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    Carlsberg GroupCapital Structure & Financial Policy

    Presentation for The Danish Society of Financial Analysts

    8th

    April 2014

    Lars Cordi, VP & Group Treasurer

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    1. Group development

    2. Ambition

    3. Ownership structure

    4. Financial policy

    5. Importance of investment grade

    6. Cash is king

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    3

    This is Carlsberg Group today

    No. 1in Northern & EasternEurope and fourth largestbrewer in the world

    500different beerbrands

    40 000employees onthree continents

    36 000 000 000bottles of beer sold in 2013

    150Markets aroundthe world

    Presentation for The Danish Society of Financial Analysts - 8th April 2014

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    The Carlsberg Group has undergone big changesin recent years

    1990

    OPERATIONS INDenmark, UK and Malawi. Minorityownerships in Finland, Italy and Malaysia

    Carlsberg is an international beer brand but mainly

    through export and licensed brewing

    MALAWI

    + 50% ownership

    0-50% ownership

    Joint ventures

    Presentation for The Danish Society of Financial Analysts - 8th April 2014

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    MALAWI

    5

    The journey to becoming an internationalcompany begins few leading positions globally

    ACQUISITIONSSweden, Finland, Italy, Portugal,Lithuania, Poland, Croatia, Turkey,Nepal, Sri Lanka and Vietnam

    1999

    + 50% ownership

    0-50% ownership

    Joint ventures

    Presentation for The Danish Society of Financial Analysts - 8th April 2014

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    MALAWI

    6

    Merger with Orkla (Norway) and joint venture in BBH

    ACQUISITIONSNorway, Sweden, Switzerland, Poland,Turkey

    JOINT VENTURES

    BBH (Russia, Ukraine, Belarus and Balticcountries) is a joint venture betweenCarlsberg Breweries (owned byCarlsberg and Orkla) and UK brewerScottish & Newcastle

    2001

    + 50% ownership

    0-50% ownership

    Joint ventures

    Presentation for The Danish Society of Financial Analysts - 8th April 2014

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    Acquisition of Scottish & Newcastle gives majorityownership of BBH, France, Greece and more

    ACQUISITIONSBBH (Russia, Ukraine, Belarus,Kazakhstan, Uzbekistan, Balticcountries), France, Greece, India,Western China

    DIVESTMENTS

    Turkey, South Korea

    The biggest acquisition by a Scandinavian company

    2008

    MALAWI

    + 50% ownership

    0-50% ownership

    Joint ventures

    Presentation for The Danish Society of Financial Analysts - 8th April 2014

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    9

    Carlsberg Group today the worlds fourth largestinternational brewer

    ACQUISITIONSIncreased shareholding in ChongqingBrewery Company in China to 60%

    2013

    MALAWI

    + 50% ownership

    0-50% ownership

    Joint ventures

    Presentation for The Danish Society of Financial Analysts - 8th April 2014

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    Our three regions at a glance

    Western Europe

    % of totalbeer volume

    % of EBIT

    Eastern Europe Asia

    2013

    2013

    Group

    Presentation for The Danish Society of Financial Analysts - 8th April 2014 10

    41 35 24

    47 36 17(2009: 43%) (2009: 44%) (2009: 13%)

    (2009: 41%) (2009: 52%) (2009: 7%)

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    1. Group development

    2. Ambition

    3. Ownership structure

    4. Financial policy

    5. Importance of investment grade

    6. Cash is king

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    We want to be a significant player in the marketswhere we choose to compete

    We want to balance our presence in both mature and growth markets

    Most of the western world is fully consolidated and major local playerare owned by the big four international brewers

    Worlds top-4 brewers

    Presentation for The Danish Society of Financial Analysts - 8th April 2014

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    1. Group development

    2. Ambition

    3. Ownership structure

    4. Financial policy

    5. Importance of investment grade

    6. Cash is king

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    Group ownership structure

    14

    CarlsbergFoundation

    Freefloat

    Carlsberg A/SListed on Nasdaq OMX

    Copenhagen

    CarlsbergBreweries A/S

    Operating companies

    30% of capital75% of votes

    70% of capital25% of votes

    100%

    20%

    34%20%

    26% Denmark

    USA

    UK

    Other

    Note: Excluding The Carlsberg Foundation

    Geographical break-down of shareholders

    Presentation for The Danish Society of Financial Analysts - 8th April 2014

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    Carlsberg Foundation Charter

    15

    + New dividend policyMin. 25% of retained earnings to be phased in over two years

    1970

    200751% of capital

    201351% of votes25% of capital

    51% of votesNo condition on capital

    Presentation for The Danish Society of Financial Analysts - 8th April 2014

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    1. Group development

    2. Ambition

    3. Ownership structure

    4. Financial policy

    5. Importance of investment grade

    6. Cash is king

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    Funding structure

    18

    Carlsberg A/SListed on Nasdaq OMX

    Copenhagen

    CarlsbergBreweries A/S

    Operatingcompanies

    72%

    18%

    4%5% 1%

    Bonds

    Non-current bank borrowing

    Mortgages

    Current bank borrowings

    Other, current and non-current

    Funding sourcesConservative funding policy

    Main funding sources arebonds and long-term bankfacilities

    A new EUR 2,510m multi-currency facility due February

    2019 with options to extendadditional 2 years was signedDecember 2013

    5 bonds issued under 5bnEMTN program

    Centralized funding at the level of Carlsberg Breweries A/S

    Presentation for The Danish Society of Financial Analysts - 8th April 2014

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    1. Group development

    2. Ambition

    3. Ownership structure

    4. Financial policy

    5. Importance of investment grade

    6. Cash is king

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    Investment grade issuers have priority access tofinancial markets during volatile times

    21

    The Collapseof Lehman

    Brother

    TheSovereignDebt Crisisin Europe

    PeripheralEuropean

    DebtConcerns

    Source: Dealogic, Bloomberg, BNP Paribas

    Over all supply decreases as investors becomes more picky in volatile times

    The IG market is by far more resilient, is open longer and never totally shuts down evenwhen volatility strike whereas the red Sub-IG (includes Non-rated) areas vanishes orsignificantly decrease during the same periods

    IG corporates will have greater access to bigger pools of liquidity at all times, but morespecifically (and perhaps importantly) when liquidity freeze up

    0

    50

    100

    150

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    Q1

    2008

    Q2

    2008

    Q3

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    Q4

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    Q1

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    Q2

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    Q1

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    Q2

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    Q3

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    Q3

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    2014

    Sub-IG Corporate EUR IG Corporate EUR

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    10

    20

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    50

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    90VIX Index (RHS)

    Quarterly Issuance Volumes in Relation to the VIX Volatility Index since 2008

    Presentation for The Danish Society of Financial Analysts - 8th April 2014

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    Investment grade issuers benefit from morestable funding costs during volatile times

    Presentation for The Danish Society of Financial Analysts - 8th April 2014 22

    Enron Default ,Dotcom Bubble and9/11 attack

    LehmanBrothercollapseand debtcrisis

    PeripheralEuropeanDebtConcerns21%

    Source: Merrill Lynch Index, BNP Parisbas

    0

    5

    10

    15

    20

    25

    1999 2001 2003 2005 2007 2009 2011 2013

    European BBB index European HY BB index

    The costs differential between European BBB and BB High Yield Corporates since 1999

    The historical cost of funding between BBB and BB rated issuers shows that the BBB cost ismuch less volatile compared to BB

    Even though the funding cost rise for BBB corporates at distressed times, it remains lowcompared to the significant spikes BB corporates experience

    On a note separate to cost, there is of course other benefits of staying IG such as less

    covenants, longer maturities available etc.

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    1. Group development

    2. Ambition

    3. Ownership structure

    4. Financial policy

    5. Importance of investment grade

    6. Cash is king

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    Strong focus on working capital management toimprove financial flexibility

    0%

    2%

    4%

    6%

    8%

    10%

    12%

    2006 2007 2008 2009 2010 2011 2012 2013

    ATWC/net revenue

    24Presentation for The Danish Society of Financial Analysts - 8th April 2014

    Group wide initiative toreduce average tradeworking capital

    Dedicated work streamsand initiatives forinventories,accounts payableand accountsreceivables

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