Paulo LopesHabbo.nl

‘World of Virtual Goods’

Sulake Corporation Strictly confidential legally protected and privileged informationPaulo Lopes Habbo Hotel NL

Waar?Online Gaming

Virtual Worlds

Online Communities

Social Networks

Sulake Corporation Strictly confidential legally protected and privileged informationPaulo Lopes Habbo Hotel NL

*Inside virtual goods: The US virtual goods market 2010-2011

Wat zijn Virtual Goods?

Functional virtual goodsDecorative virtual goodsConsumptive virtual goods

Sulake Corporation Strictly confidential legally protected and privileged informationPaulo Lopes Habbo Hotel NL

Doing moreRelationsImage

Drivers bij aankoop van Virtual Goods

Sulake Corporation Strictly confidential legally protected and privileged informationPaulo Lopes Habbo Hotel NL

Waarom zijn Virtual Goods voor jou belangrijk?

Succes driversOnderdeel in marketingmixVerdienmodel

Sulake Corporation Strictly confidential legally protected and privileged informationPaulo Lopes Habbo Hotel NL

Toekomst van Virtual Goods

Paulo Lopespaulo.lopes@sulake.com

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