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Why mobile? Because it is friendly…
and necessary!By: Study Breaks College Media
Why do you need a mobile website?
Mobile devices will pass PCs as the access device of choice in 2013Day and Night 365 Media
What makes a great mobile website?
• Your location, phone, hours of operation and contact information are clearly visible
• Less text, more images, slideshows and videos
• Easy ways to share on social networks and with friends
• Current offer or coupon
• Short mobile form
Why else do you need a mobile website?
42% of smartphone or tablet owners shop online at least once a month
Yesmail Interactive 2012 Holiday Survey
Over 80% of mobile interactions result in an action (call, visit or purchase).
Day and Night 365 Media
In 2015, mobile internet will outstrip laptop internet
Yesmail Interactive 2012 Holiday Survey
Mobile commerce is now
21% of all traffic to e-commerce websites
Yesmail Interactive 2012 Holiday Survey
How do you want to be seen?
Features and Benefits
Mobile Coupons
Mobile coupons offer 10x the
redemption rate of traditional coupons. Perfect for restaurants.
Coupons are stored on the user’s device, no more coupon clipping.
Easy to update.
Can be shared through social media.
Features and Benefits
Geo Location (store finder) Users enjoy the
convenience of quickly finding you, which in turn creates
more opportunity for more foot traffic into your store.
Features and Benefits
M-commerce (PayPal or credit
cards)
Users can order your product with just a touch of a
button.
Features and Benefits
Mobile Lead Generation
Connect with your users
Great for housing communities to quickly get tenant feedback.
Collect emails for your newsletter.
Create new leads in a mobile friendly form.
Features and Benefits
Social SharingInstantly connect users with your social networks
Easy to use widgets allow users to “Like” and follow your social networks with just one touch.
Users can share content from your mobile site with their friends.
Features and Benefits
Rich mobile experiences (slide
shows, video, intuitive design)
Allows users to experience your brand visually
Perfect for music venues to showcase live performances.
An interactive way to brand your site with photos, fliers and video.
Why Your Customers Love Mobile
They can easily call you and find you.
They can quickly find the information they need, when they need it (your services, hours of operation, menu, current offers).
Mobile engagement is fun!