Portfolio of Responsibilities

EXPERIENCED EXECUTIVE |GLOBAL MARKET DEVELOPMENT | COMMERCIAL STRATEGY | MARKETING | LEADERSHIP

BRYANGOERGER

www.GoeGlobal.com

BGoerger@gmail.com

+1 612 670 7440

Minneapolis, MN 55446

Delivering value through Market Development

Development Commercialization Implementation

Strategic impact of Fortium was well documented..

“in the U.S., we launched Fortium ICF, a concrete product specifically engineered to reduce the time and material needed to build vertical concrete wall systems, such as Insulated Concrete Form (ICF) building envelopes, while providing substantial savings in long-term maintenance and energy costs. Fortium ICF employs cutting-edge advancements in mineralogy and nanotechnology to improve the performance of concrete at a microscopic level, and fully eliminates up to 75% of the steel reinforcement typically required for vertical concrete construction. The result is a concrete structure that is built 50% faster with turnkey savings of over 32% compared to traditional ICF construction” (Pg. 13)

“In developed markets [such as France and the U.S.], our opportunities to differentiate CEMEX relied more on product innovation. For example, we introduced Insularis in 2012: It is a ready-mix brand that improves the energy efficiency of buildings. Another example is Fortium ICF, a concrete product that is especially useful in putting up vertical walls.” (Pg.8)

“..each of our business units continually works to offer new, innovative building materials for their specific markets. For example, in the U.S. we launched Fortium ICF, a concrete product specifically engineered to reduce the time and material needed to build vertical concrete wall systems” (Pg. 6)

& commercial initiatives provided significant value..

I was assigned direct responsibility and ownership for two of the company’s most important strategic initiatives

…across a variety of markets and cultures

Onsite ExperiencePrimary Research | Customer Experience

Commercial Performance Improvement

Maturity Assessment

Global Maturity Assessment redefined strategy

The global best practices identified through this assessment revolutionized the commercial strategy for operating companies on multiple continents

Merger & Acquisition – Global integration leader

I successfully integrated the most significant (in terms of revenue & sales volume) and politically challenging operations inthe LafargeHolcim network