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GEORGE STEINBRENNER Kevin Morse Entrepreneurship- Period 7

George steinbrenner

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Page 1: George steinbrenner

GEORGE STEINBRENNER

Kevin MorseEntrepreneurship- Period 7

Page 2: George steinbrenner

“Company”

Ran American Shipbuilding Company early on

Bought the New York Yankees in Yankee Global Enterprises

Formed in 1999 Owned

Yankees YES Network Nets* Devils*

*since discontinued

Page 3: George steinbrenner

Early Life

Eldest child of Henry George Steinbrenner Two younger sisters

Attended Culver Military Academy Later, Williams College Joined the United States Air Force

after graduation

Page 4: George steinbrenner

Major Life Events

1973

•Purchases the Yankees from CBS for a net price of $8.7 million.

1990

•Banned from baseball for life*

•*Would later be reinstated

2002

•Launches the Yes Network

2010

•Dies of a heart attack

Page 5: George steinbrenner

Abilities

• “I haven't always done a good job, and I haven't always been successful - but I know that I have tried.”

Persistent

• “Winning is the most important thing in my life, after breathing. Breathing first, winning next.”

Winner

• “My dad never let me have an allowance. He gave me chickens. I had to feed them, gather the eggs, and sell them. I kept ledgers. I had to run it like a business. When I went off to military school, I sold the business to my sisters for too much, and they haven't liked me since.”

Great Business Man

Page 6: George steinbrenner

Characteristics

Emotional

• Highly intelligent, yet, still often ruled by his emotions

Impulsive

• He was a man of action and often acted without reflection

The Boss

• He needed to be in charge and he was in charge

Page 7: George steinbrenner

Challenges

Successes Failures

Owned his own

cable TV channel

7 World Series

Championships

Turned Yankees

into a billion-

dollar business

Dave Winfield

controversy

Clashed with

managers

Page 8: George steinbrenner

Visual Aids