12
S Why mobile? Because it is friendly… and necessary! By: Study Breaks College Media

Mobile presentation-shweiki

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Page 1: Mobile presentation-shweiki

S

Why mobile? Because it is friendly…

and necessary!By: Study Breaks College Media

Page 2: Mobile presentation-shweiki

Why do you need a mobile website?

Mobile devices will pass PCs as the access device of choice in 2013Day and Night 365 Media

Page 3: Mobile presentation-shweiki

What makes a great mobile website?

• Your location, phone, hours of operation and contact information are clearly visible

• Less text, more images, slideshows and videos

• Easy ways to share on social networks and with friends

• Current offer or coupon

• Short mobile form

Page 4: Mobile presentation-shweiki

Why else do you need a mobile website?

42% of smartphone or tablet owners shop online at least once a month

Yesmail Interactive 2012 Holiday Survey

Over 80% of mobile interactions result in an action (call, visit or purchase).

Day and Night 365 Media

In 2015, mobile internet will outstrip laptop internet

Yesmail Interactive 2012 Holiday Survey

Mobile commerce is now

21% of all traffic to e-commerce websites

Yesmail Interactive 2012 Holiday Survey

Page 5: Mobile presentation-shweiki

How do you want to be seen?

Page 6: Mobile presentation-shweiki

Features and Benefits

Mobile Coupons

Mobile coupons offer 10x the

redemption rate of traditional coupons. Perfect for restaurants.

Coupons are stored on the user’s device, no more coupon clipping.

Easy to update.

Can be shared through social media.

Page 7: Mobile presentation-shweiki

Features and Benefits

Geo Location (store finder) Users enjoy the

convenience of quickly finding you, which in turn creates

more opportunity for more foot traffic into your store.

Page 8: Mobile presentation-shweiki

Features and Benefits

M-commerce (PayPal or credit

cards)

Users can order your product with just a touch of a

button.

Page 9: Mobile presentation-shweiki

Features and Benefits

Mobile Lead Generation

Connect with your users

Great for housing communities to quickly get tenant feedback.

Collect emails for your newsletter.

Create new leads in a mobile friendly form.

Page 10: Mobile presentation-shweiki

Features and Benefits

Social SharingInstantly connect users with your social networks

Easy to use widgets allow users to “Like” and follow your social networks with just one touch.

Users can share content from your mobile site with their friends.

Page 11: Mobile presentation-shweiki

Features and Benefits

Rich mobile experiences (slide

shows, video, intuitive design)

Allows users to experience your brand visually

Perfect for music venues to showcase live performances.

An interactive way to brand your site with photos, fliers and video.

Page 12: Mobile presentation-shweiki

Why Your Customers Love Mobile

They can easily call you and find you.

They can quickly find the information they need, when they need it (your services, hours of operation, menu, current offers).

Mobile engagement is fun!