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If fast – not on the road! But at the racetrack!
The interest in the social campaign prepared by the Police’s SPEED group exceeded all expectations. The video showing the Ambassador of this campaign, Karolina Pilarczyk drifting on the racetrack, was shown by all TV stations. And articles regardin this campaign, appeared in many places in the printed press and on the internet. The video you can watch here: https://www.facebook.com/256719847763744/ videos/501475730764472
E-MEDIA :
TOK FM:
https://audycje.tokfm.pl/podcast/86287,O-jezdzie-ekstremalnej-ale-i-bezpieczenstwie-na-drodze-mowi-Karolina-Pilarczyk-Krolowa-Polskiego-Driftu
Telemagazyn.pl:
https://www.telemagazyn.pl/artykuly/bez-sciemy-szybcy-i-wsciekli-to-jedna-wielka-sciema-ktore-filmowe-poscigi-moglyby-wydarzyc-sie-naprawde-79573.html
https://dziennikzachodni.pl/bez-sciemy-rusza-2-sezon-szybcy-i-wsciekli-to-jedna-wielka-sciema/ar/c13-14799494
https://gazetawroclawska.pl/bez-sciemy-rusza-2-sezon-szybcy-i-wsciekli-to-jedna-wielka-sciema/ar/c13-14799494
KAROLINA CK PILARCZYK
Media activities - February 2020
„If fast – not on the road! But at the racetrack!” – this slogan , with video with
Karolina Pilarczyk, was very popular in February in Poland all over in media.
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Auto Moto Racing Before the world stopped the last big event for Karolina was the car exhibition in Italy. Karolina was invited by the organizers as an International Motorsport star and for doing a drift show.
The exhibition was visited by over 73k people!!!
Right away after coming back to Poland, Karolina Pilarczyk was talking in the internet TV wpolsce.pl , about situation in the polish Motorsport: https://youtu.be/NM-FAmxml-8
E-MEDIA :
Radio dla Ciebie
https://www.rdc.pl/informacje/warszawa-jak-szybko-to-nie-na-drodze-nowa-kampania-stolecznej-policji/
Wprost:
https://auto.wprost.pl/aktualnosci/10300437/jak-szybko-to-nie-na-drodze-karolina-pilarczyk-w-kampanii-policji.html
https://www.wprost.pl/motoryzacja/10300437/jak-szybko-to-nie-na-drodze-karolina-pilarczyk-w-kampanii-policji.html
https://warszawa.wyborcza.pl/warszawa/7,54420,25589150,moto-orkiestra-2020-na-bemowie-pomaganie-wsrod-ryku-silnikow.html
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Soon after, in the breakfast television TVP 2
„Pytanie na śniadanie” together with other
invited guests, she took a part in a discussion
why people in Poland cannot park properly
😉
As an Authority – Motorsport driver , with
worldwide presence, Karolina was telling her
story on a meeting for one of the biggest
company in the food industry. Fight for the
goals, looking for solutions, and perseverance
was very inspiring for the audience.
E-MEDIA :
Wirtualne Media
https://www.wirtualnemedia.pl/artykul/karolina-pilarczyk-jak-szybko-to-nie-na-drodze-komenda-stoleczna-policji
Kronika24.pl
https://kronika24.pl/jak-szybko-to-nie-na-drodze-z-karolina-pilarczyk-i-zanim-ominiesz-pomysl-z-kinga-preis-wideo/
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Showbiznes
February in show business it is associated with Oscars. You could say that the
Motorsport driver has not much in common with this area, but other opinion
has Marcin Cejrowski, Chief editor of
plejada.pl, who invited Karolina to his
live studio during the Oscar ceremony.
As he argued, Karolina appeared in the
American reality show: Hyperdrive,
produced by one of the Oscar nominees -
Charlize Theron. In addition, she is one
of the few people from Poland, who are
recognized all over the world and
additionally works for their success as
hard as the winners of gold statuettes
that stimulate the imagination of the
entire film industry. It is impossible not
to agree with him :) Karolina during
LIVE broadcast looked like an Oscar star!
Equally amaizing atmosphere was during the fashion show of the famous
designer Viola Piekut. This is
another show organized by
the Organization taking care
for children from the oncology
hospitals. The children were
the stars during this fashion
show. On the catwalk they are
accompanied by people
known and valued in Polish
show business. Karolina has
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been one of them for years, and she has been
working with this Organization for as long
time. She could not miss this. And the smile of
these children is the biggest reward.
Karolina took a part also in Journalist Ball
, to which she was invited by the host of
these event – a journalist Anna Popek.
Karolina took a part in a special photo
session – more information soon.
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We know also the date of the drift season inauguration: 4th of April! It will take
place on-line on the fanpage of Karolina Pilarczyk!
And although due to the epidemic, the drift season will start a little later, we
will not let our fans forget about our Partners. By the start of the season, we are
planning a series of activities using Karolina's social media, in which we will
promote our partners' products and services. More details on this topic soon.
Karolina as an advertising medium
We would also like to show you the latest estimation regarding the coverage
and advertising equivalent of Karolina Pilarczyk. This numbers are only for
February! Information about Carolina reached over 5 mln people,
equivalent is over 665k PLN!!