GIFT UNIVERSITY PIND DAY ( می دیسیہل )

PIND DAY

2 DAY EVENT

IN GIFT UNIVERSITY

Submitted TO:-

Sir Abid Awan

Submitted By:-

Muhammed Mughni Atique 11108001

Hamza Ashraf 11108015

Sufyan Sajjad 11108029

AbuBakar Butt 11108024

GIFT UNIVERSITY PIND DAY ( می دیسیہل )

ContentsDEDICATION:...............................................................................................................................................3

INTRODUCT`ION:.........................................................................................................................................4

OBJECTIVES AND GOALS:.............................................................................................................................4

HISTORY OF THIS EVENT:.............................................................................................................................4

Marketing Plan:...........................................................................................................................................5

Product........................................................................................................................................................5

Place............................................................................................................................................................5

Promotion:..................................................................................................................................................5

PRICE:..........................................................................................................................................................5

PIND DAY ACTIVITIES:..................................................................................................................................6

Market Strategy...........................................................................................................................................7

EXPENSES....................................................................................................................................................9

Sponsors....................................................................................................................................................10

Group Investment.....................................................................................................................................10

ANEXEX:.....................................................................................................................................................11

GIFT UNIVERSITY PIND DAY ( می دیسیہل )

DEDICATION:

I am thankful to God Almighty who has enabled me to finish this

report, praise to Hazrat Muhammad (P.B.U.H) who is forever torch of

guidance for mankind. It was very interesting as well as tough task for

me. I completed it with the help of some nice people.

We are dedicating our report to GIFT University, our teachers and our

friends whose support has enabled us to do work, and especially to our

Course Instructor Sir Abid Awan. Who technically enabled and guided

us in working and making efforts upon this project till completion.

More, we appreciate the co-operation of the Sponsors.

GIFT UNIVERSITY PIND DAY ( می دیسیہل )

INTRODUCT`ION:

PIND DAY, as the name suggests is an event in which we represent PIND Culture.

We organize a successful event in GIFT University with the name of PIND DAY (

میل دیسی ). This event held on 16th and 17th of February, 2015. Primarily in this

event we present the village culture, their way of living, food items purely based

on village, and dresses which generally wear in typical villages of Pakistan. It is

first time in the history of Gujranwala and GIFT University that this type of event

would be arranged. Students wear the dresses and make their getup according to

typical village style.

OBJECTIVES AND GOALS:

Our basic objective is to make this event successful and make this a bench mark for the future students who will continue this as organizers of this event.

Our basic goals attached to this event are as follows;

Represent Pind culture among university students. Implement concept and knowledge of the personal selling in practical way

by facing all the challenges Another objective associated for us in this event is to make a profit earning

of 22,000 per person to meet our PERSONAL SELLING project objective.

HISTORY OF THIS EVENT:

This event was first carried out in UMT. We are the first who organize this event in GIFT UNIVERSTY. This event also carried out in different universities like

GIFT UNIVERSITY PIND DAY ( می دیسیہل )LUMS, UCP, NUML, and UMT and now in GIFT UNIVSERSITY GRW. We are the initiators who took this opportunity and decided to organize PIND DAY in GIFT UNIVERSITY.

Marketing Plan:

Product

Different Stalls

Traditional food

Traditional dresses

Place

Place would be Gift University as this event will be held in the Girls Lawn.

Promotion:

For the promotion of our event we advertise our event through different ways like Flexes, standees, Word of mouth, social media (Face book Page, Gmail).

PRICE:

The entrance fee for the event would be 200.

Working in Project:

Every work is divided equally among all the members of this group. Every

member is responsible for their own work and work is divided among the members

of group according to the areas in which they are specialized.

Muhammed Mughni is responsible for all marketing and selling activities.

Hamza Ashraf is responsible for stalls because he is good in bargaining and

dealing with peoples

GIFT UNIVERSITY PIND DAY ( می دیسیہل )

Sufyan Sajjad is responsible for sponsors of this event because he is good in

communication.

Abubakar is responsible for Finance. Because he is good in fraud

Challenges Face during the Project:

Challenge is the part of life we face challenges in every step of life while

completing this project we face different challenges relating this project some of

these are as follow.

Biggest challenge that we face is this we all don’t have the experience of

organizing an event. It is the first time for all of us to organizing an event in

university.

Second challenge that we face is from our competitor’s side our two big

competitors GBS Leadership and GBS Atvina create hype in opening

ceremony of their event and we have to beat both of them and make a

successful opening.

PIND DAY ACTIVITIES:

((ACTIVITIES))

These are the list of activities that we present in Pind day.

o Hen Run

GIFT UNIVERSITY PIND DAY ( می دیسیہل )

o Matka Run Competition

o Camel Riding

o Tractor

o Sugar cane eating

o Stapoo Game

o Questioning

o Best paindu of the day

((Food Stalls))

o Saag + Makkai Roti

o Chatti Lassi

o BBQ

o Khoy Wali Kulfi

o Shakar Kandi

o Gol Gappay

o Halwa Pori

o Samosay

o Lobiya Channay

o Jalabiyan

Market Strategy

We use different way of marketing for the promotion of our event. First we

decided to start our promotion through Gmail we send E-mail to university

students and after that we meet our friends and tell about our plan and ask for help

GIFT UNIVERSITY PIND DAY ( می دیسیہل )through provide information to others because word of mouth is the easiest way to

convey our message to our target audience. We also use Print Media and

Electronic Media like Flexes, Standees, Gmail, and Face book Page for PIND

DAY promotion.

After the promotion of our event we decided that we have to arrange an opening

ceremony of our event where we give idea to our University fellows that what

actually we want to do. In Opening ceremony we give the promo of our event and

arrange the entire decoration look like PIND our dress theme is also base on PIND

Culture. We also represent 4 different culture of Pakistan in which we present

specific targeted culture dress and their dance.

Learning outcome:

There are lots of things that we learn through this event some of these are as follow.

We learn how to get sponsorship. We learn how to work in a group. We gain confidence and learn discipline. We learn how to deal in professional life and how to make deal with

professional peoples. Before this event we don’t have any kind of experience of dealing in professional life.

GIFT UNIVERSITY PIND DAY ( می دیسیہل )

EXPENSES

Expenses1 Uppers 20002 Topes 7003 Lachay 5904 Ajrahk 4005 Dance 70006 Cloths Dancer 10007 Capes 4008 Lachay,Ajrahk,parnday 40009 4 Curtain 4200

10 3 Lunges 115011 Flexes design 100012 Flexes Printing 576013 Inv. Card 125014 T-Stickers 10015 PVC Card 4 40016 Flex (5*3)*6 144017 Envelop 7018 4 Kames Print 100019 Mix’s. Design 100020 Tickets 350021 15 Moray 345022 15 Matkay 165023 Chabay 51024 Flags 200025 Dec. piece 30026 Balloons 90027 Tapes 80028 Pranday 30029 Hours Dance 400030 Lal Taine 180031 Tapes 20032 Cake 580033 Oil 10034 Sugar Cane 10035 peg gens 80036 Sulman sweets 50037 4 Glasses 40038 Plates 20039 Captain clean S.P 500

GIFT UNIVERSITY PIND DAY ( می دیسیہل )

40 photo shoot 80041 Stage Decoration 900042 Lassie 200043 Advance Dolly 5000

  Total Expenses 76070

Sponsors

Company Name Investment1 Toyo Plastic (1) 1 Flex (25*15)

(2) 3 Standees 2 Sonex 10000-/3 Cheetan Cockers 10000-/4 Sonica 5000-/5 Batala Farmasotical 15000-/

Total Sponsors =40000-/

Group Investment

Members Name AmountAbubakar Butt 11800Mughni Atiuqe 10000Hamza Ashraf 10700Sufyan Sajjad 9700

Total Amount =42200

Total Capital 82200Total Expenses 76070Remaining =6130

GIFT UNIVERSITY PIND DAY ( می دیسیہل )

ANEXEX:

GIFT UNIVERSITY PIND DAY ( می دیسیہل )

GIFT UNIVERSITY PIND DAY ( می دیسیہل )

GIFT UNIVERSITY PIND DAY ( می دیسیہل )