Enterprise Content ManagementImpact on Retail Industry

UST Global Inc,January 2018

USTGlobal ®

Table of Contents

Content Management Challenges 3

Enterprise Content Management: The Solution 4

What We Do at UST 5

Enterprise Content Management I Impact on Retail Industry I JANUARY 2018 2Copyright © 2018 UST Global Inc

Enterprise Content Management I Impact on Retail Industry I JANUARY 2018 3Copyright © 2018 UST Global Inc

Content Management Challenges

Retailers generate a lot of content from various sources for various needs.

With digitization taking over every industry, retailing has expanded into electronic means, which in turn produces huge amounts of content of various types.

Retailers have to handle two types of content – product and non-product content.

Product content

Any text, image or other information which a brand or retailer provides to describe their product features comes under product content. Name, price, dimensions and any related descriptions are made available for ecommerce purposes.

Retailers shift to various methods to effectively manage content across all marketingchannels.

For creation composition and management of content, retailers typically focus on four processes

Digitized planning and acquisition process

Searching, creating and buying assets for designing

latest specification or new user experience

Large retailers face various challenges in storing and managing huge amounts of content.

Non-product content

Information about the seller, including hours of operation, return policies, company history, site template and design, non-product animation videos, pictures and assets used for marketing are also important for making the retailer and their products appealing.

Digital asset classification and storage

Created/bought assets are stored at a common asset

management system in folders/subfolders for creating

user experience

Web content management

Create templates and assemble content into the web

page. Approval workflow and review can be run here.

Publishing and delivery of content

Select the required asset/content to be deployed at a

given time. The deployment depends on the delivery

architecture.

Copyright © 2018 UST Global Inc Enterprise Content Management I Impact on Retail Industry I JANUARY 2018 4

ECM or Enterprise Content Management is a means of organizing and storing documents and content related to larger organizations. It broadly consists of the methods, tools and strategies applied for content management relating to an enterprise.

Enterprise Content Management: The SolutionEnterprise Content Management is a solution to manage retail content throughout itslifecycle.

ECM underwent major changes owing to industry challenges since its inception.

Enterprise Content Management

DocumentManagement

RecordsManagement

Capture andScanning

Business ProcessManagement

Content Explosion

The business data from

various industries are on

the rise, of which 90% are

human information. This

content explosion occur at

a rate of 60%+ per year.

90%

Regulatory Pressure

It was assumed that

60% of enterprises without

content management

strategies will face data

loss through 2016.

60%

Mobility

It was also stated that by

2015, 60% of the content

management workers will

interact with some form of

related application via a

mobile device.

60%

Cloud

70% of the enterprises

were said to include cloud

file sharing and sync

capabilities on

implementing or upgrading

ECM applications.

70%

Copyright © 2018 UST Global Inc Enterprise Content Management I Impact on Retail Industry I JANUARY 2018 5

What We Do at USTWhen you consider availing the services of an ECM System, it is important that it fits yourneeds.

UST’s ECM system for the retail industry includes various solutions tailor-made for differentneeds.

Merchandizing of products being a key role for a retail brand, it is important to have a centralized document repository to keep files and documents organized and synced.

Align all the vendor applications with product launch process to respond quickly to market changes.

For promotion and management of products, keeping all product related docu-ments at a single point of access.

Use emails and electronic forms to collect product information quickly and easily and integrate them to the repository.

Integration

It is a key factor that an ECM System easily inte-grates with an organization’s existing infrastructure. At UST, we focus on providing the flexibility to use multiple databases, servers and file systems to ensure smooth functioning of your organization without further complications down the line. We ensure that all the applications essential to run your business integrates with our system.

Compliance

We ensure that all your documents and content comply with the rules and regu-lations, making it easily assessable during audits and lawsuits.

Support

We offer reliable critical support to all facets of the business linked with ECM. Technical support, training and educational documents both in person and online and quick troubleshooting of issues are some of the services included.

Pricing

Our product pricing is affordable and according to the solution customized and offered to you. There is no one-price-for all policy, as different enterprises come with different needs. We offer various ECM packages according to your needs.

Core Functionality

The basic function of an ECM System is to manage all the documents and content of an enterprise in its complete life cycle. Our system allows you to customize the metadata of the stored content. This makes it easier for the employees to search for specific content.

Central Repository document management

Copyright © 2018 UST Global Inc Enterprise Content Management I Impact on Retail Industry I JANUARY 2018 6

Our solution has the base framework which is quite adaptable, with a few tunings enablingECM for retail.

Consumers are given detailed product info through multiple channels for improved shopping experience.

By continuously providing consumers with relevant information through various channels, e-commerce revenue is increased.

Website navigation and searches provide relevant search results by studying previous search patterns and customer profiles.

Multi channel access

Our ECM system is enabled to take the pressures of ever -changing regulatory and legislative rules as well as market changes.

All documents and content are routinely checked and updated so that relevant documents are easily retrievable in the face of an audit/lawsuit.

Control mechanisms required for automatic categorization of content are also established.

Compliance

By automating review, approval and payment processes of your organization, cost can be efficiently controlled.

Invoices and other transaction records are systematically stored, with an easily retrievable option for the concerned personnel.

Customers also avail early payment discounts, supporting easier cash flow.

Optimization of payable accounts

Any ECM system is incomplete without select operational, integration and contractmanagement methods.

We help you streamline planning of order, shipment process, invoice genera-tion, delivery management and so on.

By managing the storage and flow of content through various sections of the supply chain, we provide you with insights to optimize the workflow.

Eliminate unnecessary paperwork for employees by digitizing all the recoded processes.

Relevant information regarding customers and employees are all sent to differ-ent files/folders within the central repository, easily retrievable and linked to sales and promotion department and ERP system respectively.

Operational efficiency management

Microsoft SharePoint and Microsoft Office integration is provided

Salesforce integration if necessary

Integrations

We equip you to manage the contract lifecycle from request to approval to expiration and renewal

We also automate predictable and recurring steps while providing information about the same to concerned personnel.

Contract Management

UST Global® is a fast-growing digital technology company that provides advanced computing and

digital services to large private and public enterprises around the world. Driven by a larger purpose of

Transforming Lives and the philosophy of “fewer Clients, more Attention”, we bring in the entrepreneuri-

al spirit that seeks the fastest path to value in today’s digital economy. Our innovative technology

services and pioneering social programs make us stand apart.

UST Global is headquartered in Aliso Viejo, California and operates in 21 countries. Our clients include

Fortune 500 companies in Banking and Financial Services, Healthcare, Insurance, Retail, High Technol-

ogy, Manufacturing, Shipping, and Telecom. UST Global believes in building long-lasting, strategic

business relationships through agile and client-centric global engagement models that combine local

experts and resources with cost, scale, and quality advantages of global operations.

For more information, please visit: www.ust-global.com

ABOUT UST GLOBAL®

Corporate Office: UST Global ®

5 Polaris Way, Second Floor, Aliso Viejo, CA 92656Tel: (949) 716-8757 Fax: (949) 716-8396

www.ust-global.comFor further information contact: info@ust-global.com

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