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©SHRM 2017
The Future of HR:
Promoting Business Success
in a
Changing Global Workplace
Martha Ramirez, SHRM-SCP, CAE
TRSA Workforce Management Summit
April 18, 2017
©SHRM 2017
2Howard Schultz on HR Value
“People ask me what’s
the most important
function when you’re
starting an organization
or setting up the kind of
culture and values that
are going to endure.
The discipline I believe
so strongly in is HR….”
©SHRM 2017
3Changing Global Workplace
SHRM Foundation
- EIU Study
©SHRM 2017
4How is the Global Workplace Changing?
1) Demographic Shifts
2) Growing Workforce Diversity
3) Increased Employee Mobility
4) Global War for Talent
5) Better Educated and skilled Workers
6) Advances in Technology
7) Flexible Work Arrangements
©SHRM 2017
5
Source: US Labor Department
2020:
• older workers
increase
• younger workers
decrease
2016:
• 1/3 workforce 50+
Changing Global Workplace
1. Demographic Shifts
©SHRM 2017
6
Source: US Labor Department
Developed countries concerned with:
▪ aging workforces
Developing countries concerned about:
▪ education systems to prepare youth
for work
Changing Global Workplace
©SHRM 2017
7
Workforces more diverse
as movement within
countries & across
national borders
Developing countries:
large numbers of women
entering the workforce
Changing Global Workplace
2. Growing Diversity
©SHRM 2017
8
Global talent is
increasingly flowing to
developed countries
Global businesses are
streaming to emerging
markets with growing
populations
Changing Global Workplace
3. Increased Mobility
©SHRM 2017
9
Companies competing for top talent
CEO Survey:
companies = talent difficulty
1 in 4 CEOs: unable to pursue market
opportunity or cancel /delay a strategic
initiative because of talent challenges
Changing Global Workplace
4. Global War for Talent
©SHRM 2017
10
World more educated
China & India by 2020
▪ 40% of young people
with a post-secondary
education
▪ Proficiency in STEM
Changing Global Workplace
5. Better Educated/Skilled Workers
©SHRM 2017
11
Companies deliver customized products
& services to hand-held devices
Previously isolated countries participate
in global business
6. Advances in Technology
Changing Global Workplace
©SHRM 2017
There’s an app for
that……..
©SHRM 2017
13Did You Know?
©SHRM 2017
14Changing Global Workplace
7. Flexible Work Arrangements
Flexible work arrangements are among the most
valued benefits by workers today
Where, When and How work gets done
©SHRM 2017
15How Can HR Promote Business Success?
1. Understand and support the business strategy
2. Leverage strategic workforce planning
3. Retain, engage, and develop critical talent
4. Measure organizational effectiveness
©SHRM 2017
16Business Role of HR
Understand & Support Business
Strategy
Credible business leaders understand
business strategy & environment
Align HR & business plans, develop &
communicate core values, & establish
strategic relationships
©SHRM 2017
17Business Acumen Competency
www.shrm.org/hrcompetencies/documents
©SHRM 2017
18
Think in terms of the business &
operations first & then apply HR
Systems thinking & economic
awareness based upon 4 areas of
knowledge: – Business administration
– Finance
– Marketing
– Operations
Business Acumen Competency
©SHRM 2017
19Conduct Workforce Planning
Supply
Source: “Practicing the Disciple of Workforce Planning” SHRM Toolkit
Demand Gap
Solution
©SHRM 2017
20Retain, engage, & develop critical
talent
Hiring is expensive
Keeping talent is key
Talent management plan must be aligned
with organizational plan
©SHRM 2017
21Metrics/Analytics
Measure organizational effectiveness
Develop and utilize customized
business metrics to measure the
achievement of organizational
goals
Performance indicators and
balanced scorecards provide solid
evidence of progress
©SHRM 2017
22What 3 HR Tools are Key to Success?
1) Leadership Development
2) Metrics and Analytics
3) Workplace Flexibility
©SHRM 2017
23Key Tool 1: Leadership Development
22%
23%
23%
25%
29%
30%
Retaining employees at all levels
Competing for talent globally and inemerging markets
Reducing employee headcount andcosts
Sustaining employeeengagement/morale
Recruiting hard-to-find skill sets
Developing leaders and successionplanning
Top concern in Deloitte’s Talent Edge 2020 Survey:
©SHRM 2017
24Key Tool 1: Leadership Development
©SHRM 2017
25Key Tool 2 : Metrics/Analytics
SHRM Workforce Analytics Model
1) Assess and Plan
2) Link and Align
3) Identify and Build
4) Implement and Execute
Metrics gather information in reports – often
from an accounting perspective.
Analytics use that information to ask
relevant questions and feed strategic
decisions.
©SHRM 2017
26Key Tool 3: Workplace Flexibility
©SHRM 2017
27Key Tool 3: Workplace Flexibility
Workplace flexibility delivers bottom-line results
©SHRM 2017
28Key Tool 3: Workplace Flexibility
Tactics for Success in implementing Workflex
©SHRM 2017
29Key Tool 3: Workplace Flexibility
Tactics for Success in implementing Workflex
©SHRM 2017
30
Key Tool 3: Workplace Flexibility
www.shrm.org/workflexwww.whenworkworks.org
www.familiesandwork.org
30
©SHRM 2017
31HR Manager is a Top Ten Job
Glassdoor 2016 Best Jobs in America Survey
HR Manager ranks
3,468 job openings
$85,000 median salary
3.7 career opportunities ranking
4.6 job score
Jobs ranked on job openings, salary
& career opportunities
Data Scientist #1 job for 2016
#6!
©SHRM 2017
32CHREATE: HR in 2025
Initiative by SHRM, National Academy of Human
Resources, PWC, and HR People + Strategy
▪ Organizational Engineer
▪ Virtual Culture Architect
▪ Global Talent Scout, Convener, Coach
▪ Data, Talent & Technology Integrator
▪ Social Policy/Community Activist
www.shrm.org/publications/hrmagazine
©SHRM 2017
33
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35
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37
©SHRM 2017
Keep Relevant
Know your organization
Keep your skills sharp
Become certified or upgrade
Continued education
©SHRM 2017
What does the future of HR
look like in your organization?
What do you wish
it would look like?
What do you think?
How can HR be innovative?
©SHRM 2017©SHRM 2014
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45Thank You!
Martha Ramirez, SHRM-SCP, CAE
703-535-6290
@SHRMMartyram (Twitter)
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