After

Before

The Pictures

Target Audience

The primary target audience would be young females aged 20-35. Those interested in rock music.

Those from a ethnic background.

Secondary Target Audience

The secondary audience would be females in their late teens interested in rock pop.

They may attract young male audience who are interested in their genre of music who might want to be like them.

PublicityWe would have our band music appear on various music channel such as MTV rock,

Kerrang and VH1.

We would have the band support local Uk rock bands such as the Muse famous rock bands

such as Green Day, Kings of Leon, Cold Play, ect.

Have them perform in various clubs to start building their fan base.

Promotion

On there concerts and gigs they could give away free t-shirts of the bands picture. They could also giveaway

samples of there music on a CD.

We could feature there music in a film.

Advertising

We could feature their music on different rock radio stations such as Radio Caroline, Total Rock and Play rock UK.

We could introduce them in magazines such as Black Velvet which is a UK magazine which features a wide area of rock

music, Music Emission which focuses on independent labels and artist from alternative music. After we establish a place

in the UK market we could then move on to a more worldwide magazine such as Rock Around The World.