9 .


.
1 2~4 ‘(together)‘ ‘
(tomorrow)‘ .
1999~2004
50
SRM CRM
(benefit Sharing)


2011.03.
2011.04.
2011.06.
2011.07.
1~2 CP
Global Growing Center ()
(1228)






World First-World best




FoCuS


2010.04.
2010.06.
2010.09.
2010.10.
2010.10.
2010.11.


toGEthER tRuSt
Partner > CSR CASE: FoCuS
Partner 10th PoSCo REPoRt
overview Appendix Investor Employee Customer Society Environment Partner
90
(Benefit Sharing)
2004 7
. 3 50%
, (3), ,
. , 2012 1,389
669 1,328 .
( )
2006 9 , (RISt),
7 ‘
(techno Partnership)‘ .

,
.

. ,
.
,
2010 6 5
, 2011 3 R&D
. 2012 237 1,057
412 .
(2012)
237 1,057 412 , , , ICt, ,
, SNNC

2004
3 2
. 1
.

2010 10
. 1, 2 ,
.

, .
2011 .
2012 12 27 263
677 . 2012 7,
91.7% ‘‘ .


Partner > CSR CASE: FoCuS
overview Appendix Investor Employee Customer Society Environment Partner
91

1 2,900
6
1 2,900 . , ,
, ,
.
(, , )
, 1,000
.









,
Kb, 2,000
‘· ‘ .
R&D

R&D
R&D
. 75% 10
3 . 2008
2011 12 R&D 1,000
. 2008 33 .
( 2009 )


. (www.steel-N.com)

.

,
.
20122011

. () .
:
Partner > CSR CASE: FoCuS
Partner 10th PoSCo REPoRt
overview Appendix Investor Employee Customer Society Environment Partner
92

2012 50 .

.


2011 5 . ,
, /, . /, ,
,
. 2012 KC 27
.
World First-World Best

. World First-
World best
. 2012, 33 World First-World best
58 .

2011 2020 10 30
.

. 2012 31
Mou , R&D, ,
KC, bhI 4 .

,
.

.

31,149 43,307 31,633 39,496 33,064 37,385


, , QSS( )
3
:
2011 2012
12 33
(POSCO Certified Partner)
(
) .
.


* : 2 SRM ,
Partner > CSR CASE: FoCuS
Partner 10th PoSCo REPoRt
overview Appendix Investor Employee Customer Society Environment Partner
93
1 2~4
1 2~4
2
. 1
.


5/100 .

16() 4
,

60
5/100 , 10
30 .
(1 ) ,
(2 )
.

20% 2010
.
,
. 1
, 180 , 1/2
, 30% .

.


.

. 2009 9 3, 4, 2012 2,495,
4,418 .
.
(Global Growing
Center) 2011 6 Krakatau ,
.

Partner > CSR CASE: FoCuS
Partner 10th PoSCo REPoRt
overview Appendix Investor Employee Customer Society Environment Partner
94


. 2012
1~2 73,091.
2,903 ,

.


. 1 2~4
, , , ,
.
.

2011 2012 8.4
, 1~2 20 .
,
70 . 2
2012 12 13 2012
. 2013
.

,
. CEo

. 2012 6,
9 15 .


,
, . 2012 305
.

. 2012 2
6 4 .

(Solution Providing)
( , , )

. /

. 2012 113 187 .

-
. 2012
778 1,093 .

Partner > CSR CASE: FoCuS
Partner 10th PoSCo REPoRt
overview Appendix Investor Employee Customer Society Environment Partner
95

2009 3

.
. ‘
(www.ibkjob.co.kr/jw/)‘ .
( 1 100
) , .
( )
2010 10
. (www.posco.co.kr)
(www.steel-n.com)
. ( ), ( ),
( ), ( ) 4
.


. 2012 1
2
.
1 2

53 .
.
.
1.

·
. 13
/ ,
.
2013,
. 12 14
600 .
2~4
, 1 2
2 .
1~2
. 2
,
2 . 1
2 .

Partner > CSR CASE: FoCuS
Partner 10th PoSCo REPoRt
overview Appendix Investor Employee Customer Society Environment Partner
96
CSR

.
.
,
. CSR
, CSR
.
(POSCO Group Supplier Code of Conduct)

2010 6, . uN
Global Compact , , , ,
, 7 22 .
.
e-procurement(www.steel-n.com)
.
SRm(Supplier Relationship management)
,
(Sourcing Group) , . ,
,

. ,
.
, , , , ,
. CSR , ,
. 50 100 .

.
2~3
1 . 2~3

.
. KoShA18001
. ,
, .
.
ISo 14001 , , ,
.
/
. Poor, Good, Excellent
3 Poor
.
2 Poor 1 ,
.
Excellent (PoSCo Certified Partner)
, .

. ,
.
,
.
, ,

.
.
CSR
, , , ,
,
, / ,

,
, ,
,
,
,
Partner > CSR CASE: FoCuS
Partner 10th PoSCo REPoRt
overview Appendix Investor Employee Customer Society Environment Partner
97
10%
. ,
10% .

.
,
hRD . , ,

. 1
,
.
SRm
, ,
, , ,
, , benefit Sharing , benefit Sharing , 2~4
, , , ,
, , ISo 14001


, , ISo 14001

: -1/, : -3/, : -1/, : -0.25/
* 90 Exellent / 80 Good / 60 Poor
Exellent
2~4 , , : 0.25/, 2
: 2
Partner > CSR CASE: FoCuS
3R: Reduce(, ), Reuse(), Recycle()
: , ,

Partner 10th PoSCo REPoRt
overview Appendix Investor Employee Customer Society Environment Partner
98
,
, .
50%
.
, .
2012 7 .
, ‘FoCuS‘ ,
. ‘FoCuS‘
.
(FoCuS) ,
(Fostering), (open innovation)
(Collaboration) , , (upgrade)
(Sharing) .
‘FoCuS‘ , 7
25
,
.
.
CEo 300 (bS)
. bS
.
.


.
12 FoCuS
.

.

7
1.

,
2.

, , ,
3.

, ,
4.
, ,
5.
,
, /,
6.
2~3

7.


F
O
C
U
S
Sharing


Partner > CSR CASE: FOCUS
Overview Appendix Investor Employee Partner Customer Society Environment

. ,
, .
(Smart Work Place) PoSPIA 3.0 ,
.
emPlOyee
CASE: _
16 PAgeS
overview Appendix Investor Partner Customer Society Environment Employee
100
‘0‘ ,
.

.

.

,
2010 9 , Mega-y
.
Mega-y , ,
. Mega-y 1 2011 9
28
. 2011 10
. ,
, , ,
. 2 2012 10 35
,
, ,
.
2013 .

.
POSCO
(hazard)
PDCA
(Cycle)* .
, .



Continual Improvement
overview Appendix Investor Partner Customer Society Environment Employee
101
PSRS (POSCO Safety Rating System)
, , ,
, ,

PSRS .

PSRS
(Change management)
(),
,
, , , ILS , 12 Element Rating
, VoC

PSRS Audit
overview Appendix Investor Partner Customer Society Environment Employee
102
(SAo)
,
.

.

,
.

.


. , , 36

. 2011 10
, 4D ,

, .
,
, .

, .

1
3 2
10
2010 2011 2012
: ( )
Employee 10th PoSCo REPoRt
overview Appendix Investor Partner Customer Society Environment Employee
103



Fun Safety Smart
,
(hazard) Smart and Fun Safety .

*
, (hazard)
.

‘ ‘

.
* , , , ,




overview Appendix Investor Partner Customer Society Environment Employee
104


.
.
,
. ,
.
/
.
(4) (12)
.
, ,
.

,
, , .
2009 ,
,
. 100% .
. 2012
6 ‘ , ,
‘ . , /
.
8 , ,
,
. bMI*
.
,
.

/
( , ) !
119(1 , 1, 9 )
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overview Appendix Investor Partner Customer Society Environment Employee
105


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107

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108
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109

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110

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overview Appendix Investor Partner Customer Society Environment Employee
112

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113
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overview Appendix Investor Partner Customer Society Environment Employee
114
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overview Appendix Investor Employee Partner Customer Environment Society
116

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overview Appendix Investor Employee Partner Customer Environment Society
117
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overview Appendix Investor Employee Partner Customer Environment Society
118
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119

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120
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overview Appendix Investor Employee Partner Customer Environment Society
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123
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124
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125

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