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Seller Overview

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This presentation shows how we work with sellers and the tools that we use to sell homes quickly and painlessly.

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Page 1: Seller Overview
Page 2: Seller Overview

Preparation

“From start to finish, my agent had everything planned out…sold in 45 days!” -Susana Espino

Exposure

Experience

Buyers

Page 3: Seller Overview

One of these homes has been inspected

One of these homes won’t have a repairs

request from the buyer

One of these homes come with a full 1-year

warranty

One of these homes has had the square

footage certified ensuring accurate pricing

One of these homes had better

marketability

…the other cost the seller thousands in

negotiations

Page 4: Seller Overview

“Negotiate from a

position of

knowledge &

strength”

FREE Seller

Coverage on a 13

month Home Warranty

Pre-Inspection

Professional Photos

Page 5: Seller Overview

“Peace of Mind”

is something ANY

buyer would pay

for.

Shows a buyer they

can purchase with

confidence

Protects your

investment while it is

on the market

Covers the seller as

well as the buyer

Page 6: Seller Overview

“Negotiate from a

position of

knowledge &

strength”

Lowers the chances

of a weakened

negotiation

Protects your

interests and gives

insight into your buyers

concerns

Your Pre-Owned Home

Page 7: Seller Overview

Solution:

When searching for a home,

buyers buy based on what they

see. If your home is being

advertised without property

photos, your is being overlooked

75% of the time by potential

buyers.

We understand how buyers

think and where they look to find

a home. 84% of buyers begin

searching online and they

usually search based on

pictures before reading

descriptions.

Problem:

Page 8: Seller Overview

Preparation

“I was so surprised to see ho w widely our home was spread out online.” -Erwin DeJean

Exposure

Experience

Buyers

Page 9: Seller Overview

Social Media

Buyer Incubation

Multiple Property Photos

An interactive view of your

home for potential buyers to see

your home

Buyers want one place to search

for homes online and we have it

Buyers want to see your home

and we provide them with multiple

angles

Quality Lead Conversion Our pipeline is full of buyers

waiting to purchase their home

Maximum exposure on over 36

Real Estate Industry Websites

Real Estate Websites

Page 10: Seller Overview

Did you know over 84% of today’s buyers start their new home search online?

Our firms website is more than just a hub for information, it’s a lead

capturing magnet! You can visit either our Official site at www.PlatinumRealtyGroupTX.com or our vanity web address at

www.Get6Months.com...both will take you to the same place for the same reasons,

LEAD CAPTURING and INCREASED TRAFFIC TO YOUR LISTING.

Plus we have special interest sites…ALL are designed to maximize your properties presence on the internet.

Internet Exposure

Page 11: Seller Overview

Listing Marketing

Our listings are linked to

over 11,000 internal and

third party vendor

websites!

WWW.REALTOR.COM

WWW.YAHOO.COM

WWW.CRAIGLIST.COM

WWW.HOMES.COM

WWW.TRULIA.COM

Page 12: Seller Overview

HGTV

’s Fr

ontDo

or.co

m

HGTV Links to Facebook

HGTV will estimate payments

HGTV is watched daily

by millions

Interested buyers that

watch HGTV are

driven to your listing!

Page 13: Seller Overview

ProQuest Technology

Yard Signs

ProQuest Technology is the one

number anyone can call to get

property information on all

homes

With over 20 properties in our

inventory, we dominate the market

with signs to get buyers to call and

see about a home

Open House Tours

We do Open House Tours to invite

buyers in to view your home in a

casual, non-threatening

atmosphere

Page 14: Seller Overview

Preparation

“This was more than we expected when selling and buying a home.” -The Zahn Family

Exposure

Experience

Buyers

Page 15: Seller Overview

Over Years of Experience in Real Estate

Experienced Investors in real estate

Nationally Endorsed by finance expert Dave Ramsey

AHIT Professional Home Inspection Certified

“You guys went at it, took care of everything and made it easy for us!”

The Cruz’, Grand Prairie

Professionally Coached

Provided Coaching to Area’s Top Agents

Managed One of the Area’s Largest Real Estate Teams All transactions are reviewed by an area leading Real Estate Attorney…all clients have representation!

Home Owner and Landlord

Page 16: Seller Overview

•Attended FPU & Town Hall Meetings •Taught FPU •Read TMM, More Than Enough, and FPU Revisited •Attended LIVE events •Attended EntreLeadership in September 2011 !!

Page 17: Seller Overview

•Regularly featured as a local real estate expert on Real Estate Talk with Willie Lambright, KCVE 1160AM •Nationally Syndicated to an audience of over 4 million •Quoted in both the Start Telegram and Dallas Morning News giving advise in today’s real estate market

Page 18: Seller Overview

Preparation

“My daughter used them and I knew that they could find me the perfect home.” -Linda Wesson

Exposure

Experience

Buyers

Page 19: Seller Overview

Reputation of being EXCLUSIVE buyer’s agents

Platinum Realty Group ONLY lists referrals or

past clients

Have you ever thought of having a Buyer’s Agent list your house?

What makes us so appealing to

buyers…our experience and approach to working with them

To Buyers

Page 20: Seller Overview

Sellers don’t need an Real Estate company

that attracts other sellers,

they need an real estate company that attracts buyers!

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1. 24 hour property Information

2. Direct transfer to a live agent

3. Immediate Information via Fax

4. Call capture system

5. 85% Direct Transfer Rate from Buyers

Real Estate is a lead generating business

Page 29: Seller Overview

0

2

4

6

8

10

12

14

PRG Sold Other PRG Leads Other

Series 3

Series 2

Series 1

In the last 18

months

PRG Sold 86 Homes

Average Agent Sold

7 Homes

Number of New

Buyers Leads per

Month

PRG 154

Average Agent 27

0 20 40 60 80

100 120 140 160 180 200

2011 Data

PRG

Others

Page 30: Seller Overview
Page 31: Seller Overview

• Selling Price Vs. Timing

• Where Buyers Come From

• Buyer Moving Trends

Page 32: Seller Overview

The Market Determines The Price Of Your Home

A Property Attracts The Most Activity From The Real Estate

Community And Potential Buyers When It Is First Listed

The Cost Of Improvements Almost Always Exceeds The Added Value

A House That Is Priced Right From The Beginning Achieves The

Highest Proceeds

Page 33: Seller Overview

Compiled from 2007 NAR Survey

Internet 29% +725%

Increase From 2000!

For Sale Signs 14%

Builder 8%

Open House 1%

Friends, Relatives, Neighbors

8%

Knew The Seller

3%

Advertising and Newspapers

3%

ProQuest

Multiple Listing Service

Yard Signs & Flyers

Internet Microsites

Page 34: Seller Overview
Page 35: Seller Overview

“My PRG agent was very accurate in selling my home. It sat on the market for a year with my other agent; PRG sold it in 2 weeks!” -Ms. Turner, Dallas

Their home

sold quickly

For the most

money possible

With the least

amount of hassle

1

2

3

Page 36: Seller Overview

•Strong Communication

•Thorough Negotiations

•Solid Representation

•Timely Feedback

•One on One Attention

•Market Updates

•AGGRESSIVE Marketing Plan

•Keep house in showing

condition

•Make house available for

showings

•Open and honest

communication

•Maintain high level of

seriousness about selling

Page 37: Seller Overview

Legal Representation +

Integrated Voice Response +

Customized Buyer Search +

Market Watch Emails +

Dave Ramsey +

Outbound Lead Generation +

Direct Mail +

Customized Yard Signage +

Leading Real Estate Websites

HGTV’s Front Door

+

Professional Pictures

Legal Representation +

Integrated Voice Response +

Customized Buyer Search +

Market Watch Emails +

Dave Ramsey +

Outbound Lead Generation +

Direct Mail +

Customized Yard Signage +

Leading Real Estate Websites +

HGTV’s Front Door +

Professional Pictures

Platinum Certified Home

Page 38: Seller Overview

Legal Representation +

Integrated Voice Response +

Customized Buyer Search +

Market Watch Emails +

Dave Ramsey +

Outbound Lead Generation +

Direct Mail +

Customized Yard Signage +

Leading Real Estate Websites

HGTV’s Front Door

+

Professional Pictures

Legal Representation +

Integrated Voice Response +

Customized Buyer Search +

Market Watch Emails +

Dave Ramsey +

Outbound Lead Generation +

Direct Mail +

Customized Yard Signage +

Leading Real Estate Websites +

HGTV’s Front Door +

Professional Pictures

Platinum Certified Home