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Lions Clubs International
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Make your Convention
Amazing!
2014 International ConventionToronto, Canada
July 7, 2014
Lions Clubs International
Presented by
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Wayne E. Davis
Past International Director
2007-2009
Dennis L. Brining
Past Council ChairMD 24
2010-2011
Carl E. Burson
Past District GovernorDistrict 4 C51984-1985
Lions Clubs International
What Makes a Convention Amazing?
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“Amazing” is achieved by delivering an event which exceeds the attendees’ expectations
Lions Clubs International
The Five “P’s” for an Amazing Convention
People
Preparation
Program
Planning
Promotion
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Lions Clubs International
• Find the right people to do the job
• Give them a job description
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Put together a Great Team of People
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• Provide tools to complete the job
• Provide an Outline and Schedule of Events as an Example
• Let them do their job
Tools for the Team
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Prepare the Team – Get Feedback First
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• Prepare the team to work together
• Survey both attendees and non-attendees from previous conventions
• Compile and review the results
• Listen to the club members
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What do we do with this information?
• Engage in new creative thinking
• Brainstorm on both an
individual and group basis
• Set the goals for the next convention
Lions Clubs International
Create an Amazing Program
• Great speakers are key
• Look outside the organization
• Find someone of local interest
• Beneficiaries and benefactors of Lions programs
• Entertaining speakers who can also inspire
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Focus Program on the Lions
• Be relevant to purposes of the association
• Consider a service project rather than classroom time
Lions Clubs International
Help Clubs “Make It Happen”
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• Give clubs ownership of some of the program
• Clubs need reachable and obtainable goals
• Tie together fun activities and purpose
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Takin’ Care of Business
• There are many attendees not involved with the business session
• Eliminate down-time for non-business attendees
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With Goals made and Program designed, Start Planning!
• Set supporting logistics
• Use tracking spreadsheets
• Create task lists
• Keep it simple
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Promote, Promote, Promote!
• Start early
• Create a comprehensive Marketing Plan
• Always include registration information
• Promote the benefit of attending at district, club and individual level
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